*

PROFILE

• Product leader and executive producer with track record of building and managing exceptional software development teams and delivering award-wining projects.

• Co-founded two start-ups that were acquired.

• Expertise in cross-platform EdTech and entertainment product development, transmedia IP creation, interactive narrative, gamification, linear and interactive video, location-based augmented reality (AR), virtual reality (VR), and game design.

• Instrumental in the development of 50+ EdTech products and published games for: Mattel The Walt Disney Company DIRECTV Paramount Digital Sesame Street Simon & Schuster Take 2 Interactive Marvel Comics Electronic Arts U.S. Federal Government (FMCS)

• Author and screenwriter, including novels published by Simon & Schuster and optioned for TV.

• Full credits listed on LinkedIn: https://www.linkedin.com/in/fjlennon/ PROFESSIONAL EXPERIENCE

CONSULTANT Washington, DC June 2017 - present

Executive Producer / Video Production /

Game Designer / Instructional Designer / Writer

Current Clients:

MassiveU Naples, FL

• Assembled and led a content development team for this social learning platform-as-a-service

(PLAAS) company working with Pearson, McGraw Hill, Blackboard, and Scholastic to create video-based social learning experiences and courses.

• Production skills and responsibilities: Communicating complex learning information clearly. Planning, producing, casting, and directing original video content. Aggregating public domain video content. Script development, scriptwriting, storyboarding, curriculum writing, video editing, and managing instructional designers.

Pixeldust Studios Bethesda, MD

• Project lead for AR/VR learning products for Challenger Center for Space Science Education, which partners with NASA, NOAA, FAA, and the U.S. Department of Education to deliver unique learning experiences for students.

818-***-**** https://www.linkedin.com/in/fjlennon

ac7vri@r.postjobfree.com 10157 Point Clear Court

New Market, MD 21774

F.J. LENNON

p. 2 of 5

Current Clients, cont.:

• Creative and production skills and responsibilities: Product design, narrative design, UX/UI design, and wireframing, production prioritization and workflow scheduling, waterfall project management, script development, scriptwriting, budgeting, onscreen and voice-over casting and directing, and IP development.

• Business development skills and responsibilities: Proposal writing and business plan writing. SAMI Games Los Angeles, CA

• Built development team and drove product from concept to completion (front and back-end) for this narrative-driven, gamified corporate training platform that provides training in leadership and organizational development.

• Production skills and responsibilities: Game design, instructional and narrative design, UX/UI design, wireframing, production prioritization and workflow scheduling, cross-platform Agile project management, managing internal front-end developers and third-party backend developers, managing animation vendor, scriptwriting, script editing, voice-over casting and directing, IP development, and documentation writing.

• Business development skills and responsibilities: Venture capital (VC) research, VC pitching, business modeling, entrepreneurial development.

Legends of Learning Washington, DC

• Built and led an internal team and drove product development of Legends Academy, a subscription-based, educational metagame from concept to minimum viable product in 120 days.

• Creative and production skills and responsibilities: Game design, narrative design, IP development, documentation writing, UX/UI design, wireframing, scriptwriting, production prioritization and workflow scheduling, waterfall project management, and managing internal development team and external vendors.

Jarrett Creative, Inc. New York, NY

• Produced paranormal-themed AR mobile apps based on existing and original TV properties owned and aired by Jarrett Creative. Managed external developers.

• Wrote original feature film and television pitch treatments. PLANET3, INC. Washington, DC Aug 2014 - Dec 2017

Executive Producer

• Drove design and product development of platform and front-end content for an EdTech immersive classroom platform for middle school science that fosters learning through gameplay.

• Assembled and managed internal product development team. Prioritized production tasks and built workflow schedules that were project managed utilizing both Agile/Scrum and waterfall.

• Served as lead creative writer and editorial director of content.

• Managed production budgets, external development teams and vendors, subject matter experts, curriculum writers, art and animation asset delivery and tracking, and third-party audio vendors. F.J. LENNON

p. 3 of 5

CONSULTANT Los Angeles, CA / Aug 2012 - Apr 2015

Executive Producer / Game Designer / Writer Washington, DC Clients:

Cartoon M.D. Baton Rouge, LA

• Designed, wrote, and managed third-party production of an episodic web and mobile interactive adventure game series to educate kids ages 8-12 about diabetes.

• Produced over two hours of animated video content produced.

• Managed voice-over casting and directing.

VisiTime, Inc. Washington, DC

• Design and production lead for InSite Gettysburg, an enterprise tour app that let users experience history where it occurred, using location-based AR and GPS-delivered audio. Deployed onsite in Gettysburg, PA in 2013.

