Alison M. Yotko
Boonton, NJ 07005
Cell: 908-***-****
********@*****.***
Profile:
Proven leader in digital marketplace establishment and optimization.
Highly effective in business operations and planning.
Analytical and perceptive. View problems from various perspectives and evaluate viability of alternate solutions.
Strong organizational and execution skills.
Effective communicator, with years of experience in establishing loyalty across many business types.
Experience:
Nuclear Vapes – Denville, NJ (June 2015 – February 2018)
Managing Owner & Partner
Responsibilities included store opening and closing, register count, inventory, purchasing decisions, accounting management and other daily business related duties.
Assisting customers with purchasing decisions, technical advice and guidance in establishing personal preferences, as well as store and display design and digital marketing in Reddit.
51% owner of the business.
Applied Momentum – Boonton, NJ & Mt. Kisco, NY (October 2012 – October 2015)
Digital Marketplace Manager – Client: Tommie Copper
Working as a consultant through Applied Momentum to Tommie Copper. Responsible for all aspects of marketing and sales on marketplace platforms eBay and Amazon.
Duties included management of listings and SEO as well as market centric search engine optimization. This involves an understanding of the methods used by eBay and Amazon internal search engines to evaluate and rank listings, and this understanding lead to high ranking results on relevant product searches.
Additional duties included inventory management, order and shipping management and specialized skills in graphical placement and image management for product listings.
Though a marketplace presence was already established upon my arrival, increased sales volume across marketplace platforms by over 1400% .
JR Cigars – Whippany, NJ (December 2005 – March 2007)
Customer Service Assistant Manager
As the assistant manager of customer service, responsibilities included answering inquiries by clarifying desired information; researching, locating, and providing information.
Resolved problems by clarifying issues; researching and exploring answers and alternative solutions; implementing solutions; escalating unresolved problems and fulfill requests by clarifying desired information; completing transactions; forwarding requests surrounding product information and ordering.
Regularly sold additional products during the resolution process by recognizing opportunities to up-sell and providing knowledge and access to new products.
Petsmart – Woodbridge, NJ (September 2002 – September 2003)
Lead Cashier
As a lead cashier and store key-holder, duties included store opening and closing, register duties, stock, sales and excellent customer service.
Deck the Walls – Woodbridge, NJ(February 2000 – February 2002)
Assistant Manager
As the Assistant Manager, responsibilities included store opening and closing, as well as register count and daily receipts duties. Assisting customers with custom framing, sales, ordering framing and store display design.
Warner Brothers
Studio Store – Freehold, NJ (January 1997 – February 2000)
Gallery Manager
As the Gallery Manager for the Freehold location, oversaw the Animation Gallery, hosted annual ‘Invitation Only’ collector receptions, merchandising and display planning.
Responsibilities included ordering, sales and customer service
Directly responsible for over $100,000 in annual sales
Studio Store – Rockaway, NJ (September 1994 – January 1997)
Gallery Supervisor
As the Gallery Supervisor, oversaw the daily operations of this $70,000.00/year annual sales gallery.
Assisted in the organization and execution of collector receptions, merchandising, inventory, sales and customer service.
My contributions within this organization were recognized by my promotion to management of the Freehold, NJ gallery.
Education:
Gettysburg College – Gettysburg, PA