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Sales Manager

Airdrie, AB, Canada
March 05, 2019

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Francis Lefaivre 1-403-***-****

Francis Lefaivre

*** ********* ******, **, *******, AB, T4B-4B3



Results driven professional with extensive sales management experience and a solid track record of creating long-term value for the organization. A demonstrated ability to develop sustainable customer growth in new markets and grow the existing base. Strong analytical and planning skills, combined with the ability to coordinate corporate efforts that exceed operational goals.


Mitchell Press Ltd. - Calgary, AB 2016- November 2018 Senior Account Manager

Direct the strategic growth in Alberta, Saskatchewan and Manitoba overseeing annual sales revenue exceeding 3 million dollars.

Oversee development of corporate accounts with 7-figure sales growth

Responsible for prospecting, establishing and managing new business opportunities.

Developing key client relationships through consultative sales techniques that analyze and understand client needs ensuring pricing tracks needs, while aligning with raw material price increases.

Actively source new and creative solutions that meet the needs of all customers and continuously improve industry knowledge through vendor presentations, trade shows and trade publications. Print-West Communications - Calgary, AB 2008-2016

Director National Sales

Responsible for functional sales growth of 6 million dollars, managing a team of 5 with over 60 national accounts.

Development of national markets resulting in a 30% annual growth in 2016.

Extensive project management experience overseeing the development of all monthly and quarterly customer publications.

Development of sales forecast tools including market evaluations that track changing customer needs in the evolving print industry.

Presidents Award recipient recognizing top sales performance in Canada across 14 divisions. Oil City Press Ltd. – Calgary, AB 2007-2008

Production Manager

Manager responsible for planning, coordination and overall control of manufacturing processes ensuring printed materials are produced in the most efficient manner and to the highest standards exceeding customers’ expectations.


Evaluated and integrated cost savings procedures resulting in a 12% savings year over year

Responsible for entire production staff of 30

Production of a large variety of projects from corporate ID and magazines through digital printing platforms.

Customer centric Leader

Operations Manager

High attention to detail

Ability to capitalize on business trends

Francis Lefaivre 2-403-***-****

Central Web Offset Ltd. - Calgary, AB 1997-2007

Director, Sales & Marketing

Responsible for national sales of 10 million dollars in revenue across the four western provinces western provinces

Directed sales and marketing efforts for an upstart printing plant, becoming a market leader

Developed an active client base of over 100 accounts maximizing profitability to 8% above industry averages

Managed sales staff in 2 plants, negotiating remuneration.

Setting and tracking budgets that maximized bottom line revenue.

Responsible for custom estimating and procurement of outside services and building key relationships with suppliers to reduce production timelines.

Production and Commercial Print Manager - Thomson Newspapers – Lethbridge Herald – 1994-1997

Senior Account Manager - North Hill News – 1991-1994

Manager, Negotiable Securities - Royal Bank of Canada – 1980-1991 EDUCATION & PROFESSIONAL DEVELOPMENT

Southern Alberta Institute of Technology (SAIT) Advisory Board Member – Digital Graphics and Communications

Graphic Arts Technical Institute - Pittsburgh, PA

Business Administration Diploma - SAIT

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