Christopher Davis
West Fargo, ND 58078
PROFESSIONAL SUMMARY
Dynamic, competitive and energetic sales management professional with over 18 years of experience in retail automotive and 3 years in Powersports. Imaginative and innovative individual with proven management sales, advertising, marketing and new business development skills. Broad-based experience in retail, finance and wholesale automotive environments. A history of significant profit, volume, and customer satisfaction achievements. Illustrating the ability to combine cost control, revenue growth and process improvements through effective staff training and motivation. Substantial knowledge of vehicle financing procedures. Strong ability to motivate a sales staff. Excellent people skills and persuasive negotiator. Remarkable ability to adapt to sudden changes and experience making difficult decisions.
EMPLOYMENT HISTORY
Wheels Inc. Fargo, North Dakota September 2015 to September 2018
Sales Manager
Managed the day to day processes with sales team and made sure the store was always compliant with factory specifications.
Managed all deals with salespeople to maximize gross profit.
Appraised all vehicle being traded in on working deals.
Achieved unit targets for new and/or pre-owned ATV, UTV and Motorcycle units.
Coached underperforming employees in sales and service techniques.
Assumed responsibility for the entire sales processes.
Hired and trained new staff in negotiations and time management techniques.
Developed new business and leads and increases customer base through personal marketing efforts that included, but not limited to, CRM Management tools, email blasts, direct mail, networking affiliations, and telemarketing.
Puklich Chevrolet, Bismarck, North Dakota
Sales Manager April 2007 to February 2015
Managed and tracked all used vehicle through service, body shop and reconditioning processes.
Forecasted goals and objectives for sales, gross, and key expenses on a monthly and annual basis.
Prepared and administered an annual operating forecast and budget for the used vehicle sales department.
Developed strategies to maximize revenue generation.
Maintained optimal automobile inventory to ensure customer needs not met.
Coached underperforming employees in sales and service techniques.
Hired and trained new staff in negotiations and time management techniques.
Determined merchandise schedules, promotions, and discount rates.
Achieved 124% of quota within the first year as sales manager.
Implemented and monitored a follow-up system for sales professionals.
Appraised all incoming used vehicles.
Trained all sales managers on appraisal processes.
Kept updated on all auto auction activity and prices and attended auctions on a regular basis.
Approved all paperwork from auctions and provided proper documentation to the office for purchases.
Established and controlled wholesaling activities.
Assisted in the development of advertising campaigns and other promotions.
Maintained open communication with the business office to ensure all finance options had been exhausted on less credit worthy deals.
Eide Ford Lincoln, Bismarck, ND
Sales Manager April 2003 to March 2007
Hired, motivated, counseled, and monitored the performance of all sales professionals.
Conducted daily and weekly training meetings.
Ensured that all sales professionals were informed of all new inventory and current advertising efforts, including special sales.
Worked with all sales managers on appraisals to ensure maximum profits.
Planned and controlled the display of used vehicles.
Ensured that cosmetic and mechanic reconditioning was performed within the dealership’s cost and time limitations.
Assisted individual sales professionals in setting aggressive yet realistic monthly goals and objectives and provided them with the support to meet these goals.
Business Manager December 2001 to April 2003
Arranged financing and reviewed required documents to determine approval/rejection.
Tracked daily sales and generated activity and productivity reports.
Kept charge-backs at an acceptable level without sacrificing on quality.
Ensured that all dealership standards were implemented.
Maintained open dialog’s with lending institutions to help obtain financial approvals for the customers.
Maintained knowledge on all products offered through the business office.
EDUCATION
Attended NDSU, Fargo, ND and Minnesota State University Moorhead, Moorhead, MN