Shahd Elashri
** ****** ****** ******, *******, ON, M5R1B5 647-***-**** ************@*****.*** www.linkedin.com/in/shahdalashry Economics, ICCIT and Psychology
An undergraduate student at the University of Toronto graduating in April 2019. Looking for a full-time position in the Economics or Marketing industry where I can apply my skills and passion to the benefit and support of the organization. EDUCATION
Double major in Economics and Communication, Culture, Information & Technology (CCIT) Minor in Psychology
University of Toronto, 2015 – Expected 2019
CGPA: 3.36
Teaching Assistant – ECO100 – University of Toronto RELEVANT COURSES
Data analysis, Statistics I&II, Financial Economics I&II, Graphic Designing, Design Thinking, Management, Representation, Writing I
TECHNICAL SKILLS
Illustrator, Adobe Photoshop, Proficient in Salesforce, Visio, NPS, Microsoft Excel, Microsoft Office Suite, Tableau, Mailchimp, and SAP.
RELEVANT EXPERIENCE
Digital Communications and Marketing Intern – Orion, Toronto Sept 2018 – Dec 2018
• Work with the Director, Marketing and Communications, the Marketing Manager, as well as the Policy and Stakeholder Analyst to aggregate and/or create content for the website, email and social media
• Use Facebook, LinkedIn, Twitter, Youtube and recommend other social media platforms to engage the community
– specifically in the research, education and innovation sector
• Research and utilize integrated marketing techniques including SEO, email, web, social media, exhibit and print materials, as well as list management to incite customer action, including event registration
• Assist with target audience analysis, recommending strategies for engagement
• Creating campaign lists and metrics reports
Business and Finance Analyst Co-op – Business by Philosophy, Toronto Sept 2018 – April 2019
• Assist with competitive analysis reports
• Conduct market analysis and present research findings to CEO
• Collect and analyze data to develop marketing initiatives
• Support with financial models and business cases
• Perform economic impact and calculations of details in project plans
• Conduct research on market trends and consumer needs
• Work on ERP systems for clients to ensure efficiency Summit Summer Sales & Marketing Intern– IBM, Toronto May 2018 – August 2018
• Prepare proposals of software and service products for client teams using Powerpoint
• Handle and manage IBM booths for clients’ yearly charity events
• Manage a weekly WebEx program for clients using Excel and Powerpoint that has generated a pipeline of $10M
• Operationalize the diversity report and the NPS process for the team
• Present a weekly PowerPoint on one of IBM’s new services to keep the team updated on new advancements
• Work on Salesforce to manage, track, and create unique and efficient records of all new opportunities.
• Awards: Achieved first place in the IBM intern challenge, working with Manulife, by proposing a new and interesting solution for the client that generated interest and further conversation between IBM and Manulife. Vice President - Creatives For A Change - University of Toronto Sept 2017 – April 2018
~ An initiative to promote the importance of creativity and thinking out of the box ~
• Lead in designing and publishing event posters, using Illustrator and Photoshop, to promote upcoming events on social media and around campus
• Prepare events’ slideshows for speakers, on PowerPoint, to ensure a smooth and professional event
• Scheduling and conducting weekly team meetings, to ensure team members are coordinated and up to date
• Manage and engage our social media followers to help build awareness for our new initiatives on campus
• Create content for our social media accounts and schedule posting times
• Ensure effective coordination within team members through Slate
• Send out emails to club members to inform them of upcoming events Marketing Associate -Business Consulting Association – University of Toronto Sept 2016 –April 2017
• Developed poster designs on Illustrator and Photoshop to keep students updated on future events and activities
• Responsible for managing social media platforms such as Twitter, Facebook and Instagram where I was successful in engaging more of our followers
• Created monthly calendars for the posts on each platform including the content and posting time, which ensured an efficient marketing technique
Rotational Intern – IBM, Dubai April 2016 - June 2016
• Assisted with poster designs through Adobe Photoshop and Illustrator
• Prepared tax returns by obtaining additional information on taxable income and deductible expenses and allowances
• Promoted IBM products through different online platform to raise awareness of its new Cloud products
• Assisted in preparing marketing schedules for future events and campaigns using Excel Accountant Assistant - DAMAC, Dubai July 2014- June 2015
• Reviewed balance sheet prepared by senior accountant to check for accuracy before sending it to the auditors
• Provided clerical assistance to the accounting department with data entry of financial transactions into database
• Prepared presentation of balance sheet updates alongside the accounting manager
• Excel Accounting data entry
OTHER EXPERIENCE
Family Settlement Assistant – Volunteer at the Together Project, Toronto August 2016 – April 2018
• Help the refugee families settle in their new homes by accompanying them to shop for furniture and show them around their neighborhood
• Translate official papers for the families, such as government documents and health card applications
• Assist the families to register for school or required courses depending on their educational level
• Accompany refugee family and sponsors on holiday outings to facilitate the communication between them and to get the refugee family familiar with the city
• Teach the refugees English every Saturday for three hours HOBBIES & INTERESTS
Photography Editing Swimming Tennis
References Available Upon Request