Edward C. Mason
** ********** **., *********, ** 06824
203-***-**** / *************@*****.***
Linkedin.com/in/edwardcmason/
Executive Summary: experienced & successful Chief Sales Officer/Head of Sales/Chief Revenue Officer, as well as Salesperson (Individual Contributor) - Skills/Accomplishments include:
Have been Head of Sales for three of the ten largest consulting/advisory firms: Deloitte (#1), BDO (#5), and CohnReznick (#10)
As Head of Sales, 100% track record of delivering Sales Growth:
oBDO – 62% growth – ($4.5 million to $7.3 million)
oCohnReznick – 123% growth – ($3.5 million - $7.8 million)
oDeloitte – 20% growth – ($53 million to $63.8 million)
Evaluated and successfully re-built 2 of the 3 sales organizations led: BDO & CohnReznick. These two had negative ROI prior to my hire. Positive ROI delivered for all:
oBDO - 88% ROI
oCohnReznick – 125% ROI
oDeloitte – 220% ROI
As an Individual Contributor, have sold over $100 million in professional services fees
100% Quota Attainment as both an Individual Contributor, and as Head of Sales
Individual and Head of Sales Services/Industries addressed include: Financial Services; eDiscovery; Cyber Security; Corporate Taxation; Tax SaaS Automation; Information Governance; Cyber Incident Response; Legal; Healthcare; Pharmaceuticals; Restaurants; Manufacturing & Wholesale Distribution
Independent Consultancy - Chief Sales Officer 7/2017 – Present
Serve as Interim Chief Sales Officer/Head of Sales/Chief Revenue Officer for my clients
Consult/Advise multiple businesses in matters of:
Building their own in-house Sales Teams // Sales Performance Improvement
Sales Operations // Sales Methodologies // Incentive Compensation Plans
CRM // Risk Weighting Pipeline // Hiring & on-boarding
Training these organizations’ SMEs in “How to work Effectively with a Salesperson”
BDO Consulting – Managing Director, Head of Sales 2015 – 2017
Mission: evaluate, cull, and then re-build incumbent sales team (under-performing/negative ROI)
Baseline sales were $4.5 million / negative ROI.
Delivered at 62.2% increase in sales in one year. ($4.5 million grown to $7.3 million)
Delivered 125% ROI (Sales Increase and ROI turn-around achieved with a smaller & 50% new-hire sales team)
Developed a Proven Successful, Repeatable Sales Methodology reflecting SWOT position
Trained Salespeople and SMEs in QDSP as part of achieving pricing integrity
Developed/Created a customized approach to risk-weighting pipeline within Salesforce.com. Prior approach was highly subjective. Created an empirical approach that proved to be +/- 2% accurate
Assumed a Player-Coach role on all major pursuits uncovered by my sales team
Trained, Coached & Mentored Sales Team continuously. Trained SMEs to work effectively with BD people
Additional responsibilities included: Sales Operations, Hiring, Performance Appraisals, Budget & Compliance
Cohn Reznick – Principal & Head of Sales 2013 – 2015
Mission: evaluate, cull, and then re-build incumbent sales team (under-performing/negative ROI)
Baseline sales were $3.5 million / negative ROI.
Delivered at 60% increase in sales in first year. ($3.5 million grown to $5.6 million)
Delivered 39 % growth in year two – 123% overall growth ($3.5 million to $7.8 million)
Delivered 125% ROI (Sales Increase and ROI turn-around achieved with a smaller & 30% new-hire sales team)
Re-wrote the sales incentive compensation plan to fair market norms
Created the firm’s curriculum for sales training for use at the Partner Academy and similar environments
Created a pipeline tracking and sales forecasting tool absent a modern CRM system
Assumed a Player-Coach role on all major pursuits uncovered by my sales team
Individually Sold multiple engagements absent a personal sales goal
Additional responsibilities included: Sales Operations, Hiring, Performance Appraisals, Budget & Compliance
Deloitte – Managing Director & Head of Sales – Tax 2001 – 2013
Hired as a Business Development Manager (Individual Contributor) - Total Sales over my tenure were: $77 million
Promoted to Managing Director (non-eq. partner) as soon as eligible in recognition of sales excellence
Promoted to Head of Sales for Tax which position also put me on the firm’s Executive Committee for Clients & Markets (firm-wide)
As Head of Sales grew Total Sales by 20% ($53 million to $63.8 million)
Driven by this growth, Sales Team expanded from 26 to 31 Salespeople
Delivered 220% ROI to the firm on their investment in the Sales Team
Trained as a Sales Performance Improvement Instructor by Miller-Heiman, Sandler Training, The Complex Sale Group, and the Learning Outsource Group. Additional training experience with both the “Challenger Method” & “Predictable Revenue”
Additional responsibilities included: Sales Operations, Hiring, Performance Appraisals, Budget & Compliance
Ernst & Young – Senior Manager & Business Development Lead 1997 – 2001
Practitioner & Practice Leader for NYC Tri-State & New England regions for the firm.
In addition to client service obligations, served as the practice’s Salesperson/Business Developer responsible for keeping my team of 8 practitioners utilized
Over 4 years, delivered 800% revenue growth ($400 thousand to $3.2 million)
Education - Franklin & Marshall College, Lancaster, PA – BA – Economics – 1983 – Dean’s List – Chi Phi Fraternity
Affiliations – Union League Club of NYC; DeBruce Fly Fishing Club, NYS; Greens Farms Congregational Church
Personal - Married 33 yrs. – 3 grown children - open to relocation for the right opportunity