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Art director, creative, designer, film editor

Brighton, Massachusetts, United States
April 29, 2019

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- Collaborate with members in the copy and account team to develop creative brief.

- Designed video storyboard for video campaign and digital flyers for the E-learning conference of our client, Amador Bilingual Voiceover.

- Shot photos and designed print ads for the #goglobal campaign of our clients, BU Pardee School. Art Director

Boston University AdLab, US, Boston January, 2018 - January, 2019

- Worked with teams and contributed ideas for clients (Ideas on Design, 2018 NewStar Award, Dali Government, BNU University).

- Designed, created and delivered key visuals, print ads, posters, video storyboards, brochures and presentation decks for clients’ social media campaigans and offline events.

Art Director Intern

Youdao Communications, China May, 2018 - August, 2018

- Designed social media campaigns and coordinated digital content (e.g. email blasts, website banners, blogs, press releases, videos).

- Set up and optimize organizational social media accounts on Facebook, Wechat and Google. Social media Content Producer

Hopetrip, Hong Kong February, 2016 - June, 2016

- Coordinated with teams to create editorial calendars and topics.

- Generated and collected fashion information, organized and edited to post on official social media account.

- Wrote articles and opened personal column Of Lamb and Laces for petite female customers to publicize scientific bra wearing. Social Media Coordinator / Part-time Copywriter

Overturn, Ltd., JustFitBra App, Shenzhen, China January, 2015 - October, 2017 Z (Beck ) G n

26 Allston Street, Allston, MA 02134






Software: Ae, Ai, Ps, Id, Pr, Au (Adobe Creative

Suite), SPSS, C4D, Davinci Resolve, Final Cut, MS


Languages: English (professional), Mandarin

(native), Cantonese (Native)

Techniques: Photography, Brush lettering


- Shot two documentaries for Red Sox’s DJ, the Dimare Brothers, who were also the former producers for Kiss 108.

- Shot and edited Youtube commercials for Student Universe and China Telecom Americas, winning 400K+ views, 37.8% VTR and 14$ CPA.

- Designed logos for Lugang Food, an international food processing company in based in Xian, China.

- Designed online posters, roll-up banners, and presentation deck for FlyGo's IPO, a Chinese startup-provider of travel services. Boston University, College of Communication

MS in Advertising, 2017 - 2019

Focus in creative, art direction GPA 3.63

Hong Kong Baptist University

BA of Culture, Creativity and Magement 2012 - 2016 Film, video and design GPA 3.5 First Honor Degree Concordia College

Exchange Program 2015 GPA 4.0 Dean’s List

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