CEO, COO, Marketing and Sales Director
Resume:
JOHN WHEATLEY
****.********.**@*****.***
www.linkedin.com/in/john-wheatley
Scotch Plains, NJ 07076 USA Page 1 of 2
EXECUTIVE SUMMARY
Influential leader with a 15+-year record of transforming organizations, through identifying and initiating opportunities to engage and empower employees to perform optimally, resulting in accelerated and profitable growth.
Innovative solutions provider and tenacious problem solver with demonstrated ability to turn around underperforming businesses, using expertise in marketing analysis, intuitive insight for customer needs, and strategic planning and execution to drive revenue enhancements.
Passionate about coaching, training, developing, and leading individuals and teams to enhance knowledge, skills, and abilities to build maximum contributions for all areas of business.
Hold an MBA with a commitment to continuous growth through professional development. Quick learner; readily become a subject matter expert (SME) requiring minimal ramp-up time. Exceptional interpersonal, verbal, written, and presentation skills. Bilingual: English (Native) and Mandarin Chinese.
Areas of Expertise include:
People Management & Development P&L Management Strategic Marketing Business Process Mapping
Change Management Cross-functional Leadership Project Management Organization Design & Development
Training & Coaching Metrics-based ROI Revenue & Profit Enhancement Learning Management Systems
HIGHLIGHTS of PROFESSIONAL CONTRIBUTIONS
Leadership/People Management
Ensured consistency in employee competencies and abilities through systematic training by initiating, envisioning, facilitating or creating, and launching learning management system (LMS) for 600-employees of Bayer Taiwan. Training modules included onboarding, product, and sales manager certification. (Bayer)
Reduced cost of doing business $70K, cutting 44% of accounts (unprofitable), enabling reshaping of business strategy to focus on, and spend time and resources, to capture large multinational pharmaceutical companies. (MultiPharma/Inceptua)
Positioned company more competitively, achieving highest market share in 36 months (for thick soups), while exceeding teams’ goal by 7% and winning business unit team challenge, by effectively leading cross-functional team. (Unilever)
Selected to drive rollout of global customer-facing excellence initiative in Asia Pacific Region. Recognized for “regional best” practice topic in the first line sales managers’ coaching program. (Bayer)
Strategic Planning & Marketing
Created Asia’s first sub-brand for cup soup (Du Xiang Bei - 獨享杯) and enabled company to distribute samples to 50K consumers within first year of product launch by creating first-ever Asia mobile backpack sampler which reduced cost-per-sample 66%. (Unilever)
Captured 80% reduction in cost-per-new-user by initiating analytic metric/KPI and through tenacious and systematic evaluation of marketing activities and ROI. New KPI became base for all marketing analysis. (Bayer)
Grew sales 31% while increasing profit by 83% within just two years by implementing cost and headcount reductions. (Bayer)
Provided training base for building onboarding process by identifying need and implementing online learning system (75+ hours of training) used in department and companywide. Learning system also enabled capture and dissemination of knowledge within the company. (MultiPharma/Inceptua)
Increased internal customer satisfaction to historical high of 87% for organizational development department and raised overall training satisfaction by an average of 10%. (Bayer)
HIGHLIGHTS of PROFESSIONAL EXPERIENCE
MULTIPHARMA/INCEPTUA 2014-2018
Global Business Development Director/Executive Director, Clinical Trial Supplies – Hoboken, NJ: Created vision, mission, and values statements for brand. Refreshed marketing materials. Ensured business continuity by developing and implementing strategic planning, training, processes, and policies.
Ensured optimal performance/accountability and alignment with company goals by creating, facilitating, and reviewing SMART Goals with top management team. (MultiPharma/Inceptua)
Increased customer satisfaction 10% for all accounts, by initiating and implementing annual customer satisfaction tracking survey and conducting global training companywide focused on increasing customer experience through reducing errors using business process mapping and focusing on customer needs.
Enabled greater customer service by restructuring project management department and business development into one business unit.
INDEPENDENT TRAINER 2014
Built freelance training program targeting pharmaceutical companies in Beijing, China and Bangkok, Thailand. Workshop created for China involved 40+ mid-level manager attendees and was conducted wholly in Mandarin Chinese.
Ranked 4.4 out of 5.0 for training satisfaction by trainee attendees.
BAYER - Bayer Healthcare Pharmaceuticals – Taipei, Taiwan 2002-2013
Director – Women’s and Men’s Health (WM) & Director – Organization Development (OD) (Dual Roles: 2010-‘13)
Director – Lifestyle Medicine, Bayer Schering Pharma Taiwan (2002-2010)
Promoted to serve as both Organization Development Head and Business Unit Head, based on proven systematic training and team development skills. Managed up to 30 team members.
Led 5% increase in sales team competency, by accurately assessing new hires.
Improved satisfaction rate 17% (for gynecologists) to segment-leading rating of 112 points.
Attracted 500+ candidate applicants to fill 10 intern program positions, demonstrating company as one of the most desirable pharmaceutical companies in Taiwan.
Two-time recipient of the Bayer “Regional Marketing Excellence” facilitator designation, and was highly sought after mentor in the Bayer Mentor Program.
Recognized as the Bayer Taiwan “Customer Facing Excellence Champion” and winner of the Bayer Asia “Pacific Leadership Team Brilliance Award.”
EARLY CAREER EXPERIENCE
UNILEVER (Formerly BESTFOODS and CPC/AJI)
Category Manager – Soups & Soupy Snacks: Created new consumer product brands, while promoting established brands through creative/strategic marketing initiatives, gained from market research/consumer insights.
Increased sales 39% and profit margin 10 points for overall category, while increasing volumes 155% (for cup soup products), exceeding volume goal by 30%, resulting from revitalizing product offerings.
EDUCATION
Master of Business Administration (MBA) FLORIDA STATE UNIVERSITY – Tallahassee, FL
Bachelor of Science (BS) Degree in Asian Studies FLORIDA STATE UNIVERSITY – Tallahassee, FL
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