MANIK KATARIA

Marketer Published Researcher Patent Holder International & National Level Prize Winner Content Editor Proof Reader Translator Anchor Engineer (Mechanical & Automation) 26 years

+1-437-***-****

ac7z44@r.postjobfree.com

Scarborough, M1S 1L1 Ontario

Industry Experience

• Brand Representative – Marketing – ROGERS / Royal Legacy Marketing (2 Months-Present)

- Promoting ROGER’S products & services across residentials, malls & roadshow activations

- Generating own leads of prospective customers and signing them up

- Understanding the new promo codes & aiding in recruitment & training of recruits

- Being customers’ point of contact, solving their concerns

- Keeping a track of Bell & other competitor’s services & pricing

• Associate Manager – Content Marketing & Client Servicing – CNN, CNBC (2 years) Project Lead:

- Bringing in new clients, closing new deals & barter tie-ups using own network

- Preparing the marketing media plans, budgets and P&L sheets

- Liaison & coordination with the clients & editorial/production/social media teams

- Editing and proof reading of the post campaign presentations & print material

- Interviewing Celebrities and Government Ministers at Conclaves

- Pre-& post shoot client/internal team follow-ups Branded Content Solutions:

- Brainstorming & creating customized branded content solutions basis client’s brief

- Running the official YouTube handle of CNBC-TV18

- Engaging with influencers & keeping the handles active & interactive

- Creating info-graphics & pushing the right content out Vendor Management:

- Launching Web Sites for the shows on CNBC-TV18 & News-18

- Briefing advertising firms & getting their activation ideas, presentations & quotations

- Conducting & coordinating the on-ground activation shoots & video bytes

- Conducting recce & meetings with the agency's CEOs, Directors and Department Heads MIS:

- Keeping a track of competition's branded content shows & sponsorships Educational Qualifications

• MBA (Masters in Business Management) – Cardiff Metropolitan University, UK

• PGPM (Post Graduate Program in Management) – Universal Business School, India

• B.Tech (Bachelors in Technology) – Guru Gobind Singh Indraprastha University, India

• Director (Honorary) - Global CEO Series - UBS’s ExCo Learn Pvt. Ltd. (3 years-Present)

- Invite Celebrities & top corporate honchos, CEOs, &CXOs of major leading MNCs

- Take a one to one video interview of them & get it posted on the portals that matter

- Engage in extensive networking & invite the who's who of the corporate world

- Get a motivating, enlightening & interactive session conducted by them

- Facilitate an informal meeting of the CXO guest with the Chairman &Dean of UBS

- Presentation to the new MBA & BBA batches about the ELC

- Recruitment drive for the new batches & campus tour for the CXOs

- Maintaining databases & sharing on a weekly basis

• Senior Executive – Marketing & Client Servicing - Times Network (1.5 years) Project Management:

- Inviting & tying up with Bollywood Celebrities for IPs &marketing campaigns

- Liaison & coordination with the clients & editorial/production/social media teams

- Interviewing Celebrities and Government Ministers at Conclaves

- Extraction of the required episodes from equinox for docketing & archiving

- Pre & post shoot client/internal team follow-ups Vendor Management:

- Launching Web Sites for the shows on Times Now & ET NOW Channels

- Briefing advertising firms and getting their activation ideas, presentations & quotations

- Conducting & coordinating the on-ground activation shoots & video bytes

- Conducting recce & meetings with the agency's CEOs, Directors and Department Heads

- Getting associate sponsors & knowledge partners on board for various campaigns Media Partnerships:

- Going for recces & shoots with the editorial teams

- Managing client & editorial deliverables on ground

- Preparing the scripts for News Hour's advertisements

- Editing and proof reading of the post campaign presentations & print material Content Marketing:

- Running the official social media handles of Times Network’s Content Marketing

- Engaging with influencers & keeping the handles active & interactive

- Blogging on relevant topics, creating info-graphics & pushing the right content out FCT Integration:

- Integration of Astons, promo tags & opening/closing stings on ET NOW& MAGICBRICKS NOW

- Management of FPC, Brand Maximiser & Sponsorship Grid

- Management of Union Budget, Railway Budget & Budget Survey Deliverables

- Providing voice over for various clients' advertisements MIS:

- Keeping a track of competition's branded content shows & sponsorships

- Daily tracking & update of the advertising dashboard

- Maintaining databases & sharing on a weekly basis

• Researcher & Lead Editor - Lok Sabha Elections

- Research about the contesting party’s candidates, nominations

- Get credible trails & leads of the seats won in Delhi & Rajasthan from various sources

- Update the reflected numbers, changes and victories on the NDTV channel

- Declare the winning party's result

• Senior Sales Executive

- Pitching SAP ERP to CEOs, CIOs, Directors and IT Heads

- Generation of BANT qualified leads & conversion to Opportunities

- Setting an appointment with & presenting to CXOs

- Applying for the SAP DR on confirmed opportunity

- Database profiling, CXO calls & CRM

• Chief of English, Communications & Content Editor (Honorary) - UBS

- Chief buddy for the fellows at UBS to hone their English and communication skills

- Conduct weekly sessions for the students interested in improving their language skills

- Enable them to converse fluently and correctly with confidence

- Conduct sessions on public speaking and extempore

- Guidance on how to tackle the stage fright

- Provide authentic & original content on various events & happenings at the campus

- Ensure that the content gets posted and published on various networking portals

