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Event Producer

Bronx, New York, United States
December 03, 2018

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Phone: 347-***-**** • Email:

LinkedIn: • Portfolio: EXPERIENCE Freelance New York, NY

Events Manager/Producer Feb 2018 - Present

o Responsible for the strategic planning, execution and tracking of custom events/activations, corporate sponsorships and branded marketing campaigns. o Clients include: Iris Worldwide, Samsung, and Neustar Mashable New York, NY

Experiential Marketing Manager Nov 2016 – Feb 2018 o Worked with senior leadership to inform and establish event strategies that addressed organizational goals and needs.

o Ideated with sales, integrated marketing, branded content, editorial and social teams to identify opportunities, develop partnership/marketing plans and create content for events. o Executed event strategy via management of end-to-end operations and logistics, including vendor/venue/contractor negotiations, budgets (up to $1.5MM), payment schedules, staffing, ticketing/credentials, guests lists (of 13,000+), branding, production timelines and pre/post decks. o Tracked, measured and evaluated quarterly performance of programs and client/customer satisfaction, making recommendations for fiscal and/or process improvement. Vevo New York, NY

Event Marketing Coordinator May 2015 – Sept 2016

o Collaborated with the marketing team to strategically drive awareness of Vevo’s brand, value proposition and product offerings to consumers and the media industry, o Facilitated the successful activation of the Vevo brand at high-profile events, conferences and festivals internationally (CES, SXSW, Cannes, etc.), and the planning and execution of custom events to help build key business relationships.

o Managed logistics including RFPs, vendor/venue selection and relationships, budgeting, contracts, branding, production, advertising/promo, invitations, and ticketing tools for RSVP lists of 1,000+. o Worked cross-functionally with sales, programming, talent, product, creative, social, legal and finance teams to flawlessly execute all branded events and to deliver an exceptional experience. National Association for Multi-ethnicity in Communications (NAMIC) New York, NY Project Coordinator (Marketing & Events) Aug 2011 – May 2015 o Led execution of projects to promote multi-ethnic diversity in the cable entertainment industry. o Managed print and digital marketing projects from conception to completion, promoting annual revenue-generating programs and events. Streamlined tasks by handling multiple elements, including creative briefs, budgets, printed collateral, ads, email blasts, web site/mobile app development, content management, html code and analytics. o Engaged target audience via social media and enhanced user experience of official web site by leading design and UX overhaul, driving growth in unique site views and visibility of NAMIC brand. EDUCATION Boston University College of Communication Boston, MA Bachelor of Science in Communication, Minor in French Language May 2011 GROUPS & ASSOCIATIONS

French Institute Alliance Française (FIAF), Member (2012 – Present) New York Cares/Boston Cares, Volunteer Member (2009 – Present) TECHNICAL SKILLS

G Suite, Adobe Creative Suite, CSS, HTML, Microsoft Office Suite, WordPress, Asana, Workfront, Smartsheet, Salesforce, Marketo, Tableau, Constant Contact, MailChimp, Splash, Event Farm, Eventbrite, Social Tables, Social Media (Facebook, Instagram, Snapchat, Twitter, Tumblr) LANGUAGES French (Professional working proficiency), English (Native speaker)

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