Data Entry Marketing

Abhay Shah

Toronto

Email ID: *******@*****.***

Phone No: 647-***-****

PROFESSIONAL SUMMARY

Professional Data Entry & Data Management experience on multiple ERP & CRM Software

STEP Product Information Management (PIM)

Create and Maintain website content like product information, photos, description.

Google Analytics Certification - Data Analysis, User Behavior & Trend Analysis, Keyword analysis

Microsoft Office Tool - Outlook, Word, Excel (Pivot Table, V lookup) and Power point.

Detail oriented, proactive, fast learner, analytical thinker with creative mindset.

WORK EXPERIENCE

Data Entry, Analysis and Reporting Nov 2018 - Jan 2019

walmart.ca ( Contract)

•Reporting & Analysis: Use Microsoft Excel & tableau to create reports for product analysis.

• Work alongside different teams to ensure website content accuracy.

•Timely execution of stakeholders requests via JIRA ticketing system to keep website content up-to-date using STEP Product Information Management (PIM).

•Manage Ad-hoc data cleansing request (e.g., Black Friday) to ensure data quality is upheld on an ongoing basis.

Data Administrator Jul 2018 - Oct 2018

Property.ca ( Contract)

•Data Research and Analysis

•Researched data from multiple sources and compile

•Manage content of three websites (Condos.ca, Property.ca and Mrloft.ca)

•Research and maintain website contents like photos, floor plans, project details.

•Research buildings and neighborhoods and rewrite content to fit company standards

•Google Analytics: Analyze trends, user behavior and generate meaningful insight.

•Use SEO tool like SEMrush for Keyword Research and competitive analysis.

Data Entry, Analysis and Reporting Nov 2017 - July 2018

FedEx Express ( Contract)

•Rate shipments from across the globe and assist senior custom brokers.

•Managed key accounts and rate them according to country of origin and tariff treatment

•Reporting and analyses. Create custom Reports using Microsoft Excel - Macros, Vlookup.

•Excellent keyboarding, proof reading and data entry skills with emphasis on accuracy.

•Provide general office administrative support.

•Manage client queries via email.

Digital Services Marketing Specialist Nov 2016 - Jul 2017

Angel Broking P Ltd

•Plan, formulate and monitor Client Engagement Journey - Including Email marketing, SMS Marketing and webinar, resulting in 15% increase in reactivation.

•Strategize client learning journey and increased online transactions by 28%.

•Analyze Client behavior and re-target them for reactivation and cross promotion / up selling.

•Manage personalized Mobile APP notifications and new product/services promotions.

•Optimize website content to enhance the user experience.

Marketing Ecommerce Specialist Mar 2016 - Nov 2016

Bajaj Electricals Ltd: https://shop.bajajelectricals.com/

•Manage website content and ensuring images, content and promotions are up-to-date increasing clarity of offering and site conversion.

•Optimized content, communication strategy and CRM activities which resulted in 20% increase in AOV, 8% increase in avg time spend.

•Managed monthly and yearly marketing calendar, approve budgets and correspond with vendors for development of required promotional material such as mailers, newsletters, videos, graphic designs.

•Managed website redesign UI/UX & complete project lifecycle: strategy, design, development, testing, and implementation. Increased conversion by 24%, reduced bounce rate by 30%, and improved user engagement.

•Manage payment gateway, refunds and return.

Online Marketing Specialist Sep 2013 - Mar 2016

Shopcj Pvt LTD: https://www.shopcj.com/

Manage website content and ensuring images, content and promotions are up-to-date.

Analyzed SKU productivity to refine assortments increasing clarity of offering and site conversion.

Effectively plan client engagement campaigns to increase ARPU(average revenue per user) by 200%

and AOV(average order value) by 50%.

Optimize website User experience and Strategize Customer Engagement programs (Email)

Manage personalized Mobile APP notifications and new product promotions.

Developed tactical client engagement program.

Manage payment gateway, refunds and return.

EDUCATION

MBA - Business Administration and Management - Marketing & Services Jul 2006 - Oct 2007

Latrobe University, Melbourne, Australia

Canadian Equivalency: Master's degree - ECA#: 3083739IMM

Bachelor Computer Engineering, Oct 2001 - May 2005

Vidya Pratishthan’s College of Engineering, Pune

Canadian Equivalency: Bachelor's degree (four years) - ECA#: 3083739IMM

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