CURRICULUM VITAE
Gad L. Dela Cruz
Permanent Address: Brgy. Sucol, Calamba, Laguna
Present Address: Brgy Busay, Daraga, Albay
Contact Details : (097*-***-**** / (091*-***-****
Emails : ************@*****.***.**
***********@*****.***
EDUCATION
Bachelor of Science in Development Communication
Major: Educational Communication
Minor : Horticulture ( Plantation and Orchard Management)
University of the Philippines- Los Banos
Date Graduated: April 1987
EMPLOYMENT HISTORY
March 2015 to date
Company Name Cabredo Speech Clinic and IELTS Review Center
Office Address Bicol Medical Plaza, Rizal St., Old Albay, Legazpi City
Positions/ Titles Instructor - IELTS
Specialization English Proficiency & International English Language Testing System
Duties and Accomplishments
1.Teaches the four basic IELTS courses- Speaking, Writing, Listening and Reading.
2.Conducts grammar refresher course to IELTS students.
3.Administers mock test to determine the students’ readiness to take the actual IELTS test.
4.Handles Civil Service Review classes.
5.Conducts grammar lessons to children ages 8 to 15 years old especially during summer classes.
6.Maintains good public relations with review students, fellow teachers and the school management.
Aug 2014 to March 2015
Company Name Cacao Economic Ventures International Corp. Inc.
Office Address G/F Grand Tower, Garnet St. cor ADB Ave ., Ortigas, Pasig City
Positions/ Titles SeniorAgriculturist (Project Basis)
Specialization Technology provider on Organic Farming, Supplier of Cacao Tree Seedlings
Reason for Leaving End of Project
Duties & Accomplishments:
1)Taught farmers who live in the forest areas of Perez and Alabat, Quezon how to raise Cacao trees in organic way as part of livelihood development programs being sponsored by their LGUs.
2)Managed farm project and monitor farmers' activities to ensure implementation of Cacao Calendar of Activities such as nursery management, land preparation, proper transplanting procedures, nutrient and water management, pests and diseases control management.
3)As part of the Technical team, liaised between LGUs, farmer associations and cooperatives.
4)Represented the company in multi sectoral meetings and agri exhibits.
5)Managed the planting of 80,000 Cacao trees in Perez and Alabat, Alabat Island, Quezon.
Dec 2013 to August 2014
Company Name One Clear Vantage Enterprises, Inc.
Office Address 2nd Flr., Arete Square, Congressional Ave., Quezon City
Positions/ Titles Sales and Marketing Manager -Masinag Organic Fertilizer
Specialization Manufacturing and Sales of Organic Fertilizer
Reason for Leaving Resigned
Duties and Accomplishments:
1.Set sales targets and achieved .
2.Devised marketing tools ; wrote field marketing strategies and monitored implementation.
3.Provided assistance to the Human Resources Department in the performance evaluation of field personnel; supervised field personnel- from district managers down to field agronomists.
4.Visited forest trees and fruit trees farms to diagnose nutritional needs and made prescriptions.
5.Gathered competitors’ activities, led market surveys and made analysis to improve offerings.
6.Performed periodic business reviews with the management and members of the sales team.
7.Coordinated with the Research and Development for product efficacy tests and launching of product demonstrations in selected areas.
Dec 2012 to Dec 2013
Company Name Dona Jovita Garden Resort
Office Address Km 57 National Highway, Bagong Kalsada, Calamba City, Laguna
Positions/ Titles Nursery Manager, Pollution Control Officer, Fire Marshal
Specialization Resort, Hotel and Eco- Tourism Center
Reason for Leaving. On Vacation Leave
Duties and Accomplishments:
1.Managed the resort’s plant nursery, mini zoo and trees inside the resort premises.
2.Made monitoring reports on environmental protection and conservation and submit regularly to DENR Region IV-A the Quarterly Self Monitoring Report (QSMR)
3.Submitted periodic reports to the Company President.
4.Oversaw the implementation of resort’s policies and provide necessary recommendations to the management.
5.Attended meetings and seminars to represent the resort and its owners.
6.Spearheaded the coordination with Avalon Zoo for technical consultation of wildlife animals in the resort’s zoo facility.
7.Managed the conduct of regular fire drills among all resort employees and periodic inspection of fire extinguishers installed in the resort’s hotel rooms in cooperation with the BFP- Calamba City.
Feb to Oct 2012
Company Name Jocanima Corporation
Office Address Pilar Village, Las Pinas City
Positions/ Titles Marketing Executive, Regional Manager Visayas & Mindanao
Specialization Promotion &Distribution of Agri crop protection products.
