Angelique S. Harvey

617-***-**** • ac8mwy@r.postjobfree.com • Jefferson,, MA 01522

Business Development Marketing Manager

Proactive and forward-thinking Creative Director with 15+ years of experience blending and creating management tactics with targeted digital marketing collateral to produce effective strategic plans and ensure brand loyalty. Known as a collaborative and innovative brand advocate with deep working knowledge of all phases of the marketing/graphic design process. In-depth background and reputation for crafting successful marketing plans to build and maintain a strong social media presence. Passionate about leveraging latest industry best practices and cutting-edge resources to maintain competitive edge within demanding markets.

CORE COMPETENCIES/AREAS OF EXPERTISE

Adobe InDesign Adobe Illustrator Adobe Photoshop Adobe Acrobat Pro Quark Xpress Microsoft Word, PowerPoint, Excel, Outlook, Publisher Drupal WordPress Constant Contact MailChimp Hootsuite FileMaker Pro Carousel Digital Signage VALUE PROPOSITION

Expertise in marketing and graphic design, online and social media marketing, branding and content strategy.

Skilled in creating material to assist marketing initiatives that fulfill business objectives and client goals.

Recognized as a visionary and trailblazer able to provide a company with the tools/resources to maximize the customer experience and showcase product value.

CAREER HIGHLIGHTS

Consultant Boston, MA July 2014- Present

Contract Marketing & Creative Consulting

Managed the creative process from concept to completion while translating marketing objectives into clear creative strategies. Successfully utilized cross-department communication to lead and direct the creative team in the production of all marketing collateral.

Establish marketing campaigns and identified cost effective marketing tools for materials, production and support for young business and early marketing program.

Partnered with Bella Luna Sleep Consulting from pre-launch to present day on projects and long term planning.

Tasked with re-branding and leading brand expansions through summer/ fall 2018; created logos and supplied branding standards, content suggestions and tools to enhance business strategy.

Oversee and direct branding, marketing & communication planning . Manage logo, social media presence, website planning, advertising, community outreach and logistical planning.

Built relationships with multiple Start-Up Business and collaborated with young businesses to help them understand cost and resource restrictions.

Created corporate identity and brand standards (logo, voice and branding) and oversaw the creative direction, advertising, collateral, package design, trade show materials and content. Red Thread (Formerly Office Environments of NE), Boston, MA August 2005–July 2014 Creative Director (April 2013–2014)

Managed the creative process from concept to completion while translating marketing objectives into clear creative strategies. Successfully utilized cross-department communication to lead and direct the creative team in the production of all marketing collateral.

Charged with overseeing and ensuring visual communication and brand standards were consistently met.

Managed client pitches and proposals and controlled, deliverables, timelines, and budgets.

Engaged with clients or upper management to explain campaign strategies, mitigate issues, and provide solutions.

Tasked with reviewing work from inception to completion and providing feedback to creative teams when necessary.

Played an active role in hiring and training creative staff and managed and cultivated the career development of each member.

Focused on and developed programs, tools and content that enhanced the overall customer experience. Angelique S. Harvey

617-***-**** • ac8mwy@r.postjobfree.com • Jefferson, MA 01522 • Page 2 of 2 Senior Marketing Associate (May 2011–April 2013)

Utilized strong communication skills, marketing acumen, and project management strengths to represent the company.

Drove creative development and messaging of all company collateral (from concept to fulfillment) and acted as client account manager to ensure campaigns were tailored to each client’s needs.

Promoted business with strategic innovative marketing plans and oversaw creative direct marketing, public relations, advertising, and promotions.

Managed social media presence and expanded engagement by posting on-brand content, planning campaigns, and interacting with followers.

Developed and executed company wide training programs for staff on new brands, products, tools and technology; provided training and training materials for clients on their new product spaces and engaged with them to create content for their employees.

Marketing, Communications & Graphic Specialist (October 2008–May 2011) Supervised and directed the workflow of marketing, advertising or public relations by delegating job tasks, facilitating interdepartmental communications, and managing external communications.

Created designs, concepts, and sample layouts based on knowledge of layout principles and esthetic design concepts.

Successfully allocated company resources to maximize collaboration, efficiency, and creativity in the building and maintenance of consistent branding across marketing and public relations channels.

Established and implemented the Events program, Direct E-Campaigns and Cobranding Program from ground level. Marketing Coordinator (August 2005 – October 2008) Implemented marketing and advertising campaigns by assembling and analyzing sales forecasts while preparing marketing and advertising strategies.

Generated marketing reports by collecting, analyzing and summarizing data, and coordinated with various departments to deliver/provide updates.

Researched competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising.

Researched competitive vendors by identifying and evaluating services, reputation and pricing.

Supported multiple, cross functional Sales Teams by creating RFP responses, Presentations and PowerPoints.

Managed website content and updates and led customer focused communications, showroom visits and trade shows. Metro Package Delivery, Inc., Boston, MA February 2004– August 2004 Executive Assistant & Marketing Support

Managed executive's time by researching and routing correspondence, drafting letters and documents, and collecting and initiating telecommunications.

Delivered first class service by greeting customers and answering or directing concerns or inquiries.

Charged with maintaining customer confidence while protecting operations keeping information confidential. Additional Notable Experience: The Sager Family Foundation, Executive Assistant, Office Manager, Photo Archivist September 2001- Feb. 2004.

EDUCATION

BACHELOR OF ARTS, GRAPHIC DESIGN, THE NEW ENGLAND SCHOOL OF ART & DESIGN, SUFFOLK UNIVERSITY, BOSTON, MA

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