John Lambert - Resumé
Creative Art Director / Graphic Designer / UX/UI Designer / Photographer /
Illustrator / Content Provider for Editorial and Commercial Enterprise. ***********@*****.*** / 954-***-****
SEE MY Portfolio: https://www.behance.net/JohnLambertDesign Driven by a passion to create engaging material: I will take the most basic idea and transform it into something that will have impact for its target audience. Career Accomplishments
Art Director / Photo Editor / Content Provider
Southern Boating Magazine / https://southernboating.com July 2013 - April 2017 (3 years 10 months)
• Design & build monthly magazine
• Collaborate with feature writers, monthly contributors and photographers
• Permeate and maintain website
• Shared responsibility for monthly traffic behaviors via “Google Analytics
• Disperse content teasers to social media campaigns
• Build & rotate E-blasts + digital web ads for our online advertisers
• Contribute apropo photography when needed
Creative Director / UX / UI
4 Media, Deerfield Beach / http://4mediaonline.com October, 2010 June, 2012 (1 year 8 months)
• Design UX / UI - Front end for online services
• Brand build and develop various options for merchant clients
• Create complete digital branding + manage development for entertainment ventures
• Compose and purchase advertising media in print + digital
• Orchestrated media coverage for clients' events
• Maintain social media for customer conversion
• Original Design for membership aggregation on: http://www.powerboatnation.com Marketing Director
Generation Marine LLC
February, 2005 June, 2008 (3 years 4 months)
• Marketing for New Yacht Sales & Brokerage
• Design all promotional materials for in-house marketing and branding for yacht brokerage
• Conceptualize & execute campaigns to launch new line of $2M+ yachts for web, direct mar- keting and print
• Build periodical ads & purchase placement in magazines based on co-op budgets
• Coordinate usage of private and purchased databases for direct mail efforts
• Design and schedule of all e-blast efforts
• Responsible for timely posting/rotation of content on company website
• Design and build trade displays for boat shows
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• In-House photographer for all new acquisition of brokerage yachts
• Manage several vendors, fabricators and freelancers Plan, Design and Build "eye-catch- ing" displays for Generation Marine and McKinna Yachts - including collateral material and online marketing Pre & Post Boat Show.
Art Director
Marketur Inc
August, 2002 January, 2005 (2 years 5 months)
• Responsible for promotions / advertising of vacation destinations, resort and C.V.B's
• Design and/or manage all branding, collateral, web, print advertising, e-blasts and TV spots
• Develop new direct-to-consumer e-marketing campaigns
• Strategize w/PR to pitch customized 360o destination campaigns
• Manage multiple freelancers and vendors on simultaneous projects
• Directed production team for Weddings & Honeymoons photoshoot + collateral. Senior Art Director
Total Telecom / Psychic Friends Network
March, 1997 April, 2002 (5 years 1 month)
• Create image branding for national direct marketing campaign
• Design Print Ads, Direct Mail, Webpage, POP, POS, Story-Boards
• Format all theme consistencies across several advertisement mediums
• Art direct photography for promotions
• Develop prototype retail products
• Accountable for daily direct response performance on Miss Cleo- Call Me Now Campaign Product Designer
Sportacular Art
September, 1994 March, 1997
• Conceptual design for sports memorabilia collectables
• Branding for NFL, MLB and NHL
• Coordinate with freelance illustrators for design / identity demands
• Facilitate “Guest Signature Signings” with Sports Stars (ie. Dan Marino; Joe Namath; Marcus Allen; John Elway; Troy Aikman; Etc. Etc)
• Develop prototype retail products
Product Designer
Teleflora (A.K.A. The “Wonderful Company”)
February, 1992 July, 1993
• Conceptualize & Design new product offerings
• Adhere to company standards of presentation guidelines
• Interpret demands from nationwide brokers’ demands Thank You for your consideration,
John Lambert
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