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Sales Customer Service

Calgary, AB, Canada
March 07, 2019

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MIR SARFRAZ ALI *** Douglas Glen Point, SE, Calgary, AB T2Z 3G3

Mobile: +1-587-***-**** Email:


A multi-faceted professional with nearly 7 years of cross-functional experience in the field of Retail Operations, Project Management/Supervising, Business Development and Finance & Account Management. A self-directed individual who takes great pride in exceeding goals and who always display professional demeanour with excellent relationship building skills to achieve results with a primary objective to manage resources, increase sales, finance & accounts, promotions, customary courtesy, business presentations and reporting to high level management.


Strategic Planning Business Administration & Analysis Project Management

HR Management Inventory Management Vendor/Stakeholder Development

Accounts & Finance Operations Strong Team Player Problem Solving

IT Skills: Well versed with MS Office, MS Visio, Balsamiq 2.0, Axure RP 7.0, Tableau, SQL


Business Development Manager, Abbas Engineering Inc., Chennai, India Jan’13 - Oct’18

Key Role and Achievements:

Reduced operating budget waste by 3% - 10% every year over year for the past 5 years through new management techniques, integrating creative working methodology and closely managing controllable expenses.

Implemented new staff training process, incentive program and career advancement initiatives to identify, coach, and support high performers which resulted in efficient work and on time project completion.

Successfully developed a system of exact use of resources and reusable of existing resources which resulted in minimising wastages and operating cost for the business and saving the company over 100 thousand dollars.

Acquired new business clients by performing area/zone analysis and streamlined business outreach resulting in new projects and business growth.

Responsible for supporting team fleet & safety management by adhering to governments work place standards.

Completed ad hoc projects as arises.

Maintained good contact with stakeholders for future opportunities for enhancing project profitability and responded to business emergencies and stakeholders need during and after project completion.

Demonstrated leadership qualities and people skill to lead the team towards success.

Record of successful project completion within stipulated project timeline with customer satisfaction resulting in 300 - 400 thousand profits over the period.

Store Operations Manager, Petro Canada, Toronto April’10 – Aug’12

Technology used: IPRISM & ENVOY Software

Key Role:

Directed a team of 35 members, planned, organized and managed daily operations of 3 stores 10,000 – 20,000 square feet each with the main objective to ensure the delivery of consistent superior customer service, safety and driving sales goals.

Increased sales profit from $3.1 million to $3.7 million in 2 years for 3 stores combined through customer satisfaction.

Ensured proper cash controls, loss prevention procedures in place which resulted in actively decreasing the operational expenses and product shrinkage by 5 - 7% every quarter in each of the 3 stores.

Managed daily cash/bank reconciliation with recording of cash overage and shortage, posting and correcting invoices, tracking account receivables and account payables from and to vendors/suppliers.

Displayed products according to company’s planogram, promotional activity, seasonal trends and interacted with vendors to make sure store has adequate supply of products for sale.

Recruited and trained sales associate through regular training; using vendor representatives to improve their product knowledge to work to the best of their ability and awarding employees through attractive sales incentives program.

Prepared employee schedule and payroll, with minimum employee turnover rate.

Evaluated regularly the resources and support required to perform a safe operations and ensure strict adherence to Service Quality and Safety Standards

Bookkeeper (Part-Time), Shanna Mode Import & Export, Toronto, Jul’10 – Feb’11

Key Role:

Accountable for recording journal entries posting invoices and maintaining Balance sheet in a Quick Book software


oBank Reconciliation performed on daily basis and all accounts & administration in the office

oCash payments, direct bank deposit and wire transfers to vendors or suppliers

Trained new and junior employees also coordinated with vendors and customers by Telephone, E-mail and Fax

Handled and filed business documents like Invoices, Pro Forma Invoice, Bill of Lading and Cheques

Prepared Sales report, Expense report, Profit & Loss report and Balance Sheet

Worked closely with the owner to suggest new ideas in improving sales and reducing costs


Post-Graduation Diploma in International Business Management, 2010 -Centennial College, Toronto Canada

Master of Business Administration (MBA), 2009 - Vinayaka Canadian Business School, Chennai, India

Diploma in Software Engineering, 2008 - NIIT, Chennai, India

Diploma in Web Designing, 2006 - Arena Multimedia, Chennai, India

Bachelor of Commerce, 2007 - University of Madras, Chennai, India

Professional Workshop Certification Course Undergone:

Role: Business Analyst Intern

Company: COEPD - APTIT Solutions Inc., India

Period: Nov’16 – March’17

Overview: Developed Bank Management System as a project/software designed for Banking Sector. It keeps the record of all the employees, leads generation & data collection. Also maintains the track of employee performance, sales target, leave & payroll management and training management.

Key Learning:

SDLC and Agile/Scrum Methodology and UML

Conducted meetings for elicitation of requirements using various techniques

Assisted senior BA in preparing Business documents BRD, FRD, Test Cases and RTM

Prepared project Prototype using AxureRP 7.0 and Balsamiq 2.0 for client approval also Use Cases & Activity diagram assisted by senior BA

Done constant interaction with stakeholders and development team to remove impediments

Scheduled every day stand up meeting about project progress, overcoming impediments from project by solving developer queries.

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