Luiz P.Terra

801-***-**** · ac8ztd@r.postjobfree.com

S U M M A R Y

** ***** ** ********** ** the technology domain – Design, integration, development, and deployment

Practical exposure to a number of SDLC models – Agile, waterfall, rapid prototyping

Solution architecture of Web, middleware and service APIs for distributed enterprise applications

Relationship building with key stakeholders across teams / departments

Experience managing high-performing engineers, support teams, and new joiners

Technical leadership on cross-functional projects aligning strategy & roadmap to meet desired goals

Team building experience (in-house & offshore) attracting and maintaining top talent

E X P E R I E N C E

Director of Marketing Technology November 2018 - Current

Progrexion – Marketing – LexingtonLaw.com, CreditRepair.com - Salt Lake City, Utah

MarTech Dev. Team Management (San Francisco, Salt Lake), technical reviews, and mentoring

Responsible for AEM Cloud architecture, integration, and development

Caching and routing strategy for all PGX Marketing domains on Fastly

IT / Marketing Operations leadership and alignment on cloud technologies

Personalization / analytics for customer conversion optimization

Legacy (Resin / JSP / JSF) stack decommission efforts and AEM migration

Key Projects

Reorganized Fastly services to simplify marketing content delivery

Established a new accelerated SDLC process cutting down time to market from 30 days to 1 (on-demand)

Created a new customer sign-up process in AEM that increased conversion by 30%

Enhanced Marketing's ability to improve user experience using Adobe Target (A/B Testing)

Data analysis and machine learning implementation to customize user experience

WordPress Content & SDLC migration to AWS

Director of Software Engineering June 2016 – October 2018

Progrexion – Core Services / Credit.com – San Francisco, CA / Salt Lake City, Utah

Dev. Team Management (San Francisco, Salt Lake, Offshore) - J2EE, PostgreSQL, Angular, iOS / iPhone, AEM

PMO/BA Team Support on requirements gathering / user stories definition

QA Team Collaboration on functional testing / acceptance criteria

AEM (Adobe Experience Manager) - Implementation and custom component development

Design / Architecture of BE Services / API (REST) that support features of AEM components

SDLC Management, Sprint Planning, Code Reviews, Production Support

Architecture and design of targeting and tracking system of FI offers

Key Projects

Redesign of an Offer Match Dashboard Engine using SpEL

Designed a new micro service stack & approach increasing page speed and performance by 95%

Integrated Marketing Cloud ID Service with tracking systems to enhance reporting / analytics

Broke down tech stack into modular areas UI / Backend decreasing release time from 60 days to 30 days

Created Reusable AEM / Angular Widgets and Platform Library

Web Assets move to AEM (Styles, Footer, Homepage)

Rapid Release implementation (Redirects, Affiliate On-Boarding, Revenue Feedback)

Cost Saving Projects - $700k year (Tech Team relocation), $200k month (Score Pull Change)

Out-brain and Impact Radius integration – $2.5 million revenue increase

Re-platforming of Credit.com systems (legacy stack upgrade) - $2 million investment

Associate - Senior Developer August 2014 – June 2016

Goldman Sachs - Treasury Ops Tech - Jersey City, New Jersey

Test driven software development for building new functionality on the firm’s strategic in-built cash settlement platform (GPS - Global Payments System). Key areas of focus involve cash settlement entry, risk & control functionality, and cash settlement instruction management workflow

Responsible for coordinating and running User Acceptance Test across multiple teams to ensure quality and acceptance

Requirements capture with internal Operations user groups. System analysis and translation of requirements into technical design, and implementation of the software build

Actively participate in global peer reviews for code quality

BCP - Planning and execution of Business Continuity Plans for multiple Treasury Applications

Change and Release Management - Coordinated multiple releases covering QA Tech Team management, regression testing, and UAT environment support

Contributed to hackathon events to accelerate bug fixes and enhancements using agile development techniques

Key Projects

Development of Java REST API to determine projected/maximum payable cash amount for Prime Brokerage clients

Build resilient/industrialized features into the strategic payment application to facilitate decommission of legacy mainframe systems

Design/implementation of automated test infrastructure using Fitnesse framework for bank account and cash instruction auto-assignment rules

Onboarding Listed Derivatives flows into strategic payment system and enhancement of risk controls

Software Engineer Jun 2011 - July 2014

Goldman Sachs - PWM Technology - Salt Lake City, Utah

Development and support of workflow systems for wealth management applications - Workflow definition and implementation (in-house solution and jBPM)

Enhancement of existing Exception Management Application using Sybase, DB2, Java, and Perl in a Solaris/Linux environment

Creation of a purging framework for historical data

Planning and execution of strategy for system alerts reduction

Design and implementation of Informatica ETL workflow to support dimensional model DB for historical data

Solaris to Linux migration planning and execution for legacy system

Web Developer / Project Manager (Part-Time) Jan 2008 - Apr 2011

Brigham Young University, Software Engineering Department and I-Comm - Rexburg, Idaho

Developed desktop application for campus housing using C#, WPF, LINQ, SQL Server, and VS 2008/2010

Collaborated on development of iPhone application using QuickConnect

Managed Web development team on the creation of Web sites for I-Comm’s clients

Developed Web sites and CMS applications using PHP, MySQL, XHTML, CSS, Flash, Drupal, and JavaScript

Software Developer / Systems Analyst Jan 2004 - Aug 2007

Wal-Mart - Porto Alegre, Brazil

Developed and supported in-built ERP system (financial and accounting) using Oracle Forms, Reports, SQL, and PL/SQL

Worked on BI initiatives to design and create processes / reports to identify new business opportunities in tax savings

Designed application to export transaction data to SAP system

E D U C A T I O N

B.S. in Computer Information Technology - Project Management

Brigham Young University - Rexburg, Idaho

Clusters in Computer Science and Chinese (Mandarin)

Languages

Fluent in English and Portuguese

Intermediate level of Spanish

Elementary knowledge of Mandarin

Awards

LDS Philanthropies Scholarship

BYU-Idaho Full Academic Scholarship (Sophomore, Junior, Senior)

V O L U N T E E R

2 Years Full-Time Representative

The Church of Jesus Christ of Latter-day Saints - Salvador, Brazil

Coached local leaders in their respective capacities

Worked with social institutions to help underprivileged communities

Promoted the mission & values of the Church to potential / new joiners

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