Lance M. Lucas
**** ******* **. ***********, ** *7477 Phone: 313-***-****
*****.********@*****.***
Education
Michigan State University: Bachelor of Arts in Hospitality Business, 2010 – 2013 Professional Experience
Great Lakes Wine & Spirits – On Premise Liquor Sales Consultant March 2018 – Present Received a promotion to the On Premise role. Continuing to represent the same brand portfolio I did while working in the chain specialist role. Managing a territory of 180 accounts consisting of bars, restaurants, banquet halls and major sports stadiums including Comerica Park and Ford Field. Exceeding sales goals and executing programming each month. Maintaining and growing business in my sizeable territory through proper preparation and organization. Completing multiple successful sales calls and meetings everyday. Forming and fostering trusted relationships with account owners and managers by demonstrating reliability and frequently exceeding the expectations of my role as a sales consultant. Creating brand-specific cocktails, corresponding menus and appealing feature cards for my accounts. Creating ideas for events to increase business for my accounts and, in turn, my suppliers.
Great Lakes Wine & Spirits – Liquor Sales Consultant March 2017 – February 2018 Representing numerous suppliers including Brown-Forman, Heaven Hill, Gallo, The Stoli Group, and Agave Loco. Working in a territory consisting of 44 accounts including Kroger, Meijer, Wal- Mart, 7/11, and Sam’s Club. Responsible for execution of programming in these chain accounts while focusing on growing business by building professional relationships, serving as the brands’ expert and embracing the role as a consultant to the customer. Additionally growing business by pitching and selling in displays with the intention of acquiring impulse sales, and/or drawing attention to a certain brand. Utilizing my ingenuity and creativity while building product displays. Responsible for executing shelf resets, ensuring the set is completed accurately and to its entirety. Categorizing discontinued products and back stock. Great Lakes Wine & Spirits – Wine Sales Consultant August 2016 – February 2017 Managing a territory consisting of four Krogers, one Meijer, Wal-Mart and a Sam’s Club. Responsible for writing weekly wine orders, managing back stock, and merchandising displays and shelves. Monthly revenue goals and focus brands were achieved in all but one month on the job and exceeded enough in December to be awarded ‘Sales Representative of the Month’. Growing my territories’ revenue over the previous year’s revenue by 44% in January 2017 and 28% in December 2016. Awarded ‘Display of the Month’ in October. Built strong, professional relationships with store managers and merchandising managers. Sold in many displays for monthly planned programming and after the planned programming was executed. Displays were sold in corresponding to the planner. Southern Wine & Spirits – Chain Specialist June 2015 – July 2016 Representing the portfolio of Pernod Ricard while working in a territory with 43 chain accounts including Meijer, Kroger, Busch’s, VG’s and Wal-Mart. Responsible for achieving monthly sales goals, executing programs assigned to specific chains, maintaining shelves and monitoring ordering to ensure proper inventory for each individual store. As a merchandiser, always available to assist sales representatives, district managers, and any other team members whenever needed. Exceeding expected monthly sales figures by demonstrating exemplary work ethic and building trusted, professional relationships with liquor buyers and store directors. E.W. Grobbel & Sons- Production Room Coordinator August 2013 - June 2014 Advanced in company by holding three different positions. Acted as Quality Control Lead, Production Room Coordinator in a Pack Room (managing 7 employees) then Production Room Coordinator in the Cutting Room (managing 17 employees). While acting as Cutting Room Coordinator, responsible for ensuring all areas considered unsanitary by quality control standards were cleaned and up to code. Ensured setup of room was completed by 6:00 am. Responsible for ensuring all equipment and tools were operating properly and reported if not. Ensured the assigned production schedule was completed in the most efficient manner each day. Performed checks throughout the day to determine if desired specifications were met on the cuts of the meat. Responsible for calculating and reporting daily processing yields and completing production paperwork throughout the day. Responsible for supervision of two rooms containing 17 employees and evaluating employees weekly.