CHRISTOPHER S. PRESNELL
Danbury, CT 06811
Email: *********@***.***
PROFILE
Thirteen years of experience in the multi-media/e-commerce industry with expertise in sales, marketing, creative design, project management, and client relations.
QUALIFICATIONS
Entrepreneurial spirit used to identify and capitalize on business growth opportunities.
Use of relationship management skills to build and retain customer loyalty.
High level of energy, tenacity and resourcefulness.
Strong advocate of teamwork, positive change and performance excellence.
EDUCATION
ST. THOMAS AQUINAS COLLEGE, Sparkill, NY
Bachelor of Arts in COMMUNICATIONS
Coldwell Banker(12/17-Present)
Sales and Marketing Administrator
Managed advertisement for Print and Digital marketing materials.
Created ads for open house weekends as well as introduction of new agents
Created all agents Facebook business pages, as well as all other social media pages
Help agents navigate the web, either by introducing them to our websites or other Marketing Channels
Managed all advertisement for print products to help Real Estate Agents get leads
Managed commission paperwork to get agent paid, as well as accounts payable to insure bills paid on time
Created all Marketing Materials for Agents business cards, signage, social post
The Morris Group(02/17-12/17)
Marketing Coordinator/Renovation Coordinator
In charge of all information on properties in MLS System to help inform public on property . Writing Content about properties, inputting new info to help get house sold. Changing pictures, getting new pictures to help increase marketability of property
Help get bids from contractors to help renovate house that need work, from Plumbers, Electricians, Landscapers. As well as speaking to people at bank to approve work to be done
Created calenders of work being done and completion of work so house can be shown to potenal customers to buy
Talk to City departments to make sure code violations, taxes, liens on property are up to date
Talked to agents about property, things need to be addressed.
TruGreen(02/15-01/17)
Sales and Marketing Coordinator
In charge all Marketing Materials for print and digital projects to insure Trugreens name is presented correctly
Created new marketing materials to help drive customer retention, as well getting new customers to join our service
Created monthly email blast to existing customers about new promotions
Talked to existing customers as well as new customers, informing them of our service, also answering question, and concerns they might have
Organized new promotions to help increase sales for the month
Helped sales team come up with new ideas to increase sales for each month
Ergotech Inc(8/14-11/14)
Marketing Manager (Contract)
Producing unique ergonomic technology designed to keep factory workers safe
Handle all Marketing Materials in print and digital to insure Ergotech’s name is presented accordingly
Organized trade shows to help produce sales leads, as well as help Ergotech’s name is advertise
Helped redesign Ergotech Inc website, making site more user friendly, easier navigation, as well as products listed on thru out page
Created SEO campaigns to help get Ergotech products listed on first page of search navigation
Increased products listing from third page to first page in navigation
Created email blast to new and existing customers to promote new products, and existing products.
Created Bing Ad Keyword Campaigns to help SEO for Ergotech Inc
Coordinated in design of brochures to give to existing and new customers at trade shows and sales meetings
Helped website traffic increase by a 1000 each month
Handled all monthly reports in Google Analytics
Did Competitive analysis testing on new website development projects to see where we stand compared to competitors
Elvex Corporation (3/14-5/14)
Marketing Coordinator (Contract)
Leading designer and manufacture of Safety products sold across the world
Set up all trade shows across the US, in charge of reserving, scheduling all trade shows to help increase brand name of Elvex across the county
Communicated with outside vendors of Trade shows to answer all question, regarding concerns of shows
Coordinated email database to insure communication with vistor’s after show to help communicate other offers, sales and new products.
Help start new redesign of Elvex.com website, insuring price, images, products were all correct to help increase purchases to site
Help set up new CRM Tool in Sugar in help organize lists from trade shows for Email Blasts
PHILIPS (contract) 1/12-4/13
Digital Services Marketing Manager/Project Manager
Service website updates and maintenance for Philips.com and Philips. Shop to assist internal departments with achievement of their business development goals.
Work with internal customers to improve their presence, their brand and messaging with internal Philips' web content.
Support global teams and serve in a consultative capacity.
Develop search optimization strategies to maximize site clicks.
Coordinated with Social Networking teams to insure Social Online Presence is matched with .com and .shop websites
Pulled reports every month with Omniture to see response website is getting, compared to competitors. Run reports to see how much are site is getting hits to previous months
Assist with monitoring/analytics and reporting to help identify key target markets.
Start Traffic schedules from start to finish on all projects, insure all departments reviewed and signed off on project.
WEBLOYALTY.COM 1/05-1/10
On-line web marketing representing Fortune 500 clients to promote their products through on-line advertising
Project Manager/Traffic Manager/ACTING MANAGER
Developed on-line solicitations with a presence on multiple client sites, with zero errors.
Used solicitations to attract subscribers and build membership base for Webloyalty.com and client companies.
Worked in collaboration with legal, IT, creative departments, and clients to obtain input into solicitation design. Designed on-line advertisements with a focus on attracting key target markets. Produced and developed audio/visual over scripts, linked to market research data.
Spearheaded product launches and schedules and project status reports.
Maintained and updated all solicitations, totaling 1,000 pages.
Sent up email campaigns to new and existing customers to inform them of new incentives to join are service
Run traffic reports to all departments for signage on all Projects
Contributed to consumer growth, and a reputation as one of the fastest growing on-line advertisers in the United States.
A&E TELEVISION NETWORK, Stamford, CT 1/04-1/05
QUALITY CONTROL ASSISTANT (Contract)
Monitored all six stations including History Channel, History International, Biography, History Espanol, and Military History Channel.
Entered take sheet into the GABRIE System, including all start and end times.
Interfaced with all producers and traffic to facilitate the placement of advertisements.
Viewed all programs to verify accuracy and detail, including start and end times.
I-95 FM RADIO 1/02-12/03
ACCOUNT EXECUTIVE
Marketed advertising and special promotions to regional businesses.
Functioned as a "solutions provider", linking products and services to clients' objectives.
Shared demographic and audience profiles to business owners to help target specific groups.
Developed scripts for 30 and 60 second radio spots.
Provided marketing strategies as a "value-added" service to clients.
Helped a major client to increase sales by 150%.
Generated positive sales results and a six month contract extension.
GREY DIRECT 1/00-9/01
A direct mail/advertising agency.
Traffic Manager
Managed key accounts including Chase Manhattan Bank, New York Lotto and BMG Music.
Tracked and monitored sales performance in key categories.
Assisted creative team in the design of promotional literature for major clients.
Reviewed advertisements for context, clarity and information integrity.
COMPUTER SKILLS
Microsoft Windows; Microsoft Word, Excel; Internet, Power Point, Omniture, Google Analytics, Some HTML, Java, Flash
Additional Experience :
STAR SOCCER ACADEMY 2010 - Present
Providers of soccer training for middle and high school players.
OWNER/OPERATOR
Spearheaded all start-up functions.
Develop all promotional literature.
Conduct cold calls to soccer coaches, high school coaches, parents, etc.
Built a client base from start-up to over 100 players.
Trained two players who were selected to the U17 National Team.