Social Media

KC

RELATED COURSES

Principles of Statistics

Consumer Behavior

Intro to Marketing

Media and Society

Media Law

Advertising Principles

Public Relations Principles

Public Relations Writing

Creative Strategy and Execution

Media Planning and Strategy

Event Promotion and Execution

Public Relations Crisis Management

Interpersonal Communication

Sports TV Production

Electronic Media

Public Speaking

Leadership Communication

Persuasion Communication

Conflict and Communication

KYLIE COLEMAN

3915 MAGELLAN DRIVE, VERONA, WI 53593 (C) 920-***-**** ************@*****.***

PROFESSIONAL SUMMARY

Motivated college graduate with a Journalism degree with an emphasis in Advertising and Public Relations along with a minor in Communication seeking a post-graduation career opportunity. Friendly, outgoing and energetic team player with hard-working and highly motivated/driven nature. Results oriented and self-starter.

EXPERIENCE

UNIVERSITY OF ARKANSAS ATHLETIC DEPARTMENT

MARKETING INTERN • JANUARY 2016 – MAY 2018

Work with Graduate Assistant in Fan Development programs and strategies for all University of Arkansas Athletics.

Execution of all pregame and game day promotional activities.

Help to create reports analyzing attendance statistics and its relationship to current and future promotional events.

STREET TEAM MEMBER • JANUARY 2015 – DEC 2016

Worked on site game day promotional events. Responsibly for creating a positive experience for fans and for executing special in game activities.

THE BEEZY BRAND • FAYETTEVILLE, AR

SOCIAL MEDIA ASSISTANT • AUGUST 2017 – CURRENT

Collaborate with owner on the planning and execution of social media strategies.

STEPHAN & BRADY INC • MADISON, WI

ADVERTISING AND ACCOUNT SERVICE INTERN • JUNE – AUGUST 2018

JUNE – JULY 2017

Learned and applied strategic planning, relationship building, communication and collaborative work habits that embody a full-service advertising agency. Worked in account management and public relations departments, worked with specific accounts to recommend and develop strategies to improve/strengthen advertising campaigns and assisted in the creation of presentations to the clients on what was needed for success in the competitive marketplace.

JONES DAIRY FARM • FORT ATKINSON, WI

MARKETING INTERN • MAY – AUGUST 2018

JUNE – JULY 2017

Worked at the direction of the Marketing Director to create and implement ways to improve marketing and social media platforms for the Retail, Foodservice and International divisions. Helped design presentations, tracked market and consumer trends, conducted market research, worked to increase product promotion and brand knowledge. Assisted in the planning and execution of public promotional events.

WISCONSIN RESTAURANT ASSOC. EDUCATION FOUNDATION • MADISON, WI

SOCIAL MEDIA INTERN • MAY – AUGUST 2018

Execution of all social media communication.

FOX TROT BOUTIQUE • FAYETTEVILLE, AR

SALES ASSOCIATE • AUGUST 2016 – MAY 2017

Managed and maintained multiple social media platforms for the business.

Established customer relationships while exemplifying brand knowledge to increase sales. Exceeded sales goals every month while on the team.

GRUB’S BAR AND GRILL • FAYETTEVILLE, AR

WAITRESS • AUGUST 2017 – APRIL 2018

BROCK’S RIVERWALK TAVERN AND GRILL • FORT ATKINSON, WI

WAITRESS/BARTENDER • MAY 2016 – AUGUST 2016

NASCO • FORT ATKINSON, WI

WAREHOUSE FULL TIME • MAY 2016 – AUG 2016

NIKE CLEARANCE STORE • JOHNSON CREEK, WI

SALES ASSOCIATE AND TRAINER • MAY 2013 – AUGUST 2015

EDUCATION

UNIVERSITY OF ARKANSAS

BACHELOR OF ARTS AND SCIENCES: ADVERTISING AND PUBLIC RELATIONS

MINOR IN COMMUNICATIONS

GRADUATED: DECEMBER, 2018

AFFILIATIONS

Chi Omega Fraternity, Psi Chapter, initiated January 2015

Assistant Social Chair – 2015

Alumna Status – May 2018

University of Arkansas Student Government

Fresh Hogs – 2014

Senate Proxy – 2015 to 2017

Advertising Club – 2015 to 2018

Public Relations Club – 2015 to 2018

UATV (University of Arkansas Television) – 2015

Program production team and on air talent

ESPNU Campus Connection – 2015 to 2018

REFERENCES

AVAILIABLE UPON REQUEST

Contact this candidate