ConnieThompson
c: 973-***-**** l ***************@*****.***
content l editorial management l financial communications l marketing
profile
** *****’ financial services communications experience, including 4+ years in marketing.
Skilled at making complex financial concepts understandable to multiple audiences.
Adept at thriving in fast-paced environments and juggling projects amid tight deadlines.
Experienced at working with a variety of stakeholders to develop effective campaigns.
Creation of high-quality content for presentations to internal and external parties.
skills
Communications
Presentations
Writing and editing
Strategic content development
Team and project management
Fluent French/Italian
experience
Prudential 2013 – Present
Financial services
Marketing Manager
Manage Prudential Advisors’ marketing campaign, from strategizing to completion of collateral, to support our financial education program, build affinity for our advising business, and strengthen the market for our products.
Accomplishments include:
Project development: Develop educational materials that are presented by financial professionals, as well as specialized programs, including a suite of products for the USO, and accompanying marketing materials.
Project management: Maintain 200+ pieces of marketing collateral, including emails, brochures, flyers, digital banners, and posters, to accompany suites of financial education seminars on more than 30 topics.
Market segmentation: Segment content for various markets, from military audiences to C-suite executives.
Embracing challenges: After a decade as a stay-at-home mom to three children, I was hired as a proofreading consultant in Retirement, then full-time as a senior communications specialist in Group Insurance, and promoted to Prudential Pathways Marketing Manager. During this time, completed company-sponsored MBA program with a 4.0, specializing in social media marketing.
Cross-collaboration and research: Interface with a variety of stakeholders and subject matter experts and conduct extensive research to develop on-demand targeted materials.
Dow Jones and Company, Inc. 1992 – 2000
Financial newswires
News Editor / Global Desk Chief
Led team of 25+ editors, supervising copy production for international newswires.
ConnieThompson page 2
Accomplishments include:
Management: Oversaw all operations of 24/7/365 editing desk, including assigning content, supervising production, and mentoring and evaluating staff.
Special assignments: Organized and managed off-site editing desks at meetings of G-7, World Bank, IMF, and other international organizations.
World Press Review 1990-1992
News magazine
Correspondent/Italy
Based in Milan, translated news stories from the Italian and Swiss press for republication. Supplemented income as certified ESL teacher.
THE COMMERCIAL APPEAL 1985 – 1990
Medium-circulation daily newspaper
Copy Editor
Wrote and edited news stories.
Accomplishments include:
Expanding niche coverage: Recognized for spearheading neighborhood coverage when the newspaper segmented its publications.
Meticulous, collaborative editing: Collaborated with designers and photographers as cutline writer and graphics editor on the copy desk.
technical skills
Applications: Adobe Creative Suite, Microsoft suite, WordPress, Workfront.
education
Master of Business Administration. Excelsior College, Albany, NY.
GPA, 4.0. Specialization: Social Media Marketing.
Bachelor of Arts, English. Rhodes College, Memphis, TN.
pro bono
First Friends of NJ and NY volunteer
ESL tutor