Manager Digital Marketing
Resume:
CHARU MOHAN
Email: ********@*****.***
Website : www.simplidigi.com
I envision myself as a successful Marketing Brand Manager applying creative problem solving and achieving marketing goals for the brands I am associated with during my tenor with the organization.
• Proven ability to create compelling marketing campaigns for brands and help them penetrate new markets.
• Successful event planning and execution.
• Initiating and building positive relationships to secure long-term contracts.
• Helping clients implement the marketing strategy for the company to promote its product in the target market.
• Handled Public Relations portfolios of various corporates.
• Responsible for business development through various channel partners. Digital Marketing Consultant - Freelance (October 2014 – Present)
• Worked with more than 20 international brands from Retail and Technology industry for Search Engine Marketing and Optimizing search engines for better online presence.
• Representing Idea Spice Design for their existing projects in Bahrain. Manager - Idea Spice Design, Bahrain (June 2012-July 2014)
• Responsible for acquiring new clients by networking, cold calling and participating in various industry related events.
• Planning practical approaches and pitches to convince customers to do business with the company.
• Successfully building and maintaining relationships with the clients based on trust and value.
• Presenting the final proposal and design to the clients and negotiating terms that are mutually beneficial.
• Maintaining a strong working knowledge of products and services, including regulatory trends, competitor strategies, general economic conditions and other relevant information to maintain and upgrade services.
O E
CORE STRENGTHS
MANAGEMENT
WORK EXPERIENCE – ABOUT 11 YEARS
WFive Communications Pvt. Ltd., India(December 2010 to January 2012) Account Manager in Public Relations and Corporate Communications. Responsible for:
• Developing and implementing media strategy for various brands and corporates.
• Event planning and execution.
• Helping the client consolidate key message.
• Building the client's public image by reaching the target audience.
• Providing value-added consulting services.
• Building relationships within communication channels.
• New business development initiatives.
• Advising clients on how best to reach their target audiences. More than seven years in Banking and Financial Services Industry with experience in Customer Relationship Management and Business development in Consumer Banking and Asset Management.
Have been responsible for business development through Channel Partners and teams. Post Graduate Diploma in Marketing Management from IMT Ghaziabad Graduate from Delhi University, 2004
Master in Digital Marketing from Vskills and Digital Vidya Certified from Google and Bing networks to handle Marketing campaigns Being a member of NGO IVolunteer, I have actively undertaken various voluntary social works to create a difference in the society.
Participated in Markedemia, where industry and academia explore modern marketing, a workshop organized by IMT Ghaziabad.
Participated in Impact 2011, a seminar on effective people management by IMT Ghaziabad. Date of Birth: 12th June 1984
ACADEMIC QUALIFICATIONS
ADDITIONAL INFORMATION
PERSONAL PARTICULARS
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