Reason for Leaving. Resigned
Duties and Accomplishments:
1.Wrote crop campaign plans and supervised implementation in the field.
2.Travelled to territories and met members of the sales team for coordination and business reviews
3.Made budget recommendations to the management; managed field promotions
4.Coached and mentored to sales team; conducted performance appraisals
July 2011 - Jan 2012
Company Name VTL- Titan Agri Corp.
Office Address: 5650 Don Pedro St., Poblacion, Makati City
Positions/ Titles Area Sales Manager (Laguna, Rizal and Quezon Provinces)
Specialization Promotion &Distribution of Agri crop protection products.
Reason for Leaving Resigned
Duties and Accomplishments:
1.Visited key customers in the field and monitor field personnel.
2.Designed marketing strategies and recommended promotion programs to the management.
3.Attained area sales target and collection of due accounts.
4.Introduced the concept of dealers’ agreement/ contract as part of loyalty program for specific cropping season.
February - June 2011
Company Name Agrisolutions Philippines, Inc.
Office Address Warehouse 7&8 SEB Commercial Complex, Taytay, Rizal
Positions/ Titles Sales Manager
Specialization Promotion &Distribution of Agri crop protection products
Reason for Leaving Resigned
Duties and Accomplishments:
1.Made market analysis based on customers’ demographic profiles and competitors’ promotions.
2.Proposed sales plans and field strategies to achieve sales goals.
3.Run computer skills training to sales executives on monthly basis.
4.Assisted in the implementation of hybrid corn planting project of the company in Leyte.
5.Projected sales forecast and hit target.
January 2010 - Feb 2011
Company Name Arysta LifeScience Philippines, Inc.
Office Address U-801 ALPAP Bldg., Madrigal Buss Park, Alabang, Muntinlupa City
Positions/ Titles National Sales and Marketing Manager
Specialization Distribution, manufacturing and trading of Agri crop protection products
Reason for Leaving Resigned
Duties and Accomplishments:
1.Achieved sales forecast.
2.Liaised with government and private groups for the conduct of product field demos.
3.Supervised district sales managers; evaluated their performances and forwarded recommendations to the management ; reviewed agronomists’ evaluation outcomes.
4.Made regular trips to different areas of the country and to Vietnam for regular business conference.
5.Supervised safe use ( of Pesticides) meetings and submitted periodic reports to CPAP.
6.Cooperated with the R&D staff for the conduct of field trials for new compounds.
July - Dec 2009
Company Name The Commonwealth Institute – Makati City Campus
Office Address 401 Campos Rueda Bldg, Urban Drive, Makati City
Positions/ Titles International English Learning and Testing System (IELTS) Instructor
Industry English Language Training & Proficiency/IELTS Test Preparations & Review
Reason for Leaving On Leave/ went back to sales
Duties and Accomplishments
1)Administered diagnostic tests to assess skill levels on speaking, listening, writing and reading of doctors, nurses, dentists and other professionals who were applying for jobs in the USA, UK, Canada, Australia and New Zealand.
2)Taught technical writing, grammar refresher course, speaking, reading and listening to doctors, nurses, dentists and other professionals who would migrate to the countries mentioned above. Enabled the review students to achieve the band level of at least 7 or better.
3)Provided remedial courses to review students in the form of simulated interviews (for the speaking classes), more writing exercises, listening to various accents such as American, British, Australian and mixed accents and grammar exercises on the final week prior to the actual tests at IDP Australia or at the British Council.
4)Maintained good public relations with review students, fellow teachers and the school management.
5)Served as a member of the faculty team who were sent by our review center to BPO companies such as Emerson to conduct annual English proficiency tests among their employees as a pre-requisite for job and salary promotion.
January –July 2009
Company Name Dona Jovita Garden Resort
Office Address Km 57 National Highway, Bagong Kalsada, Calamba City, Laguna
Positions/ Titles Nursery Manager, Executive Assistant to the Company President
Specialization Resort, Hotel and Eco- Tourism Center
Reason for Leaving. On Leave
Duties and Accomplishments:
1.Ensured availability of landscaping materials for the needs of the Grounds group.
2.Assisted the Grounds and Construction Group in the landscaping jobs inside the resort.
3.Submitted periodic reports to the President.
4.Oversaw the implementation of resort’s policies and provided recommendations to the Company President.
5.Served as personal driver and companion of the Company President in official business travels.
6.Attended meetings and seminars to represent the resort and its owners.
7.Managed the resort’s garden upkeep and ornamental plants nursery; supervised garden workers.
