Daniel A. Copeland
Highly accomplished senior business development & marketing executive who applies exceptional subject matter expertise and organizational leadership to enable and ensure increased revenue and worldwide exposure creating market share dominance. Talented and highly strategic executive who makes winning decisions. Effortlessly connects with people producing enduring relationships. Expert in interpersonal, intrapersonal, rhetorical and mass communication, and contract negotiation.
Background includes the creation of a revolutionary residential construction company turned over for son’s management; managing the business development and marketing groups for the two largest international construction claims consulting companies; managing sales and marketing divisions for the largest sales recruiting firm in the U.S. at the time; consistently surpassed $1M yearly sales quota for 13 years; and instructed leadership, business development, and project management courses for which George Mason University and George Washington University awarded CEU's. Held TOP SECRET Security Clearance while conducting operations and analyzing issues, threats and trends affecting national security on behalf of a U.S. Intelligence contractor.
Expertise that Enables Flawless Program Performance and Growth
Seminar & Course Development
Web-Based Lead Gen
Branding Equity & Execution
Leadership and Subject Matter Knowledge for Driving Corporate Success
SENIOR DEVELOPMENT OFFICER 2017-PRESENT
Simply Home Complete LLC
Sole Creator of Simply Home Complete LLC including all things Corporate; Financial; Operational; Administration; Sales & Marketing; Social Media; Branding; Systems Definition & Integration; Legal & Licensing; Contract Management & Execution; Recruiting & HR; and Vendor Alliances
Created $175,000 in new business opportunities in first 100 Days
Developed all sales and marketing resulting in consistent flow of leads
Performed 200+ Home Estimates
Created all content & successful branding, website, scripts, collateral, presentations, video, social media lead generation including Facebook, Instagram, Google Biz, Yelp, Home Advisor, Angie’s List, Thumbtack, and more
Wrote and managed contracts, and created all corporate forms
Managed all recruiting resulting in formation of 6-Crews in first 100 days
Established suppliers and vendors including nationally recognized window manufacturer RJT Industries
Acting as CFO, managed all financial aspects
REALTOR 2011 – 2018
ERA OAKCREST REALTY, INC.
Buyer’s Agent Winchester VA
Licensed realtor in the State of Virginia
Co-Managed 560 Transactions
Served as a buyer’s agent on award winning team
Shown over 1,250 homes to more than 360 people primarily on weekends
Provides extensive sales training ‘from A – Z’ for realtors on team
Wrote successful myriad situational telemarketing scripts for agents resulting in new opportunities
With exceptional phone skills, conducts effective In-house sales calls and schedules a high percentage of appointments
Directed contract administration & negotiation
Proficient in CRM use
Excellent follow-up skills utilizing phone, cards, pop-by’s and other methods
DIRECTOR OF BUSINESS DEVELOPMENT & MARKETING 2008 – March, 2017
Long International, Inc. Denver, CO
Consistently provides winning answers to the question "How Do We Grow"
$1M in new business sales averaged annually
150% increase in website traffic with implementation of new SEO and lead generation strategy produces consistent new clients
117% increase in inbound calls to senior management leads to significant new sales
Identified new Middle East Partner which increased M.E. sales by 25% while providing for a consistent cash flow
Implementation of these proven world-class strategies achieved market share dominance in oil & gas, infrastructure, power, and chemical market sectors
Built prospecting list of 30,000 top executives – best in the industry constantly producing new customers & sales
Implemented CRM enhancing all aspects of organizational effectiveness
Served as effective liaison between consultants and upper management
EXECUTIVE PASTOR 2006 – 2007
The Church of the Valley, Strasburg, VA (and since renamed)
Congregation grew 200% annually
Raised $3.3M in church bond funding
Erected the largest crosses on the east coast
Managed 17 Ministries involving 170 people
VICE PRESIDENT OF BUSINESS DEVELOPMENT & MARKETING 2004 – 2005
Politec, Inc. Reston, VA
$650,000 in first year sales in start-up phase in U.S. (Politec is a large Brazilian IT Services Company)
Starting at the people-level, built a strong management team with a new culture
Identified new channel partners increasing service offerings, credibility, and revenue
Accommodated 8% across-the-board reduction in operating budget while preserving quality of services
DIRECTOR OF BUSINESS DEVELOPMENT, CONSTRUCTION CLAIMS GROUP 2001 – 2004
Hill International, Inc., Washington, DC
Built division from ground-up
Consistently surpassed $1M annual sales quota achieving $3M in new sales in first year
Launching seminars produced new sales channel resulting in $1M in sales in first six months
Provided creative solutions to complex sales issues to Board of Directors resulting in creation of highly productive business development unit and complete cultural turnaround for senior executive sales initiatives
Recruited, hired, trained, managed new sales force that consistently exceeded sales quotas
Won corporate award for revamping corporate presentations to be compelling, dynamic and high tech
New CRM produced greater internal and external communication and winning proposals
EXECUTIVE VICE PRESIDENT & CHIEF MARKETING OFFICER 1999 – 2001
Jonathan Ladd Company, Laurel, MD
Conceptualized and led the successful reorganization of firm resulting in a 25% increase in corporate revenue
#1 in sales in company while managing executive responsibilities
Restructured organization from geographical/territorial to vertical market strategy had profound effect on corporate ability to generate revenue and resulted in myriad operational enhancements
Developed industry recognized recruiting model adopted by Johnson & Johnson, Merck, and Nextel among others
Managed sales force and provided training for continued growth and professional development
Brought in by the Board of Jonathan Ladd to drive sales for future acquisition
SENIOR EXECUTIVE VICE PRESIDENT OF MARKETING & OPERATIONS 1993 – 1999
The Center For Management Development And Training, Inc.