• Responsible for app design and management of subject matter experts and historians.

• Produced over two hours of original video content that was combined with repurposed History Channel video content. Managed script development, wrote scripts, cast all onscreen and voice- over talent, prioritized and built production schedule and budgets, managed productions via Agile/Scrum, and managed external development team and vendors. HEYDAY GAMES Los Angeles, CA / Boston, MA 2010 –2012

(ENTERTAINMENT GAMES, INC., post-acquisition)

Co-Founder / Chief Creative Officer

• Co-founded Heyday Games, with a mission to re-segment the social game market by creating cross-platform, episodic content specifically for the baby boomer demographic.

• Oversaw and managed all video and animation content production. Managed script development, wrote scripts, cast all onscreen and voice-over talent.

• Product owner, chief designer, and lead writer of Retro World, a nostalgia-based, episodic Facebook game platform for gamers age 40+. Audience of 200,000+ DAU in 60 days.

• Sold the company and Retro World IP to eGames, Inc. in 2011.

• Raised venture capital, generated business and strategic plans.

• Built a bi-coastal creative and tech team of 24 and managed production pipeline utilizing Agile/Scrum that delivered bi-weekly content releases.

• Acquired celebrity and network licenses with CBS, Elvis Presley Enterprises and CMG Worldwide.

• Integrated iconic celebrities and properties into the platform including I Love Lucy, Elvis Presley, Marilyn Monroe, Dick Clark, and John Belushi.

F.J. LENNON

F.J. LENNON

p. 4 of 5

CONSULTANT Los Angeles, CA 1996 - 2010

Executive Producer / Game Designer / Writer

• Drove the development of 25+ projects across console, web, mobile, video, and PC games for global brands and clients including:

The Walt Disney Company DIRECTV Mattel Sesame Street Paramount Digital Entertainment Simon & Schuster U.S. Federal Government (FMCS)

• Recruited by Mattel’s Advanced Concepts R&D Group to create a music-themed hybrid toy/game; assembled expert talent to create patented software technology for Mattel.

• Selected by the Federal Government, post-Columbine, to produce, design, and write Cool School, a game-based classroom tool to teach children (grades K-2) conflict resolution skills. Over three hours of animated video content produced, cast, and directed.

• Produced and designed several of DIRECTV’s early interactive broadcast channels including Active Portal.

• Outsourced and managed third-party development in India and the U.K. for numerous clients.

• Copywriter for DZN and The Cimarron Group, two L.A.-based digital agencies. TAKE 2 INTERACTIVE, INC. New York, NY / Latrobe, PA 1993 - 1996 SVP, Product Development / Creative Director

• Established Take 2’s initial production studio and assembled and managed an internal development team of 40+ to deliver Take 2’s first 11 products on-time and on-budget.

• Built and managed all studio production schedules.

• Established an edutainment product development team to expand and diversify Take2’s product offerings beyond games.

• Managed external development studios and vendors. MICROPROSE SOFTWARE, INC. Hunt Valley, MD / Latrobe, PA 1992 - 1993 Executive Producer

• Managed Pennsylvania development studio of 25+.

• Built and managed all production schedules.

• Established a video production studio to film original content at the advent of CD ROM.

• Delivered three titles in twelve months, all on-time and on-budget. F.J. LENNON

p. 5 of 5

PARAGON SOFTWARE CORP. Latrobe, PA 1986 - 1992

Co-Founder / EVP / Creative Director

• Co-founded a game studio from a college dorm room at the age of 21, grew it to a staff of 25, released 17 games, and secured publishing deals with Electronic Arts, MicroProse, and Empire.

• Raised venture capital. Generated strategic business plans. Acquired by MicroProse.

• Secured the first-ever software product development licenses from Marvel Comics. Produced and designed the first ever Marvel Comics games for PCs. ONGOING EXPERIENCE

AUTHOR AND SPEAKER 2001 - present

• Authored two novels under publishing deal with Simon & Schuster, including Soul Trapper, the first novel based on an iPhone app. Series optioned for film/TV; represented by CAA.

• Authored non-fiction book published by HarperCollins.

• Featured speaker: Writer’s Guild of America American Film Institute Digital Hollywood Game Developers Conference Meet-Up

• University guest lecturer: UCLA USC CSU Duquesne EDUCATION Bachelor of Arts in Communications, magna cum laude Saint Vincent College, Latrobe, PA

F.J. LENNON

Contact this candidate