Marketing Social Media

KH KRISTEN HESS

215-***-**** E: ***********@*****.***

**** *********** ***, ***** ****, TX 78681

PROFESSIONAL

SUMMARY

Experienced marketing professional with expertise in email marketing and automation. Accomplished in writing effective marketing copy, SEO optimization, graphics, HTML & CSS and Google analytics.

SKILLS Player-Coach

Email marketing

Copy writing

Google Analytics

Adobe Creative Suite

Marketo

Teamwork / Collaboration

Campaign planning

Marketing automatio

Excellent interpersonal skills

Microsoft Office

Word Press

Social Media

WORK HISTORY MARKETING DIRECTOR

New Horizons Computer Learning Centers (5PE) Austin, TX Developed and implemented content for email, online advertising, search engine optimization (SEO) and collateral.

Communicated marketing teams' plans and accomplishments to verify alignment with senior management objectives.

Cultivated and upheld strong professional relationships with vendors and monitored performance.

Collaborated with sales management to develop powerful messaging to increase brand awareness, cross-sell and up-sell existing customers. MARKETING COORDINATOR

Milford Enterprises Quakertown, PA

Handled incoming customer calls and served as a project manager liaising with the design team, manufacturing and shipping.

MARKETING PROMOTIONS COORDINATOR

K'NEX Hatfield, PA

Designed and delivered successful personalized direct mail campaigns to independent toy retailers resulting in average 15% response rate. Planned events, including tradeshows and vendor fairs, for clients and partners to attend.

MARKETING COORDINATOR

Pittman Harleysville, PA

Maintained company website and catalog distribution. Planned and coordinated attendees for tradeshows, including logistics and the shipment of materials.

MARKETING COORDINATOR

Pittman Harleysville, PA

Maintained company website and catalog distribution. Planned and coordinated attendees for tradeshows, including logistics and the shipment of materials.

CERTIFICATIONS Certified Email Marketing Specialist Dec 2017 – Present

LicenseCREDLY-14347676

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