Eric Leland

Atlanta, GA

ac8cbo@r.postjobfree.com 404-***-**** linkedin.com/in/eric-leland

SUMMARY

Results-oriented account strategist with experience and a proven track record in account management, customer success and strategic partnership development. Meets goals and quotas through excellent interpersonal, motivational and communication skill.Builds and maintains strong relationships with assigned accounts ensuring high levels of customer satisfaction and recognition of ROI, leading to strong renewals and solution growth opportunities. CORE COMPETENCIES

• Enterprise account management

• Strategic partnership development

• Customer success management

• Team collaboration

• Customer relationship building

• Data analytics and reporting

• SaaS implementation

• Leadership

• Project management

• Business administration

• Audio/Video support expertise

• Print and electronic media development

• Presentation creation

• Revenue generation

PROFESSIONAL EXPERIENCE

FIVESTARS LOYALTY, Atlanta, Georgia 2018 to present Digital rewards program designed for independent retailers and restaurants. Loyalty Consultant

Created and implemented direct digital smartphone marketing and reward-driven solutions for the hospitality and retail industries, increasing their ability to communicate with customers and to drive additional revenue.

● Targeted local prospects by creating an email database using Salesforce CRM, Excel and Zoom.info.

● Drove $25,000 in annual revenue adding 6 new clients in two months through a customized email campaign.

● Grew Johns Creek, Georgia territory by 33% in first 3 months through in person door to door canvassing.

● Served as first point of contact for customer training, data conversion, setup/configuration, and problem solving. MULTISIGHT (acquired by Pelco), Atlanta, Georgia 2017 – 2018 Cloud based video surveillance service designed for retail chains, quick-service restaurants and convenience stores. Regional Sales Manager, East Coast

Accountable for business development and account management for multi-unit restaurants and retail franchises across all of Eastern US. Partnered directly with C-level executives of Fortune 1000 companies.

● Drove $68k in additional revenue by creating a targeted email marketing campaign, communicating service value, to corporate leaders of a major pet supply chain. This was a 50% increase in client participation.

● Built additional $35K in revenue by targeting a non-standard client sector (health & beauty services).

● Maintained and enhanced customer satisfaction by providing ongoing, proactive support throughout the customer life cycle.

● Conducted online training sessions to new clients and led on boarding process to ensure success rate. DTT SURVEILLANCE, Atlanta, Georgia 2016 – 2017

Leading provider of intelligent video-based surveillance and loss preventions services. Regional Account Executive

Business development and account management of SaaS and video surveillance hardware for restaurant franchises in Southeast US.

● Secured 15 new accounts and $215K in renewable revenue in 6 months by developing and implementing a start-up territory sales plan.

● Generated $50K in initial revenue and created new, non-traditional vertical (cell phone repair), initiating a pilot programs that has to spread over 400 locations.

● Ensured positive customer experience by proactively managing and growing customer relationships. REWARDS NETWORK, Atlanta, Georgia 2012 – 2016

Marketing company connecting diners to restaurant experiences by offering unique card-linked offers. Regional Account Executive

Business development and account management executive for restaurant marketing, merchant cash advances, and pre-purchase receivables solutions.

● Expanded client base from 43 to 90 clients and a 63% increase over 4 years by actively researching and targeting new and growing restaurant groups.

● Generated over $850K in recurring annual volume through up-selling and renewing clients.

● Built target prospect email database of newly opened restaurants through Hudspeth Report Online and Restaurant Activity Report Online to drive new customers resulting in over 40% of my new customer acquisitions.

● Proactively prospected beyond target territory on consistent basis, pursuing key businesses to develop previously unreached markets in Athens and Augusta, Georgia.

GENERAL GROWTH PROPERTIES, Atlanta, Georgia 2010 – 2011 Largest retail real estate company in the US, encompassing 163 mall locations. Strategic Partnerships Representative

Partnered with local and national organizations to create out-of-home marketing, branding and sponsorship opportunities at major mall properties across the Southeast.

● Generated $35K revenue in a single day by negotiating an on-location movie opportunity for a key mall property, the movie “Parental Control” (20th Century Fox).

● Developed $10K sponsorship deal for Fashion Week fashion show event, engaging new Art Institute of Atlanta sponsor, incorporating advertising, cross-marketing, and using AI students as models and fashion coordinators, saving GGP operational costs in the process.

EDUCATION

Bachelor of Arts (BA), English, Kennesaw State University, Kennesaw, Georgia COMPUTER SKILLS

Salesforce CRM, Excel, MS Word, PowerPoint, Google Suite, InDesign, Photoshop, Wordpress

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