*** ****** ***** *****

Youngsville, NC *****

919-***-****

ac76hz@r.postjobfree.com

DANIEL HOOKS

Summary

Highly performant organizational leader in project, program, and personnel management, with a background in sales and operations, seeking a senior-level position for a customer-oriented product organization focused on innovation in technology and positioned for growth.

Experience

Director of Project Management, Atlantic Business Technologies; Raleigh, NC May 2015 Present

•Hired as a Project Manager (referenced below), promoted to Director within 18 months

•Responsible for all agency-wide PMO functions and personnel, 6-7 direct reports

•Defined and manage the collaborative structure for Project Managers and Production Department Managers to ensure high productivity levels for teams, identifying issues in advance of becoming actualized

•Member of senior management team in various efforts - such as operations, systems, and culture

•Regularly analyze market operations to ensure our processes are distinctive and always add value for our clients

•Develop growth plans for the project managers on my team

•Directly manage the most critical projects in our portfolio when needed

•Led the transition effort from a multi-tooled environment to a single pm software platform for the company

•Product Manager for ABT products

•Program Manager for internal programs

Project Manager, Atlantic Business Technologies; Raleigh, NC December 2013 May 2015

•Personally managed over $2 million worth of projects in my first year for this digital agency, without a single project going over budget or schedule

•Responsible as single point of contact for clients and leadership funnel for internal project teams, from the sale of a project through its completion

•Responsible for deliverables’ quality and date of delivery, from members of cross-functional teams

•This position requires significant technical understanding, CMS platforms, as well as e-commerce platforms and mobile apps, and user-based design practices for success

•Trained clients on various CMS platforms

•Identified and initiated several new pm options for delivery, based on client need

Senior Project Manager, MedThink Communications; Raleigh, NC May 2012 December 2013

•Hired as a Project Manager, promoted to Senior Project Manager within 8 months

•Responsible for utilizing cross-functional teams to coordinate website and product launches, along with delivering to KPIs with those launches

•Captured our clients’ goals for their brands and lead the execution of the projects created to achieve those goals, from digital projects such as websites, apps, email and ad campaigns to print projects such as brochures and direct mail

•Worked with other project managers in the agency to schedule resources, manage projects concurrently, ensure goals are being met and measure projects for effectiveness and quality

•Assisted in optimizing and implementing project management software into practical use for all departments

•Experienced significant growth in process development in a large agency setting, expanded digital knowledge base, driven to optimize intra-departmental collaboration, 1 direct report

•Within my first 5 quarters, I was nominated and earned two “Eddy” awards; which is a peer-nominated and senior leadership-approved award given to one employee each quarter

Digital Media & Marketing Manager, S&A Cherokee; Cary, NC July 2010 May 2012

•Managed a team that included designers, developers, writers, email coordinators and other resources for our entire workload, using a custom project management platform, with a client portal, to manage our workflow

•Primary POC for all digital projects, which were used primarily as a CRM entry point with most of our clients and their experience had to be successful to secure the client relationship and growth

•Coordinated several email marketing campaigns, resulting in approximately 15-20 email deliveries per week

•From the initial website idea through the content, design and development phases, through user CMS training, content writing and site management, we regularly launched websites, and developed new content for our properties and those of our clients; also utilized SEO and other forms of research and analytics to direct content and achieve results

•Responsible for social media campaign planning, reputation/interaction monitoring, content calendar execution, and growth strategies

•Produced content marketing videos for our properties and clients

•Organized 16-22 webinars yearly for affiliate marketing, which produced revenue for the company and lead generation for our clients

Sales & Operations Manager, J&D Fundraising; VA & NC 2001 2010

•Marketing communications including brochures, sales packets, training packets and various other marketing materials

•Sales territory planning, assignment and development; including recruiting and team supervision

•Project management including resource management, appointment and delivery scheduling, inventory management and various other organizational projects

•Website management, specifically creative and functional input to develop aspects of the website that were instrumental in growing the business

•Represented the companies at conventions, client meetings and other public events

•Small business setting, experienced growth in the marketing and sales relationship, introduction to personnel management, 3-7 direct reports

•Responsible for IT platforms for all related functions

Account Executive, Creative Publishers; Lynchburg, VA 1999 2001

•Managed client brands and provided value through measurable advertising promotions in the direct-to-consumer space

•Successfully extended client base by 30% for our direct mail advertising property

•Responsible for training new representatives

Education

Liberty University; Lynchburg, VA B.S., Communication Studies; 2003

•Double concentration in Advertising/Marketing/PR and Speech Communication

•Minor in Business Marketing

•Ad sales rep for the “Champion,” the student newspaper

•Participated in weekly radio show on campus

Skills / Resources

•Comfortable managing projects within a predictive, agile, or hybrid model

•Accustomed to both Windows and Apple platforms

•Project management software experience includes Mavenlink, Webvantage, Basecamp, Redmine, and other custom-built tools

•CRM tool experience includes Salesforce, Marketo, Listrak, MailChimp, and Bronto

•Advertising tools experience includes Google DFP and OpenX

•Survey tool experience using Survey Monkey and Google forms

•Office tools such as MS Office and enterprise Google suite

•Website CMS experience includes Drupal, Wordpress, Magento, Sitefinity, Umbraco

•Coordinated project delivery in various technology stacks and hosting environments: .NET, PHP, Angular, API-based integrations, custom app development, AWS, dedicated data centers

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