July -Dec 2008
Company Name The Commonwealth Institute - Malate, Morayta and Makati Campus
Office Address 401 Campos Rueda Bldg, Urban Drive, Makati City
Positions/ Titles International English Learning and Testing System (IELTS) Instructor
Industry English Language Training/ IELTS Test Preparations & Review
Reason for Leaving On Leave/ Took a rest from teaching and went back to sales.
Duties and Accomplishments:
1.Conducted diagnostic tests to assess the speaking, listening, reading and writing skills of review students.
2.Facilitated conduct of home stretch,simulations, mock tests and remedial sessions to prepare the students for their examination.
3.Maintained good rapport and camaraderie with fellow teachers, students and school administration.
February - July 2008
Company Name Texicon Agrichem Corporation
Office Address West Tower, Tektite Tower, Ortigas Business District, Pasig City
Positions/ Titles Area Sales and Marketing Manager - CALABARZON
Specialization Manufacturing and Distribution of agri crop protection products
Reason for Leaving Resigned
Duties and Accomplishments:
1.Visited key customers in the area of coverage and introduced the company and its products.
2.Designed marketing strategies and recommended promotion programs to the management.
3.Attained area sales target and collection of due accounts.
4.Introduced the concept of dealers’ agreement/ contract as part of loyalty program for specific cropping season.
July 2004 – Dec 2007
Company Name The Commonwealth Institute - Malate, Manila and Makati City Campus
Office Address 401 Campos Rueda Bldg, Urban Drive, Makati City
Positions/ Titles IELTS Instructor
Specialization International English Language Testing System (IELTS)
Industry English Language Training/ IELTS Test Preparations & Review
Reason for Leaving Filed vacation leave
Duties and Accomplishments:
1. Conducted diagnostic tests to assess the speaking, listening, reading and writing skills of review students.
2. Facilitated conduct of home stretch,simulations, mock tests and remedial sessions to prepare the students for their examination.
3. Maintained good rapport and camaraderie with fellow teachers, students and school administration.
June 1995 -June 2004
Company Name DuPont (Far East) Philippines
Office Address 19th Floor, GT Tower International,Ayala Ave., Makati City
Plant Office Carmelray Industrial Park I, Canlubang, Laguna
Positions Held Asst. Marketing Manager - Laguna Head Office (2002 -2004)
Marketing Executive – Panay Island, Western Visayas (1995-2002)
Reason for Leaving DuPont Global Redundancy Program
Duties and Accomplishments :
1)As the Assistant Marketing Manager, evaluated company’s marketing communication materials and initiated upgrades.
2)Led in the planning, concept, design, production and distribution of marketing communication tools such as brochures, flyers, leaflets, pamphlets, streamers, signboards, radio/TV advertisements, product presentations in Power Point ; made Program of Instructions (POI) in events/product spot campaigns and trade exhibits where the company participated.
3)Worked with advertising agencies and media outfits like radio and TV stations to come up with good product and corporate image building advertisements and press releases.
4)Maintained image bank and video files which are used in corporate publications and media affairs.
5) Completed and finished the Strategic Marketing Process training from DuPont Far East (Philippines).
6)Supervised district sales managers ; assisted in the planning, conduct and evaluation of symposia, fora and farmers’ congress during product launchings, communication campaigns and programs.
7)Maintained and directed sales -expense ratio, cost controls among sales territories to maximize translation of marketing collaterals into actual sales and collection ; growth areas / market development and penetration efforts.
8)Maintained good customer relations, regular dialogue and implementing customer loyalty/ retention incentive programs; competition monitoring.
9)Authored communication briefs and campaigns and marketing program for new and existing products.
As the company's Marketing Executive in Panay,
10) Coordinated with the Department of Agriculture regularly for field activities; conducted product launching programs in the field; served as resource speaker.
11)Regularly conducted farmers’meetings in the barangays for crop production techno demos.
12) Implemented good customer relations and customer retention programs.
13) Handled media events,trade fairs, exhibits, special projects related to product positioning & development field promotions and advertisements.
14)Contributed poems and other literary articles to The Harvest, a DuPont publication.
15) As the Crop Protection of the Phils (CPAP) Region VI Chairman, earned the Leadership Recognition award for conducting the Good Housekeeping program among dealers and customers 'warehouse facilities in the year 2000 in Iloilo Province.
16)Achieved the Safe Driver medal awards for two times for zero accident driving.
February 1987 – June 1995
Company Name Bayer Philippines, Inc
Office Address Bayer House, Canlubang Industrial Park, Canlubang, Calamba, Laguna
Positions Held: Sales Representative ( 1992 -1995) Crop Protection Technician ( 1987-1991)Pampanga
Reason for Leaving Resigned
Duties and Accomplishments:
1)As a Crop Protection Technician: Did community organizing in Pampanga province in collaboration with the Department of Agriculture to conduct farmers' classes in the barangay level. The main topic was on yield enhancement through the use of modern technology on farming with focus on pests and diseases control.