- Proof read the content developed by other team leads

- Support in getting the SEO done for the published posts

- Provide aid and guidance for the same

• SEO, Content Writer & Blogger - Real Time Cloud Services Pvt. Ltd, 2014

- Create original content on topics like PBX, Cloud Computing, QuickBooks

- Approach guest posting sites and get the content published

- Provide support for the published post's SEO

- Track and engage with influencers

Industry Projects

CNBC-TV18 – India Risk Management Awards 2017 & 2018

- As project lead, preparing the P&L, budget & media plan

- Getting Chief Guests, International Speaker & panelists

- Curating, promoting & pushing the relevant content out

- Ensuring the media deliverable are met & executed

TIMES NOW, ET NOW – Digital India Summit 2016

- Inviting the national jury and call for entries for the awards

- Coordinating with the nominees and winners for the award night

- Getting their deliverable & quotations, getting one approved

- Formulation of daily, weekly and monthly tasks & deliverable of the agency

- Getting the site for the show LIVE by the due date

- Ensuring the right content, and logos go on the site

- Preparing the post evaluation report

Times Network – Amazing Indians Season - 4

- Briefing the internet & digital agencies about the project requirements

- Finalizing the agencies & getting the approvals based on layouts & cost

- Formulation of daily, weekly & monthly tasks & deliverable of the agency

- Getting the website of the show LIVE by the due date

- Ensuring the right content, sponsor tags and logos go on the site

- Periodic follow ups with the client & agencies & preparing the post evaluation reports

TIMES NOW – Mother of India Awards

- Briefing event agencies, taking minutes of the meetings & assigning tasks & duties

- Conducting recce & meetings with the client firm’s CEO & department heads

- Taking interview bytes of the celebrity guests & awardees at the event

- Getting the episodes, promos and pictures posted on social media channels

TIMES NOW – Maruti Suzuki Road Safety Awards

- Coordinating with the award night winners, guests, & audience

- Interview bytes of Chief Guest, Guest of Honor, winners & nominees

- Getting the registrations & photo-op done for the entire panel & audience

- Getting the on-ground activities done in Bangalore, Mumbai & Delhi as follows:

- In 15 schools - Presentation & interview bytes of the Principal, teachers & students, Happy Roads Anthem

& Pledge for all

- At Hard Rock Cafes - Spreading awareness, taking interview bytes & providing free cabs home

- With Traffic Police - Spreading awareness among the helmet law breakers, taking their video bytes & giving free Helmets

- Human Banner & Sticker - Spreading awareness & taking video bytes of general public & posting traffic law stickers to vehicles

- Coordinating with the Production/Editorial team for News stories & promos

TIMES NOW – Giving Back - CSR & NGO Awards 2015

- Coordinating with UBM-the organizers as festival's official media partner

- Getting a moderator arranged for the panel discussion

- Coordinating with the editorial & production teams for a smooth run

- Taking interviews & video bytes of the Jury, Panelists & Winners

- Getting the pictures & videos posted on social media handles

TIMES NOW – India's 1st Bird Festival - Uttar Pradesh

- Coordinating with the organizers as festival's official media partner

- Coordinating with the editorial & production teams for a smooth run

- Interviewing the Chief Minister, Chief Secretary, organizers & birders

- Getting the pictures & videos posted on social media handles

ET NOW – BSE Day

- Getting a listed company’s CXO scheduled every month

- Liaison & coordination with the clients & editorial/production teams

- Ensuring the mailers & ON-AIR deliverables are executed Research Projects & Internships

• Snapdeal - Analysis of HR dept, primary research & report submission with suggested improvements

• Siemens - Study of Operations dept, primary research & report submission

• Emirates - Industrial analysis, secondary research & report submission

• IJETT – Patented innovation’s research paper published in the international journal, IJETT

• Teamwork Arts - Co-ordination of Press & Media at Jaipur Literature Festival

• DMRC - Internship at Delhi Metro Rail Corporation

• United Nations - Rio+20 & +21 India certification program Skill Sets

• Research Skills – CXO contact database, active networking, published researcher, project reports

• Interview Skills – Invited & interviewed CEOs, CMs, Celebrities, Govt. Ministers, Principals

• IT Skills–Equinox, Media Proxy, C++, SQL, MS Word, MS Excel, MS Power Point

• Digital Media Skills - SEO, Facebook adverts, Wordpress, Guest Blogging Letters of Appreciation & Recommendation From

• Dr. Prannoy Roy - Chairman – NDTV

• Mr. Hersh Bhandari - VP – TIMES NOW

• Mr. Robert L Sanders - President – Fundacion Sanders (USA)

• Ms. Cuca Guilabert - CEO – Universal Posts (Spain)

• Ms. Sonal Gariba - Director – Ravin Group

• Mr. Tarun Anand - Exec. Director – UBS

• Ms. Priyanka Aggarwal - Sr. PR & HR Exec – V Spark Communications Awards and Achievements

• Won the Cardiff Metropolitan University’s Honorary Award in London, UK

• National Patent published. Awaiting final examination

• Patented innovation’s Research Paper published in an International Journal

• Won a Scholarship of Rs. 64,000 in Cardiff Metropolitan University’s MBA program

• Earned an all-expenses paid trip to London as a brand ambassador of Universal Business School

• 1st position in inter – state National Level Paper Presentation competition at UCE-Mumbai

• 1st position in 15 inter – college literature, marketing and management competitions

• Spoke LIVE on NDTV’s Debate shows “We The People”, “The Big Fight”, “India Questions”

&“Agenda”. Croma winner of the day at NDTV’s Tech Grand Masters season - 3

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