Aesthetic Sales
Resume:
AMBER LEIGH SMITH
Tulsa, OK
*************@*****.***
PROFILE
Marketing and Sales professional plus Licensed Esthetician with over ten years’ experience developing profitable marketing campaigns and strategies with two years of experience in the treatment room as a Licensed Esthetician. Areas of expertise include:
●Campaign Planning and Execution
●Medical Sales
●Strategic Market Planning
●Territory Management
●Project Team Leadership
●Hunting and Farming Business
●Trade Show and Event Planning
●Research and Analysis
●Developing Alliance Strategies
●Mobil Marketing (iHeart platform)
●Brand Management
●E-commerce Marketing
●Salesforce CRM
●Sugar CRM
EXPERIENCE
Stone Creek Spa & Salon 2017 - present
Licensed Esthetician Tulsa, OK
●Converted 95% of service clients into product clients.
●Sold most dollars in Skincare Products for the 2018 year.
●Sold spa-exclusive skincare products and encouraged service upgrades.
●Educated clients on skin procedures and products.
●Client Consultation
●Skin Analysis
●Customized Facials to meet their needs.
SpineOne 2014 - 2016
Medical Sales Account Manager Denver, CO
●Directly responsible for the company’s revenue via secured referrals. Successfully maintained, strengthened, and acquired new accounts with Hospitals, Urgent Cares, Family Medicine, Internal Medicine, Chiropractors, Attorneys, and PTs.
●Doubled referrals in just 6 months from February to July increasing business 98%.
●Grew territory over 100%, developing new business with more than 50 new providers.
●Exceeded sales goals every quarter.
●Marketed and sold SpineOne services including: Imaging Center (MRI, CT, XRAY), Ambulatory Surgical Center conducting minimally invasive procedures, a jump start PT program, comprehensive evaluations, and a niche MVA program.
●Developed and managed 100% commission-based ‘vacant’ territory by focusing on existing relationships and continuously hunting new business with creative out of the box ideas.
●Specifically known for success with challenging customers, consistently treating clients with friendliness, respect, and professional demeanor and partnering with billing, upper management, and SpineOne providers to resolve client issues.
●Collaborated with colleagues to change the culture of SpineOne to a client/sales focused organization.
●Brought in more revenue to our MVA program than any other rep by creating networks with Attorneys, Chiropractors, and PTs, creating new business for SpineOne and my clients.
EXPERIENCE
Clear Channel Media and Entertainment Account Manager Denver, CO 2010 – 2013
●Grew total revenues $3.8 million (total book of business) dollars over a 3 year period against budget goal of 2.2 million.
●Consistently exceeded sales goal year after year.
●Only FM rep to go to iHeart Radio Music Festival in 2012 by selling most iHeart Radio mobile marketing ads which was a product launch.
●Sold and created digital marketing campaigns using mobile marketing (iHeart Radio), web-site banners, streaming music on the company web-site, on-line games and created listener contests.
●Account territory increased to a regional level including many of the western U.S. states.
●Worked with many third-party business entities to cross-sell different product ideas in once holistic market campaign.
ADP Business Services Associate District Manager Denver, CO 2009 – 2010
●Streamline business owners’ cash flow through the sale of ADP products and services.
●Consistently exceeding quarterly sales goal.
●Exceeded YTD sales goal by 32% which totaled $340,000.
●Promoted to CPA Centric Role judged by high performance.
●Form strategic alliances through developing a referral network group of CPAs, bankers, financial planners, financial advisors, chambers of commerce and current clients.
●Solve business owners’ most urgent challenges by probing the right questions and providing solutions.
Cox Radio Marketing & Account Manager Tulsa, OK 2003 – 2009
●Exceeded annual sales goals during every year of employment.
●Identified key marketing challenges for business owners and designed strategic annual marketing plans for businesses in the entertainment, medical, automotive, retail, franchise, and construction industries.
●Increased revenues at an average annual rate of 33.0% through the implementation of radio spots, streaming audio, online banners, online videos, texting, and event space to showcase and endorse the products or services of clients.
●Consulted with clients on their alternative media purchases to enhance their marketing plans through the use of television, billboard, print and other online advertising.
●Maximized clients’ ROI by organizing and analyzing qualitative and quantitative consumer data to determine ideal industries for promotional activity.
●Educated clients on the features and benefits of products and services, giving qualitative and quantitative research, making recommendations, closing sales and following through to ensure optimum customer satisfaction.
●Worked with technical buyers to achieve their CPP, CPM, GRPs, reach, frequency and other required specifications.
●Concurrently managed numerous projects with stringent deadlines.
●Consistently generated referral business and retained clients through building strong relationships and exceptional customer service.
●Created a sense of trust with potential new clients through a genuine and sincere disposition to facilitate new sales.
SIGNIFICANT SALES ACHIEVEMENTS
Implemented sales strategies starting from ZERO to successfully growing and tripling sales over the past 5 + years.
Exceeded annual sales goal every year.
Grew revenue $1.4 million over goal over a four-year period.
AWARDS & ADDITIONAL TRAINING
●Character First Endurance Award, CoLearn Media Sales Strategy, Customer Focused Selling Pro, and Alternative Revenue Streams (Via Radio Advertising Bureau)
EDUCATION
Clary Sage College
February 2017 Esthetics
Oklahoma State University
May 2002 Bachelor of Science, Business Administration (Major: Marketing, Minor: Fashion Merchandising)
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