VEERA A,
Transferable Visa (QATAR)
Doha-Qatar (C) +974-******** *******.****@*****.***
Professional summary
Analytical and detail-oriented Market Research analyst with more than 11 years of experience in the field of ICT, Banking, Finance, Transportation, LNG, Oil and Gas industries in the arena of quantitative and qualitative data analytics, Business Intelligence and Visualization.
To build a career as a Statistician and Quantitative Analyst, and apply my analytical, statistical and programming skills to solve challenging problems.
Core Qualifications
Perform statistical analysis and create market intelligence reports on regional markets for different industries
Delivered consultative insights & recommendations against key business issues
Perform analysis and modelling, includes Collects, analyzes and interprets qualitative as well as quantitative data by using statistical theories and methods
Interpreting the data as per key stakeholder’s request
Expertise lies in Data management services entailing, Data Integration, Data Transformations, Data Mapping, Data Governance, Data Quality, Data Profiling, and Data Enrichment.
Responsible for centralizing all relevant information, processing and disseminating the daily market news
Provide insights on the markets by tracking developments and metrics
Providing technical assistance and advice to internal and external support entities
Capability with statistical software R, IBM SPSS and Python
Applying supervised machine learning algorithms in order to identify the most significant features across different datasets
Creating Proof of Concepts from scratch illustrating how these data integration techniques can meet specific business requirements reducing cost and time to market
Populating, organizing and maintaining the shared information systems
Manage and conduct research projects including preparation, approval and delivery of proposals, reports and presentations
Education
Bachelor of Engineering in Computer Science from 2003 to 2007, JNTU Hyderabad, India
Post Graduate Diploma in Business Analytics (PGDBA) from 2018 Insofe, India
Skills
Advanced knowledge of Excel (macros, pivot tables, v-lookup) and SQL
Ability to present complex information in an understandable and compelling manner
Excellent problem-solving skills with ability to analyze situations, identify existing or potential problems and recommend solutions
Knowledge of statistical techniques and analysis (such as regression, clustering, sampling, social network analysis)
Knowledge of Python, Big Data Eco Systems (Hadoop, Hive, Pig, Scala etc..) and Oracle PL/SQL
Comprehensive knowledge of Word, Excel, PowerPoint, and SPSS/R.
Ability to work well with numbers and analyze complex data
Following 'best practice' in research design and documentation
In-depth knowledge of market research tools and databases. Ability to work in a structured and organized manner
Certifications
ITIL
Descriptive and Inferential Statistics
Advanced Analytics
Content Management
Certified Java and Programming
Business Analyst
CSM
PMP(Pursuing)
Trends & Insights, Sr. specialist (Market Research) Sep 2018 - Mar 2019
Company: KPMG (Contract Position 6 months)
Client: Ministry of Transport and Communications (MoTC), Planning and Quality Department, Qatar.
Responsibilities:
Analyzed and managed the international (OECD, ITU, UN, WEF and HDI) and national (Ministries) ICT data and statistics and contributed in development of meaningful insights to make national policies. Also tracked and developed dashboards for key performance indicators
Ability to work with structured and unstructured data and combine data processing techniques to achieve outcomes, possess knowledge and understanding of data visualization techniques relevant to big data. possess appropriate specialist knowledge and expertise to work effectively as part of the Big Data team
Performed data quality checks on the journal entry data provided to verify the completeness, reliability of the data and development insights. Developed statistical models for fraud detection using most significant and relevant variables, like revenue and expense
Responsible for end-to-end design, development, interactive data visualization products with superior quality, and adherence to project delivery deadlines. Development prototype user interface that meet end-users visualization needs, considering composition, color and texture
Proven data extraction, analysis, cleansing, quality and manipulations skills, as well as experience handling very large volumes of data. Actively involved in development,application and documentation of Analytics processes, best practices and SLAs
Worked closed with the Data architects and ETL Engines to continuously enhance the logical and physical design of enterprise Data- warehouse (EDW) and Data marts
Conducted training/workshops on emerging market trends to internal/External stakeholders. Co-ordinated in prepartatoin of training materials, guidelines, and other tools to be used to improve statistical and analytical capacity
Sr. Data Insights Specialist Jun 2016 - Jun 2018
Company: Arita Solutions, Doha-Qatar
Client: Commercials Bank of Qatar
Responsibilities:
Developed, maintained and automated data gathering methods and techniques from its different sources that feed the system
Participated in client presentations and support new business pitches with research, measurement strategy, campaign analysis, content optimization, social and web analytics, monitoring, etc.
Made forecasts based on statistical results and interpretations
Supported different business units in routine data queries, and look for opportunities to optimize or improve process
Extracted, interpreted and analyzed data to identify key metrics and transform raw data into meaningful, actionable information
Carrying out specified data processing and statistical techniques
Weekly meetings with technical collaborators and active participation in code review sessions with senior and junior developers
Sr. Analytical Engineer Jul 2013 – May 2016
Company: The Content Group, Doha-Qatar
Clients: Atnos Insurance Company, Ras Gas, Qafac, QDB
Responsibilities:
Perform data-extraction, transformation and loading (ETL) development and programming
Develop and perform experimental design approaches to validate findings or test hypotheses
Work with the software engineering group to design and develop data models conducive to analytic environment
Develop dashboards and reports that maximize use of stakeholder time and effort by providing high-value information quickly and easily
Working with the engineering team to make sure that we have the right data ingestion in place
Familiar with the workings of network, servers, AWS infrastructure & cloud services
Design and implement reporting solutions enabling stakeholders to manage the business and make effective decisions
Data Analyst Apr 2011 – Jun 2013
Company: Mannai Corporation, Doha-Qatar
Clients: QDB, Manni Internal
Responsibilities:
Collaborating with team members to review and assist technical and project related issues
Extracted data by using Data Services from various data sources and integrate the same
Examine functional and non-functional categorized data elements for data profiling and mapping from source to target data environment
Carried out data mining on industrial data by using very complex SQL queries and to discover Complex patterns
Created complex SQL queries for validating the data for different kinds of reports generated by Business Objects
Developed Proof of Concepts from scratch, illustrating how these data integration techniques can
meet up with specific business requirements by cost reduction and time
Research Analyst Jun 2007 - Mar 2011
Company: The Nielsen, Hyderabad, India
Clients: ING, Airtel, Apollo Munich Health insurance
Responsibilities:
Plan and execute the methodologies for qualitative and quantitative research
Create questionnaire along with identifying the sample size
Design and plan research projects according to the client needs
Design survey instruments and coordinate the collection of data; compiling information and analyzing results
Coordinate projects execution monitor progress and quality control
Conduct studies covering product testing, idea generating (Qualitative technique) and campaign effectiveness
Plan, develop, coordinate and participate in various marketing research activities to identify customer preferences, attitudes and enhance products and services
Responsible for training, briefing, managing and monitoring a team of 15 interviewers
Responsible for sharing and presenting the research results