Taylor Goss

http://taylorgoss.weebly.com/

SUMMARY:

• 4+ years of copywriting/editorial experience at several Advertising agencies

• Has written copy for website pages, banner ads, emails, apps, newsletters, articles, etc. on behalf of clients

• Lead and supported the copy team for brands including Claritin, One-A-Day, Miralax, TruNatal, Allergan, Flintstones Vitamins, Rite Aid, Dr. Scholls, etc EDUCATION: THE PENNSYLVANIA STATE UNIVERSITY Aug 2010-May 2014 University Park, Pennsylvania

B.A. in Advertising, Minor in Sociology

GPA: 3.85

Deans List: Received for all semesters

Graduated with Honors of High Distinction

CEA GLOBAL EDUCATION PROGRAM Spring 2013

Area of Study: College of Liberal Arts

Location: Barcelona, Spain

COPYWRITING/

ADVERTISING

EXPERIENCE:

Professional Experience:

Becton Dickinson (BD) San Diego, CA Feb 2018 – Oct 2018 International Medical Device Company: Associate Copywriter

• Created concepts and wrote ad copy for international campaign

• Assisted in strategy and presentation for next year’s campaign executions

• Created brochures, whitepapers, and various other marketing materials for BD offerings and products

• Proofread and updated documents to align with new brand standards and AMA format RAZORFISH HEALTH, PHILADELPHIA PA Aug 2015-May 2017 Pharmaceutical Advertising Agency: Associate Copywriter

• Wrote copy for website pages, banner ads, emails, apps, newsletters, articles, etc. on behalf of clients

• Lead or supported the copy team for brands including Claritin, One-A-Day, Miralax, TruNatal, Allergan, Flintstones Vitamins, Rite Aid, Dr. Scholls, etc.

• Created concepts for monthly social media campaigns on behalf of multiple clients GARFIELD GROUP, NEWTOWN PA Sept 2014-Feb 2015

Integrated Marketing Agency: Jr. Copywriter

• Wrote copy on behalf of clients including emails, eBooks, whitepapers, etc.

• Created concepts for entire advertising campaigns for a variety of clients

• Produced content for Garfield's website including blog posts and case studies

• Produced content for client's websites including blog posts, a spots, short and long descriptions, etc.

• Created taglines and copy for print ads and wrote scripts for videos

• Named new products for future release by clients

• Constructed concepts for two huge media campaigns to be launched by a multinational telecommunications company

• Proofread all projects before release

GIOVATTO ADVERTISING, PARAMUS NJ Aug 2014- Present Full Service Advertising Agency: Social Media Writer

• Write daily posts for Giovatto Google Plus and Facebook Accounts

• Write two blog posts per week for Giovatto’s Blog SQUARE 2 MARKETING, WARMINSTER PA May 2013-Aug 2013 Full Service Inbound Marketing Firm: Copywriting Intern

• Completed an eBook which was published on the company website, leading it to be downloaded by a mass amount of potential customers as well as generating traffic to the site

• Conducted general research for and assisted in the brainstorming of a variety of different projects for both the company as well as several clients

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