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Product Owner/Specialist Business Analyst

Toronto, Ontario, Canada
August 29, 2018

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Sal Iuliano

Woodbridge, ON

Summary of Qualifications:

Certified Scrum Master Product/Project Management Business Analysis

Technology/Software Development BSS / OSS integration Client/Stakeholder relations

SDLC/ITIL Documentation to IT/Engineering Product Training

Professional skills, knowledge and experience, including:

Business Analysis (BABOK v3)

Agile/Scrum Project management

Project Management

Process Engineering Quality Fundamentals(PQMI)

ITIL training

Consultative Selling

Work Experience:

Sal Iuliano Consulting

Various Contract/Term Positions

June 2015 –present

SaskTel, Regina SK

Senior Business Analyst/Product Owner

SalesForce implementation Project

Managed external integrators, developers using Agile methodologies and best practices

Managed user story creation and prioritization with stakeholders

Integrate into existing OSS / BSS systems

Created test cases, UMLs, Process maps

Daily scrums, sprint reviews and product backlog meetings

eBill Analyzer Project

Traditional project management and requirements gathering

Wireles Busness SelfServe portal

Development of new features/functionality mySaskTel App(Agile)

Wireline Buy eCommerce Project

Introduce Oracle eCommerce to Wireline division of business

Integrate into existing OSS / BSS systems

Create UX wireframes, UMLs, test cases with Traceability matrix

Manage stakeholder user stories, prioritization, third party vendor software iterations.

Aizan Technologies, Toronto ON

Agile Scrum Operations Manager

Introduced Agile best practices

Managed user stories and project prioritization

Managed sprint planning

Managed daily Scrum meetings/workflow

Avaya, Markham, ON (2015-2016)

Client Services Mgr. (Business Analysis/Implementation)

Became trusted advisor for large strategic customers as their dedicated liaison for large scale VoIP implementations.

Understanding clients’ needs, documented technical and functional requirements;, engaged in high-level complex analysis

Performed technical presentations for customers, partners and prospects, resolved issues in a timely manner for technical pre-sales or operational issues

Billing specialist

Managed projects with IT, DevOps teams, stakeholders, systems engineers, sales team members, and service providers to improve customer experience.

Shaw Business, Mississauga, ON

June 2012 – May 2015

Senior Product Manager, Voice Services – Launches/Implementations

Led project teams to successful launch of Voice products internally and for third party clients (Hosted PBX, SIP Trunking, Unified Communications). = Waterfall, Agile

Successfully increased product revenue through Sales Support, RFPs, Proposals, Technical Analyses and Customer Presentations

Expert knowledge of telecommunications solutions, networks, OSS and BSS systems

Provide leadership involvement within product technology and Sales teams to enhance and promote the Business portfolio.

Established and implemented Product Lifecycle plans to improve efficiencies and reduce costs.

Program Management - Defined, prioritized and communicated product requirements(backlog) to the Product Development team.

Distributel, Toronto, ON

April 2010 – June 2012

Director, Product Management

Provided technical and sales support, set product pricing, increased revenue.

Fostered great working relationships with Wholesale vendors(Rogers, Shaw Bell, Telus) Negotiated wholesale contracts for Voice(Traditional and VoIP) and Internet services.

Operations and Billing support

Program Management - Defined, prioritized and communicated product requirements to the Product Development team.

Researched options for Customer premise equipment, Developed sourcing and procurement process for VoIP phones, ATAs, routers, modems and phone equipment.

Lead, mentored and managed Product Managers.

Rogers Business Services, Toronto, ON

March 2009 – May 2010

Product Manager, Voice (VoIP)

Voice product Business Readiness team: Pricing, promotions, custom solutions, support/training(network, Operations, Billing)

Development of SIP Trunking Project (VoIP) with cross functional team with Network Engineering and Billing.

Directed the product and feature suite in the areas of program management, product development.

Primus Canada, Toronto, ON

March 2006 – Feb 2009

2006 – 2009

Senior Product Manager, Voice Services

Developed, Implemented and launched SMB and Enterprise Business VoIP service from start to finish.

Managed all voice products for Primus Business Services

Hosted PBX(VoIP)

SIP Trunking(VoIP)

Domestic & International LD


Local lines ISDN PRI

Unified communications/Conferencing

Managed the product and feature suite in the areas of lifecycle product management, product development and positioning in support of the strategic imperatives of the corporation.

Managed all cost models, margins analysis, special pricing approvals.

Technical Sales Engineer, (2001 – 2005)

Demonstrated consultative selling skills and proposed high quality technical solutions and pricing that resulted in Allstream’s ability to grow profitable revenue; and to drive continuous improvement.

Contributed to strategic account planning, business case development and identifying new opportunities by using knowledge and understanding of our industry technologies e.g. MPLS; VoIP technologies

and the ability to articulate viewpoints, persuade and influence decision making, and project credibility allowing for the over achievement of the sales vertical revenue objective

President’s Club 2001 winner – top 100 producers)

2001: 114.4% 2002: 111.76% 2003: 102.27% 2004: 105.18%

Senior Product Manager, Wireless/Voice Lifecycle Marketing (2000 – 2001)

Assessed market conditions, customer needs and sales requirements to develop additional features/services that enhance the LD product portfolio.

Provided strategic guidance to Senior Leadership in managing the future direction of the Portfolio.

Program Management of Voice Portfolio

Program Manager, Voice & Sales Engineer Portfolios (1999 – 2000)

Researched and maintained a profile of the sales competencies of the sales force.

Maintained knowledge of the market trends and technologies by monitoring competitors and equipment vendors in Canada and the U.S. and maintained product knowledge and sales skills necessary to effectively sell AT&T voice networks.

Developed and maintained a training road map, Created course content and deliver workshops that cannot be outsourced.

Trained 770 sales professionals across Canada in three months. This resulted in a 46% increase in local sales in the first half of 2000

Other Experience

Senior Specialist, Voice OSS

Process Specialist / Operational Process Analyst

Voice Circuit Designer

Technical Instructor


Certificate in Big Data Analytics present

York University, North York, Ontario

Business Analysis – Essentials 2016

Just Win IT

Certified Scrum Master 2015 - 2016

ScrumAlliance Certified Scrum Master training Program

Project Management Professional, 2015

Completed several Project management courses

Learnsmart Training Solutions

Currently taking courses PMI (Project Management Institute) certification (PMP)

Business Administration Studies,

York University, North York, Ontario

Honours Electronics Engineering Technologist Diploma,

Electronic Engineering Technician Diploma

RCC School of Electronics Technology, Toronto, Ontario

Program accredited by Ontario Association of Certified Engineering Technicians and Technologists.

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