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Director of Sales and Marketing

San Leandro, California, 94577, United States
November 05, 2018

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*** ****** *** *** *******, California 94577 954-***-**** OVERVIEW

Marijuana Operations and Sales professional seeking a challenging and rewarding position where growth and advancement are based upon merit. Extremely flexible and thrives in a fast pace environment. LEADERSHIP PROFILE

Knowledge and expertise encompass Vision, Leadership, & Execution in areas including:

Sales/Operations/Marketing Sales Analytics

State/Federal Cannabis Regulations Financial Markets

Management/Training Social Media

Customer Service Inbound/Outbound Call Center

Marijuana Professional with in depth experience in comprehensive indoor cultivation, high volume retail dispensary operations, large scale manufacturing/production facility (both food and non-food facilities).

Excellent communicator with well-developed interpersonal skills. Successfully interact and build strong effective relationships with customers, staff, C-level executives, government officials, key decision-makers, and 3rd parties.

Computer skills include Microsoft Excel, Word, Mobile, Social Media, Power Point, Outlook, Mac OS, Google Suite, etc.

Strong planning, organizational, & time management abilities. Multiple projects/tasks, meets strict operational deadlines in high-volume business environments. Performs well under pressure.

Staff manager with collaborative style. Successfully direct and motivate individuals to execute short & long-term plans attaining optimum results.

Active member of the Cannabis Community. Public comments, media interviews, community activism, educational seminars, charitable events.

College Student-Athlete. Played football for Averett University. Two-year captain of the junior-varsity squad.


Bachelor of Science Degree, Aerospace Management

Concentration in Business

Averett University - Danville, Virginia

Graduated April 2011

High School Diploma

Everglades High School - Miramar, Florida

Graduated May 2007


KIFF Premium Cannabis – Las Vegas, Nevada 2018 to 2018

Director of Sales and Marketing (April 2018-November 2018)

Established deep relationships with Nevada license holders, C-level executives, government officials, B2B customers, and other key decision makers.

Grew brand footprint to over 60% of all licensed dispensaries in Nevada.

Multiple consecutive month-over-month growth of at least 100%. Negotiated contracts to secure repeat and timely business. Best month totaled ~$500k.

Managed process from order intake to delivery/cash management. Utilizing cannabis industry software: Confident Cannabis, Metrc, BioTrac, Leaflink.

Compliant. Zero state compliance infractions while directing order fulfillment process. Résumé of Nicholas C. Lemoine Page Two

Las Vegas Releaf/Silver State Wellness – Las Vegas, Nevada 2017 to 2018

Director of Purchasing (August 2017-April 2018)

Dispensary Agent/Budtender (May 2017-August 2017)

Exclusive Nevada production facility for Dixie products. Producing a wide range of edibles, drinks, topicals, and extracts.

Responsible for all procurement activity for a licensed marijuana dispensary, production facility, and cultivation facility.

Daily engagement with cannabis industry software: Metrc, Leaflink, MJ Freeway, Greenbits, Confident Cannabis, Servman.

Main point of contact for all vendors. Vendors include licensed marijuana facilities, raw material producers, logistics providers, subcontractors, etc.

Brokered buy-contracts resulting in a fixed price in a rising cost environment. Annualized spend ~$15 million.

Completed inventory management and lean procurement activities. Produced daily, weekly, and monthly reports trending sales, inventory, and spend.

Cardinal Financial – Charlotte, North Carolina/ Las Vegas, Nevada 2015 to 2017

Mortgage Loan Originator NMLS #1447459 (January 2016-May 2017)

Junior Loan Originator (September 2015-January 2016)

Introduced to the industry as a Junior Loan Originator. Responsible for transferring qualified leads to Loan Officers, collecting appraisal payments, and collecting paperwork for processing.

1st and only Junior Loan Originator to graduate to rate table division. Rated against 50+ other Junior Loan Originators.

Originated loans on the rate table division, Sebonic Financial, focusing on refinance loans. Converted leads from multiple sources including BankRate and Zillow. After the 1st month, maintained performance in top 33% (rated against 150+ Loan Officers).

Transferred to the retail division due to market conditions after 6 months. Converted Purchase leads from LendingTree and self-sourced business.

Encompass 360, Mortech, CoreLogic and Velocify experience.

State Licenses: CA, FL, MD, NC, NM, OR, TX, UT, VA, VT, WA Red Ventures – Charlotte, North Carolina 2012 to 2015

Sales Production Manager (October 2013-April 2015)

Sales Agent (October 2012-October 2013)

Sales force manager for up to 36 team members at a single time in inbound/outbound call center environment. Started employment at company with around 300 employees, 2500+ employees when exited.

Provided leadership and development of up to 36 sales professionals at one time through continuous evaluation, constructive coaching, and results oriented motivation to achieve sales goals and performance.

Launched first of its kind “Flex Team”. A cross functional sales team selling multiple platforms on one call. In less than 9 months, grew performance from 62% of center average to 98% of center average. Rated against teams focusing on one product.

Worked closely with Marketing, Web Developers, Sales Analysts, Sales Support, and other business leaders to optimize sales funnel including scripting, CRM interface, and job aids.

Presented business updates at weekly/monthly reviews to C-level executives and other executive team members.

ABB Concise – Coral Springs, Florida 2011 to 2012

Customer Service Representative (August 2011-October 2012) Recruited by the nation’s largest distributor of optical products to provide a myriad of services and assistance to eye care professionals.

Effectively communicated with B2B customers to provide accurate order processing, proper issue resolution, and recommendations on medical devices.

Successfully completed ongoing training to provide customer support with a vast product knowledge including ophthalmic lenses, contact lenses, frames, solutions and other optical supplies.

Diffused conflict with tact while ensuring repeat business.

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