Promoted, managed and held 65+ conferences yearly worldwide to ensure consistent revenue
Opened and penetrated new markets such as the U.S., India, Middle East, S.E. Asia, and UK
Sold to and conducted in-house programs for The World Bank, Ex-Im Bank, USAID, and many others.
Recruited and added 18 new speakers greatly expanding our service offerings
Oversaw the management of 23 vendors worldwide
Liaison between Outside Counsel & Senior Management
THREAT ANALYST – TOP SECRET SECURITY CLEARANCE 1991 – 1993
Kaman Sciences Corporation, Alexandria, VA
Analyzed message traffic from negotiators on the START and INF Treaties. Also, Co-Managing Editor of “Nuclear Survivability.” Managing Editor of “Human Survivability.” Instructed “Negotiation” courses for foreign partners. Much work Classified.
THREAT ANALYST – TOP SECRET SECURITY CLEARANCE 1989 – 1991
Titan Corporation, Tysons Corner, VA
Monitored direct threats to U.S. borders working closely with Ft. Bragg and 82nd Airborne. Participated with Direct Intervention Teams abroad.
Helped implement Yourdon Demarco methodologies on the Worldwide Military Command & Control system. Much more and work classified.
NEW CARS SALES (WHILE WAITING FOR CLEARANCES) 1988-1989
Brown’s Tysons Corner Dodge, Tysons Corner, VA
Highest closing percentage for Dodge in Virginia at 80% for Six-Month Period
Held highest gross profit per vehicle regularly at dealership
Consistently among top 10% in cars sales per month
Sold a car to people who came into showroom to use the bathroom
SPORTS REPORTER 1989 – 1990
ABC Sports & WMAL Radio, Washington, DC
Covered the Washington Bullets of the National Basketball Association, and Georgetown Hoyas college basketball.
George Mason University
B.A. in Communications, December 1987
Licenses, Registrations and Certifications
Realtor, Licensed in VA 2011-Current
Paralegal, National Institute of Paralegal Training (NIRE)
American Bar Association, Forum on the Construction Industry
Richmond Association of Realtors
Project Management Institute
Instructed marketing, sales, and project management courses through The George Washington University and George Mason University which provided Continuing Education units (CEU's).
Interviewed and featured nightly for one week on Bahrain National Television for role in bringing project management training to the Ministry of Finance and National Economy in Bahrain.
Presented a 1/2-day training course on Public Relations and Global Branding at the World Bank in Washington, DC to the 12 Chinese foreign ministers of China.
Conceptualized, held and invited dozens of Foreign Embassy Military Attachés to the program "How Foreign Governments Procured Defense Products in America" taught by Senior Partners from the international law firm of Morgan, Lewis & Bockius LLP (Washington, DC).
Featured speaker and leader of dozens of large delegations of Arab and Asian delegates that I recruited on tours of top U.S. construction sites while introducing them to owners of these large U.S. construction companies to facilitate ongoing partnerships and JV's.
Founder and adventure expedition leader of the FATHERS & SONS ADVENTURE CLUB, serving families in Virginia and Maryland from 2005-2011 and designed to help fathers and sons bond through participating in exciting monthly adventures.