Louis A. Marchena

I Pro Management, am a Forma solutions-Development, http:with //focused, www.demonstrated linkedin.com/and in/louismarchena Sales, guest-successes centric Five-(Star 904) Hospitality in 472-Service, driving 1615 Professional, revenue Logistics louismarchena@and and skilled profit Multi-gmail.in growth com P&Unit L, within and management developing the Food applications, and markets, Beverage including utilizing industry, a market and solid in analysis, understanding highly competitive sales & of marketing, multi-diverse site, business logistics startup management, team development & a passion for exceptional service. Summary Achievements & Results

Results-Oriented Team Leader & Excellent Communicator who Develops & Motivates Personnel to Meet & Exceed Goals Ø Grew Net Income Profit Margins from 19.8% to 30.3%, per unit average, or $213,540 per unit, in 6 months through P&L analysis and strategic, structured action plans communicated to managers in a multi-unit franchise operation. Sr. Operations Director ~ Red Robin Gourmet Burgers Ø Increased GSS, Guest Satisfaction Surveys, to 11 points above brand average within 6 months through comprehensive associate training, development, and execution of operational guidelines and best practices. F&B Manager ~ Pyramid Hotel Group Ø Enhanced Operational Efficiency through intensive Manager & Team Member training. Increasing overall staff productivity from 3.42% to 5.34%. Operations Manager ~ Pizzeria UNO Ø Dramatically increased department EOS, Employee Opinion Survey results from 69%, (July. 2013), to 87%, (Jan 2014) and 92%, (July 2014), in bi-annual department surveys. F&B Manager ~ Sawgrass Marriott Resort & Spa

Organized Manager who Creates Winning Strategies

to Improve Profitability & Enhance the Brand

Ø Grew Traffic Base 22% in targeted demographic, growing annual gross earnings $371,600 through expert, functional development of marketing tools and staff development. Operations Manager ~ Bella Notte Ristaurante

Ø Increased Sales of High-End Restaurant Market Share from 12% to 27% in North Eastern US Region through strong Customer Rapport & Identifying Opportunities, as well as Opening New Markets.

Increased National Account sales share in a highly competitive market by 8% year over year, (2years).

Coordinated /Executed National & Local Marketing/P.R. Events & Functions to bolster Brand Recognition & Product Image. Regional Sales Manager ~ Illy caffè North America Focused Leader who Effectively uses Resources to get Results Ø Orchestrated, developed, planned and executed resort guest and member food and Beverage, recreation and event services, utilizing existing and low-cost resources, increasing average gross weekly recreation earnings by $1500 and over $123,000 year to date, (10/2014). Director of Events/Recreation ~ Sawgrass Marriott Resort & Spa Ø Saved $75,000+ in startup costs from initial cost projections through restructured pro forma vendor contract agreements, equipment purchase/lease pricing negotiations and local municipality contracts pertaining to location improvements and licensing. General Operations Manager ~ CBC Benchmark Group/Funky Pelican KEY SKILLS

Food & Beverage

Expertise

Hospitality Management

Consultant

Business Development &

Marketing

Budgeting & Cost Controls

Forbes Five-Star Dining

Menu Development

Team-building, Training &

Development

Safety Sanitation

Quality Controls

ServSafe & TIPS

Commercial Certification

Front & Back-of-House

Operations/Management

Guest Service Excellence

Inventory Management

Multi-Unit Operations

Turnaround Management

Strategic Planning

Payroll / P&L Management

Profit & Growth Strategies

Culinary Management

Logistics

High Volume Sales/Service

Exemplary Interpersonal

Communication

Professional History

Director of Food & Beverage, Director of Events/Recreation Pyramid Hotel Group DoubleTree by Hilton // Sawgrass Marriott Resort & Spa 2013 to Present

Startup development of four new outlet concepts and the execution of the daily operations of all full-service restaurants and Resort Club Membership, with a concentration on all F&B operations and focused to ensure an exceptional guest experience.

Recreation Director responsible for the daily development, program and strategic planning, risk management and execution of all on-premise resort guest & club member amenities.

Banquet Manager monitoring the successful execution of all Catering/Banquet Events utilizing 75,000sq.ft (Sawgrass) & 11,000sq. ft. of meeting and event space, (DoubleTree).

Trained, coached and mentored staff to ensure smooth adoption of all new programs, working directly with the GM and owners achieving great operational results increasing customer and owner satisfaction, including consistent year to year earnings over Gross Operating Profit. President/Owner/Operator Reel Image Restaurant Concepts 3/1995 to 11/2013 Effective strategic planning, organizing/controlling all activities and direction of the business for profitable results. Duties encompass profit and loss, administration of corporate policies, procedures and standards, financial management, human resources, systems development, and day-to-day operational management.

Primary function; increasing the sales volume and profit levels of the company in accordance with good business practices, policies, and procedures. Client Listing full list available upon request

Illy Caffè North America – Regional Sales & Logistics Manager New York, NY

[$12.3M sales/yr.] Int’l Coffee purveyor from Trieste, Italy The Players Club & Mansion Pearl River, NY

[$9.1M sales/yr.] Private Golf Resort. Two Restaurants/Two catering halls. Casual to fine dining. CBC Benchmark Group Ormond Beach, FL

[$6.1M sales/yr.] Two separate brands, full-service casual to fine dining. Gator Apple LLC Palm Beach, FL

[$11.2M sales/yr.] Five restaurants, full-service casual dining. Il CenáColo Newburgh, NY

[$8.2M sales/yr.] Three restaurants/two brands, casual to fine dining. New Road One LLC Queens, NY

[$13.7M sales/yr.] Six ground to startup restaurants/four brands, casual dining. Bella Notte LLC Middletown, NY

[$1.4M sales/yr.] 85 seat full-service fine dining. La Masquerade Chester, NY

[$3.9M sales/yr.] 65 seat full-service fine dining, 120 seat full-service casual dining, and two ballrooms (750 capacity & 300 capacity).

Education

9/1990 Culinary Institute of America Hyde Park, NY Business Administration, Management and Culinary Arts. 9/1989 New York University New York, NY

Psychology with a Minor in Education.

8/1987 SUNY ~ Rockland/Suffern Suffern, NY

Psychology with a Background in Music Education.

Technical

Advanced/Expert in All Microsoft/Mac Operating Systems & Applications, i.e. Word, Excel, Access, Outlook, PowerPoint, Publisher, Sales-Pro, Delta. C++, Source Coding, Mainframe Programming.

Advanced User/Administrator of multiple Point of Sales & CRM software. Awards

Sawgrass Marriott

Manager of the

Quarter ~ Q2, 2014

DoubleTree

Manager of the

Quarter ~ Q3, 2015

Q3, 2016, Q2, 2017

DoubleTree by Hilton

Manager of the Year

~ 2016

RiverGrille “Best

Waterfront Dining”

2011, 2012

Illy caffè “Value

Pyramid” award

for excellence in

Sales/Service,

2001

CVS “Eagle” award

for Sales &

Professional

Growth, 1996

Additional

Experience

District Sales &

Logistics Manager

Illycaffè North

America, (3 years)

General Manager-

CVS Pharmacy,

Yonkers, NY

(2years)

Administrative

Assistant to the

Senior Associate

Director of Lincoln

Medical & Mental

Health Center,

(3years).

Educator in Private

Montessori Schools

in Rockland County,

(2 years).

Owner/Operator

of Equis Int’l, LLC

Est. 1992,

Commercial

Catalog Pet

Product Wholesale

Supplier.

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