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Social Media Office Assistant

North Tonawanda, New York, United States
April 25, 2019

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Janet L. Gane

**** ********** ***., ***** *********, NY 14120 • Mobile: 716-***-**** • Email:


Award-winning, innovative, and results-driven professional to secure a position with your organization

in Executive or Senior Management, other key role in Marketing, Sales, as a Brand Manager, or as applicable, utilizing a proven track record and my extensive skills, training, education, and experience

Summary of Qualifications

Over 20 years’ combined experience in executive managerial roles including as a Director of Marketing

for digital/print media and education product development, with proficiencies in design, brand management,

integrating creative photography with local lifestyle journalism, marketing regionally, nationally, and internationally, overseeing all promotional and multiple department operations, supervising up to 50 staff, ensuring that projects

were completed within tightly scheduled deadlines, and meeting and/or exceeding corporate and client expectations

Proficient with all aspects of staffing and workforce development including recruiting, interviewing, delegating

work assignments, monitoring all work activities for quality, expediency, and proper employee/client interactions, conducting performance evaluations, implementing disciplinary measures, and terminations

Experienced retaining quality personnel through sound Team Building concepts, excellent communications,

and respected leadership skills, guiding and directing individuals to maximize productivity and their own

personal potential

Oversees, directs, develops, and collaborates with high-performance creative advertising teams in highly

competitive markets setting critical project initiatives, goals, and objectives, delegating assignments, tracking individual and team progress to the attainment of desired outcomes, and developing solutions customized to

meet and or surpass client specifications, retaining clients while managing annual budgets up to $500K

Recognized and awarded for developing innovative new products, successful in reaching unprecedented popularity

on a national scale, and possesses expertise promoting brand identities in the toy, food, and transportation industries, providing strategic guidance for clients from concept, to prototype, to market, for small to large corporations, providing client support for every step of the decision-making process for various market adaptations, developing effective solutions timed in coordination with market changes, negotiating pricing and terms with vendors,

and resolving issues of any nature and any magnitude

Utilized as a knowledgeable and respected resource by management, peers, staff, and clients, the “go-to”

professional, to provide clarity of thought, sound judgment, well-informed decision-making, and effective solutions

for branding and marketing as well as client relations issues through the formulation of strategic action plans

when others cannot

Multi-tasks efficiently, learns new systems quickly, and completes projects on or ahead of critical deadlines

Leverages technology to enhance productivity, PC, Mac, MS Office, and more

Works well independently or collaboratively in a team environment

Professional Experience

11/16 – Pres. Substitute Teacher

Sweet Home Central School District, Amherst, New York

Assigned to elementary, middle, and high schools, teaching daily lesson plans as prepared by regular classroom teachers or further developing lesson plans to augment existing teacher’s plans and facilitate greater comprehension

Uniquely qualified with Permanent SDA/SAS and Permanent Art certification credentials and teaches

all grade levels throughout the district

Works with a wide range of Special Needs students including those with behavioral issues, mental

and physical disabilities, some on medications, SES, as well as other factors

Maintains classroom structure, procedures, and nurturing and enhancing positive

and productive learning environments

Ensures safety and security of students by monitoring and managing all aspects of daily routines

or other activities for orderliness and discipline

Administers quizzes and tests and proctors exams as requested by administration

Interacts with parents of students to address and reconcile behavioral or substandard academic performance issues

Janet L. Gane Resume, Pg2

11/14 – 07/16 Director of Marketing / Editor / Designer

Community Papers of Western New York, Buffalo, New York

Responsible for design, production, and promotion of the company’s community-based specialty magazines, digital and print: WNY Health, WNY Kids, and WNY Fashion and Lifestyle with a readership or subscriber base up to 40,000, supervising up to 50 creative and administrative staff

Coordinated and developed exhibition events drawing up to 5,000 people with medical and other

health-related professionals scheduled to present relevant information to promote health and wellness, with an emphasis on diet, exercise, create awareness for available medical facilities, procedures, services, and more

Created, coordinated, and scheduled various high-profile fundraising events situated throughout WNY, such as the Buffalo Zoo, raising $35K, 140% over goal

Worked instrumentally and synergistically with creative teams, PR, social media, and production,

to design new or replace stagnant creative with innovative and thoughtful solutions

05/95 – 11/14 Director of Marketing & Design

Dr. Janet Gane & Associates, North Tonawanda, NY

Consults with a wide range of clients, worldwide, creating new concept product designs,

redesigning/enhancing existing products, extending life-cycle, developing innovative marketing strategies, forging strategic partnerships with logical, market-related entities, and revitalizing tired business models and paradigms into fresh, unprecedented revenue-generating ideas, consistently commended by clients for delivering results beyond their expectations

Collaborated extensively with a wide range of businesses and entrepreneurs in the art, children’s literature, health and wellness, architecture, toy design, entertainment/arts/music, and event planning industries

Assisted with product branding, licensing, patent acquisitions, market positioning, driving success

for such clients as PSA Airlines and Super Shuttle, Nabisco, Mattel, Purina, Dad’s Pet Foods, International Baking Co., Scotti Bros., and more

Education, Training & Achievements

International Business & Marketing (course studies)

Relevant Coursework: Economics / Accounting / Finance / Marketing / Psychology

Loyola University Chicago, Chicago, IL

Doctor of Education, Educational Psychology and Vocational Education

Dissertation “An Exemplary Curriculum for Interior Design Education”

Minor: Curriculum Development and Instructional Design

State University of New York at Buffalo, Buffalo, New York

Master of Science, Art Education / Art Therapy

Minor: Communications, Design

State University College at Buffalo, New York

Bachelor of Science, Art Education / Design

Minor: Communications, Fine Arts

State University College at Buffalo, New York

Associate of Applied Science, Fine Arts / Liberal Arts & Science

Niagara County Community College, Sanborn, New York

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