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Director of Marketing

Location:
Roswell, GA
Posted:
April 29, 2019

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Resume:

Roswell, GA ****@***************************.*** 678-***-****

Work History

Blue Monster Management (Alpharetta, GA) Director of Marketing and Talent Acquisition 2016 – Present Handled full marketing duties for multi-specialty dental practice with seven locations throughout Southeastern US; provided IT support, talent acquisition, and numerous operational functions, including regular clinic visits to ensure integrated branding and marketing execution; and handle all advertising and promotions for dental assisting school recruitment. Senior Services of Georgia (Atlanta, GA) Independent Sales Agent 2013 – Present Independently advise seniors on Medicare Advantage and Medicare Supplements; sold hydrotherapy walk-in spas and showers that averaged $17K one-call close.

Local Business Marketing Coach (Roswell, GA) Director of Marketing Operations 2010 – 2018 Consult with small businesses and individuals to strengthen social media presence and overall marketing results; strategy support includes social media marketing, social equity consulting, Wordpress, SEO and Google Analytics, and video marketing. Vision Equipment & Auctions (Covington, GA) Director of Marketing 2015 – 2017 Oversaw the planning, development, and implementation of all marketing and communication strategies; developed the growth of auction bidders and buyers utilizing social media channels, digital and print advertising campaigns, and promotions; implemented website changes and tracked traffic data to develop effective email promotions, lead magnets, and website calls to action. Training Center Group (Alpharetta, GA) Channel Manager/Content Manager 2008 – 2013 Conducted SEO research, copywriting, web content development, press releases, newsletters (production and distribution), email marketing, and online customer contact management. Georgia Lending Partners (Atlanta, Ga) Director of Insights and Innovation 2006 – 2009 Along with handling mortgage loan originations, oversaw all marketing (digital advertising, videos, PR, and SEO). Education

University of Georgia (Athens, GA) Bachelor of Science, Psychology Professional Summary

As an upbeat and energetic business marketing leader, with a people-person nature, I am recognized for my ability to attack challenges and get results. I am also known for my ability to work collaboratively with team members, industry partners, and outside vendors to develop and implement sweeping strategies. I am now ready to leverage my technical experience, vision for execution, and unstoppable drive to advance my career into executive and managerial marketing leadership roles. BILL BULLOCH

Experienced, Resourceful, and Big-Picture Marketing Professional

• Consistent record for promotions, earning opportunities to take on progressive roles and responsibilities that require intuitive thinking and precise execution

• Reduced company costs by 75% by taking over recruiter and school coordinator roles and maintaining an active pipeline of recruits and new hires

• Experienced oversight of entire non-clinical marketing and operations of dental practice

• Increased customer reviews 10-fold, and doubled social media followers in less than two years

• Effective in online relationship-building, leveraging innovative social media group moderation to create quality connections with industry professionals

• Comfortable in creating and delivering engaging

presentations that inspire interest and action at job fairs and schools

• Centralized the communication of all online properties to streamline response times with consistent and accurate brand messaging

Recent Accomplishments



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