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Social Media Manager

Albuquerque, NM
November 09, 2018

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Anne Maria Tafoya • Résumé *

Anne Maria Tafoya Media & Public Relations Professional

*** ******** **. ** • Albuquerque, NM 87108 • 310-***-**** • Anne Maria Tafoya is a public and media relations professional with over 20 years of experience, specializing in communications, social media marketing, public information, special events planning, fundraising, sponsorship coordination, master of ceremonies, television/ radio anchor and reporter, media producer, and writer. specialities

• Public Relations

• Media Relations

• Communications

• Celebrity/Media Coordinator for Campaigns

• Special Events Planning and Coordination

• Social Media Marketing

education & training

B.A. Communications and Journalism, Minor in Political Science (Multi-Cultural Communications) University of New Mexico, Albuquerque, NM, 1991

Certifications in Media/Public Relations and Emergency Management Communication American Red Cross, Los Angeles, CA, 2007-Present

Disaster Communications Certification

Federal Emergency Management Agency, Emergency Management Institute, Los Angeles, CA, 2007-Present Federal Communications Commission License

Albuquerque Technical Vocational Institute, Albuquerque, NM, 1982-Present experience

Owner and Manager Pup and Circumstance, LLC, Albuquerque, NM, 2017-Present

• Advertising, blog writing, and brand management.

• Celebrity dog manager (Little Greyshoes and Little Daffodil), vlogging, photography, travel and logistics, social media marketing.

• Developer and operations manager, Cute Sophia’s Fashionista® pet spa line. Lead Public Information Officer County of Los Angeles Public Works Public Relations Group, Alhambra, CA, 2011-2016

• Risk and disaster communications and media officer in conjunction with Office of Emergency Management.

• Special events planning and management, social media management. Owner and Manager Little Dog in the Big City Promotions, Beverly Hills, CA, and Albuquerque, NM, 2011-2017 Media relations, blog writing, reporting, filming and scriptwriting, editing, celebrity coordination and promotion, communications, sponsorship and review coordination, travel and logistics, social media, special events planning and management. Program Specialist and PIO County of Los Angeles Office of Emergency Management, Los Angeles, CA, 2007-2016

• Directed the Emergency Survival Program (ESP).

• School Liaison for public education and outreach, expos and fairs.

• County Liaison for Emergency Network Los Angeles, American Red Cross, and all media.

• Director and chair of the ESP Coordinating Council.

• Blog Writing and Editing

• Public Information

• Non-Profit Communications and Media

• Fundraising & Sponsorship Coordination

• Filming & Scriptwriting

• Volunteer Recuitment and Retention

Anne Maria Tafoya • Résumé 2

• Development of ESP website, writing and production of TV and radio spots, outreach materials and public service campaigns

• Built and maintained celebrity caché

• Expert in disaster preparedness, earthquakes, school preparedness, fundraising, public health emergencies

• Helped develop and trained staff for the Joint Information Center and Joint Information System Public Information Officer, Staff Analyst, School Liaison, Risk Communications, County of Los Angeles Department of Public Health-Emergency Preparedness and Response Program, Los Angeles, CA, 2005-2007

• Lead PIO for all disaster-related exercises, wrote and disseminated press releases, coordinated public affairs messaging

• Public relations spokesperson and lead community outreach specialist

• State contract negotiator; Coordinated press conferences, special events, and public service campaigns

• Coordinated school conferences dealing with pandemic flu, disaster preparedness, and bioterrorism

• Member of the editorial board for department publications Director of Media Relations and Communications, American Red Cross of Greater Los Angeles, Los Angeles, CA, 2004-2005

• Second largest Red Cross chapter in the United States

• Spokesperson and lead PIO for all disasters hurricanes, tsunami, fires, earthquakes, and more

• Provided mutual aid to other Red Cross chapters

• Coordinated press conferences, special events, and fundraisers

• Recruited public information officers and celebrity spokespersons

• In charge of public affairs programs for radio, television, and film

• City, state, and federal government liaison

• Expanded chapter visibility through media promotions and community outreach

• Promoted diversity and inclusivity, both internally and externally

• Responsible for website design and development

Manager, Speakers Bureau Los Angeles Times Syndicate, Los Angeles, CA, 1999-2004

• In charge of all Public Relations, Media relations, sales, and marketing

• Recruited new speakers and managed bookings

• Assisted in building the Bureau’s website

• Managed client-speaker publicity logistics and scheduling Television Radio Anchor and Personality, NBC-TV 4 LA/Metro Networks (KABC Radio, B-100, KIIS-AM Radio), 1996-1999

• Morning show traffic and entertainment reporter

• Live news anchor

• Handled public relations for the television department

• Wrote and produced public service announcements

Promotions Director KKSS/KISS Radio, Albuquerque, NM 1994-1996 In charge of national and local promotions, marketing, and production KOB Radio and TV, Albuquerque, NM, 1987-1994

• Announcer, reporter, interviewer, writer

• Assistant sports and news director

• National and local reporter and anchor

• Handled national and local promotions, marketing, and production additional experience

• Multi PRism Award Winner, Public Relations Society of America

• Local host of Easter Seals, MS and MD Foundation Telethon, Sub-contractor ESPN for NCAA Men’s Basketball, Reporter of local and national news

• Coordinator for special events for the Laugh Factory in Hollywood and various organizations to raise funds for non-profits including the LA City Fire Department, American Red Cross, LA County Emergency Survival Program, and United Service Organizations Anne Maria Tafoya • Résumé 3

professional affiliations

• Public Relations Society of America (PRSA) national and Los Angeles chapter, 2004-2016

• American Press Association member, 1996-2010

• Print, Interactive, Radio, and Television Educational Society (PIRATES) Board Member, 2004-2016

• Southern California Emergency Public Information Officer’s Association (SCEPIOA), 2004-2016

• California Emergency Services Association, 2005-2016

• American Film Institute, 2013-2016

• BlogPaws Blog Influencer, 2012-Present

• BarkWorld Expo, 2013-Present

• Women In The Pet Industry Association, 2013-2015 references available upon request

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