Graphic Designer Social Media
Resume:
CELL_
EMAIL_
*********@*****.***
PORTFOLIO_
robinxiao-design.com
ROBIN XIAO_
Graphic Designer / UI Designer
EDUCATION_
Academy of Art University, San Francisco
MA, School of Graphic Design and Digital Media
December 2018
Jilin University, Jilin, China
BA, Graphic Design
July 2015
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EXPERIENCE_
2019 Crazy Maple Studio—Graphic Designer
E-shop branding concept and visual strategy guide, web frontend UX design. Marketing material design, including posters, backdrop, game title design, social media advertisement.
2019 Edna Ann’s Product—Freelancer
Product packaging design, logo design and advertising brochure layout design. 2016 SoccerRanger Studio—Internship
Shenzhen, China
Soccer-training-informative mobile App and web frontend UX and material design. Product logo design, posters and booklets design.
2016 Artsforeign Consultants—Freelancer
Shenzhen, China
Educational mobile App UX design.
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SKILLS_
Branding
Conceptualization
Layout
UX Design
Typography
Typesetting
Comp Prototyping
Research
Color Theory
Print Design
ACADEMIC PROJECT_
Brand Identity Project
Give a dying or defunct brand a new life, explore the future extension and new audience. Reposition the brand while keeping its original core. Deliverables including visual strategy guide, brand development and a storytelling website. Art Exhibit Project
Created a visual system of an art exhibition. Identify the relevant target audience by developing persona spectrum. Implemented a compelling visual system in a variety of elements: posters, tickets, banners, a booklet, a website and a wall graphic that work together as a system.
Branding Project
Designed three deliverables including a mobile App, trading events and a service to help young adults trade their used goods quickly. The aim of these delive- rables was to offer approaches for young people with low budget to save money and time, and people can also purchase the low price used goods.
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SOFT WARE_
Adobe Creative Cloud
InDesign, Illustrator, Photoshop, Premiere
Prototyping / Mockups
InVison, Axure
Microsoft Office
Word, Powerpoint, Excel
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