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Sales and Marketing Manager

Kangra, Himachal Pradesh, India
April 29, 2019

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ANCHAL V I AS DOB – Nov. **, ****



Himachal Pradesh University Business School, Shimla, HP, India August, 2013 – July,2015 Masters in Business Administration (Marketing and HR) 75% Institute of Engineering and Emerging Technologies, Solan, India. August,2009 – June,2013 Bachelor of Technology (Information Technology) 74% State Board of School Education, HP, India April,2007 – March,2008 Class XII (Maths, Information Technology, Physics, Chemistry, English) 81% State Board of School Education, HP, India April,2005 – March,2006 Class X (Maths, Information Technology, Science, Social Science, English) 91% WORK EXPERIENCE

Fabric Marketing Officer- Vardhman Textiles, India July, 2015 – April, 2019 Roles and Responsibilities :

- Management of all the pre-order to post-order activities of major clothing brands like – Indian Terrain, Benetton, Zodiac, Pepe Jeans, Raymond, Colorplus, AND, Global Desi, Tbase, Moda Elementi, etc.

- Networking and binding of technical, designing, planning, production, commercial and QA team in one platform for getting the unblemished orders processed on time.

- Business Development through seasonal visits to the head offices of clothing brands.

- Presentation and sales promotion of innovation and sustainability products into the global markets.

- Price Negotiation meetings with the outsourcing team of brands to settle down the fabric price for impending season.

- Planning & Budgeting the annual sales.

- Handling customer complaints and claims’ settlement. Summer Intern (MBA) - SUE MUE -A haute couture, Delhi, India. Jan, 2015 - March 2015 Project - Plan and Execute solutions for HR and Marketing functions of the company. Engineering Intern

National Institute of Information Technology, Hamirpur, HP, India June,2012 – August,2012 Project- To design a cinema hall website for a local Cineplex.

Appin Technology Lab, Chandigarh, India June,2011 – August,2011 Project- Development of ATM Simulator in Core Java. P ROJECTS

ERP Solutions for time and complexity – Proposed amendments for ERP system (Fabric Supply Chain Management System) of Vardhman, to improve the work efficiency and got them executed by its host-The Turakhia group.

Formulated strategic plan for Business Development – To provide support for identifying the potential customers of Vardhman.

Use of Management Information System and Research Methodology to build the Business layout of a startup company – SUE MUE, by formulating Handbook for employees, Induction program, Job Description, Engagement Calendar, Daily and Monthly reports’ layout for Production, Sales and Accounts, Reward Recognition Program etc.

Market study of Retail Garment Chain, SWOT Analysis of the company and respective solutions, Cost Benefit Analysis of the same startup company as mentioned above.

Developed the website of National level management fest of HPUBS’14-

Survey on Dispute & Settlement machinery of HP Power Corp. Ltd. S K I L L S

Management Skills – Sales Forecast, Data Analytics, Business Development, Price Negotiation, Channel Management & Distribution, Market Penetration

Software Skills – MS Office, MS Excel, ERP – Fabric Supply Chain Management System, SPSS, Adobe Photoshop. E X T RA CURRICULAR ACTIVITIES

Participated and won in various state and distt. level Essay writing and spot painting competitions organized by World Wide Fund for Nature and Forest Department of India.

Planned and Organized Fun & Promotional events – Organizing member of global Textile festival of Vardhman Group – TEXTRUM’18. Actively organized ISTE technical & LITERARY events during four years of my B.Tech at college techno festival “Emanation 2009-13”

Event Manager of AD MAD event under Literary Society in national level management fest- AARABDHI’14

Corporate Social responsibility - (General Secretary of Interact Club) Collected clothes for orphans and raised funds to educate a girl child selected on the basis of a talent hunt exam for the girls under poverty line. Organized moral lectures as well as study with playful activities under RC group, for the children of labor working in the university premises and put forward their demands in front of university Vice Chancellor by presenting a drama along with them. ACHIEVEMENTS

Achieved 100% fabric sales growth for Benetton & Indian Terrain within 2 years.

Academic Scholarships

Being invited for CSIR conference on “YOUTH FOR LEADERSHIP IN SCIENCE”

Chess Champion at inter units of Vardhman group as well as intra college and school level.

Certified by Computer Literacy Foundation in International Informatics Olympiad.

State Level Essay Writing winner organized by RBI on Financial Inclusion.

Merit Certificate for bagging 15th rank in the state in 10th class examination.

Awarded in Multimedia and Brain Genius events organized by Technical and Literary Society of our college fest- Emanation.

I declare that the information mentioned above is factually correct. References are available upon request. Anchal Vias


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