JERICKSON R. CRUZ
Zone ** Al Sadd, Doha, Qatar
***********@*****.***
Career Objective
With dedication, utmost confidence, positive & proprietary working attitude, I am determined to land a job where I can maximize my potentials to the fullest whilst receptive with no restrictions into learning the challenges brought by the corporate responsibilities and execute responsibly with efficiency so as to be of great service to my employers, clients and staff.
work Experience
Fashion Retail and H&M Home January 2016 – Present
AlShaya Company Doha Qatar
Visual Merchandiser
Responsible for window dressing and detailed styling, past facing merchandising. Creating merchandise according to the store high standard, eye-catching product displays and store layouts and design to attract customers and encourage them to buy.
Visual merchandisers do much more than simply dress mannequins. Masterminds behind the intriguing window displays, elaborate holiday decorations and in-store displays in department stores, boutiques and other retail establishments.
H&M Home assisting and giving guidelines to the customer to make their home very environmentally approached.
A cosy-clean-cost displayed to your home simplifies an eco-friendly surrounding out of conventional areas.
Responsible for reviewing stock to sales ratios, responding to changing sales trends, and ensuring plan sales, plan mark-ups, and plan markdowns are achieved by departments.
Familiar with standard concepts, practices, and procedures within a particular field relies on limited experience and judgment to plan and accomplish goals.
Works under general supervision with a certain degree of creativity and latitude is required.
Performs a variety of tasks typically reports to a supervisor or manager.
Home Furniture Company October 2012 – October 2014
United Arab Emirates Dubai / Oman Branch
Visual Merchandiser
Supporting in store visual teams you will partner with the store teams to ensure VM strategy, guidelines and standards are correctly implemented. To partner with the store team to maximize sales opportunities whilst maintaining corporate standards and brand image
To assist the VM Manager in the coordination and implementation of store changes to accommodate events and marketing activity. Regular reporting to the VM Manager to update them of the status, strengths and weakness of your stores to demonstrate awareness of current advertising and marketing campaigns new products launches and promotions.
Display designers and visual merchandisers use their design skills to promote the image, products and services of businesses and other organisations. Visual merchandisers create window and in-store displays of goods for retail shops and showroom stores.
Visual merchandiser and designers make interior spaces functional, safe, and beautiful by determining space requirements and selecting decorative items, such as colours, lighting, and materials.
Home Furniture Company September 2010 – September 2012
Kingdom Saudi Arabia
Visual Merchandiser
Coordinates and participates with business/store plan discussion for the interior set-up with the advice of the interior architecture
Prepares proposals for wall designs and ensures that it will harmoniously coordinates with the merchandise, style and with the interior theme to be projected.
Meets with vendors, suppliers and contractors and ensures that the merchandise, products met the store requirements/needs and have met the quality standards.
Maintains a compelling presentation of merchandise to help stimulate sales activity
Ensures to meet customers/clients requirements for the merchandise and discusses the services to be rendered based on their desired designs, styles and specifications.
Est. San Francisco 1969 July 2005 – December 2009
Fawaz Al Hokair Fashion Retail, Riyadh KSA
Visual Merchandiser
Arranges merchandise, signage, fixtures, mannequins and backdrops, utilizing window packs, in-store layout guides, promotional collateral packs, equipment and featuring updates.
Provides an up to date, consistently changing store visual display within brand specific guidelines
Participates with the creation of merchandise designs, styles and layouts that will showcase an attractive window displays and interiors
Handles customers’ complaints, requests, objections and all other concerns in a timely manner based on available resources and information.
Follows the guidelines using the Brand Book how to implement the right merchandise and creating out of the box ideas if necessary.
Report to the Area Visual Manager to update what items are fast moving and slow moving items and create a promotion for gaining sales
Monitor all the garments according to their volume and highlighted in hotspot area
Education
Graduated in 2004 at the Adamson University with a degree in Bachelor of Arts in Communication (MASSCOM)
S K I L L S
Computer Literate, Adequate Typing Skills
Strong creative flair for interior and visual designing
Driving
Professional