2)Performed product demonstrations to showcase crop protection technology among farmers.
3)Maintained good public relations among the farmers, co workers and dealers.
4)Taught the village people, the importance of basic cultural management practices to ensure higher yield from their crops.
5)As a Sales Representative: Hit sales forecast, booked orders and managed the collection of accounts.
6)Maintained harmonious working relations with co workers, suppliers, dealers and counterparts in the government side.
7)Decorated the dealers' stores with promo materials such as product posters, streamers, buntings and many others.
8)Contributed poems and other literary articles to Bayernihan, a Bayer publication.
9)Attended company seminars, conferences and trainings.
SPECIFIC SKILLS
Years Proficiency Awards & Recognition Received
Defensive driving > 5 Advanced 2 times DuPont Safe Driver Medal Award
Sales Presentation > 5 Advanced Best Sales Presentation Trophy (Confidor )
Comm. Organizing Campaigns > 5 Proficient Certificate of Recognition of Leadership (CPAP Region VI )
Internet / Computer Operation > 5 MS Office
Highlight of Relevant Trainings:
1. Pollution Control Officers' Course
Sponsor : DENR -EMB Region IV- A CALABARZON
College of Forestry & Natural Resources
UPLB, College, Laguna
May 22 - 24, 2013
2. Negotiating Skills, Strategic Marketing Process and Sales Essentials
DuPont Philippines, Canlubang, Calamba City, Laguna June 2002
3. Flying in Formation : Guidelines for Managing Projects
Metro Club, August 19 & 20, 1996
DuPont Philippines
4. Value Selling : Capturing Customer Value
Waterfront Hotel, Cebu City, November 13, 2001
DuPont Philippines
5. Crop Protection Association of the Philippines Workshop
Bayview Park Hotel, Manila, February 8 & 9, 2001
6. Pioneer Agribusiness Customer Excellence Program (PACE)
Bohol Beach Club, Panglao, Bohol, January 21 -25, 2002
7. Asia Pacific Targeted Development Training Workshop
DuPont Agriculture & Nutrition Office, Canlubang, Laguna, August 1993
8. 4- Year Advanced UP ROTC Program
Philippine Army Reserved Command
Mabilasik Class of 1985
Corps G-4 Supply& Logistics Officer
Extra Curricular Activities:
1.Gamutan sa Barangay ( a free medical mission for children and indigent families) of Brgy. Tuntungin, Los Banos, Lag. - UP Vanguard Inc.
2. Oplan Handog Pamasko ( annual gift giving to children in orphanages) - UP Vanguard Inc.
3. Blood Letting Participant ( a Regular blood donor) for the Red Cross Youth of UPLB.
Positions Held:
Chairman, Crop Protection Association of the Philippines (CPAP) Region 6 – Panay Island (2002-2003)
Languages and Dialects Spoken :
English, Spanish, Tagalog, Pampango, Ilonggo
PERSONAL INFORMATION
Affiliation / Organization
Lifetime Member: UP Vanguard Incorporated
UP Development Communicators' Society
Examinations Took and Passed:
NCEE ( Class Top Notcher 94% +)
UP College Admission Test
Civil Service Examination ( First Take)
SPORTS : Weightlifting, Basketball, Rappelling
HOBBIES: Gardening, Nature tripping, Outing, Hiking, Star gazing, Reading, Singing, Cooking,
Date and Place of Birth : May 13, 1961 in Sucol, Calamba, Laguna, Philippines
Marital Status: Married
Spouse: Emily Sioson Angeles
Dependents:
Children:
1. Francis 31
2. Gabriel 27
3. Gemfriel 25
4. Danielle Gem 18
5. Aaron Charles 13
6. Aldri Charles 11
7. Adonz Charles 9
8. Aizielle Joy 7
9. Angel Joy 5
CHARACTER REFERENCES
Dr. Agnes Cabredo, PhD.
Cabredo Speech Clinic and Review Center
Bicol Medical Plaza, Rizal St., Legazpi City
Contact Nos. : (091*-***-****
Employer
Engr. Alexis B. Elegado
Provincial Technical Director - Albay
DOST Region V, Rawis,
Legazpi City, Albay
Contact Nos: (091*-***-****
Relationship: Fraternity Brod
Col. Peale Jon L. Bondoc
Philippine Army
Fort Bonifacio, Taguig City
CP # (091*-***-****
Relationship: Classmate and Brod in the UP Vanguard Inc.
Signed: