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Executive Assistant Social Media

City of Orange Township, New Jersey, United States
August 24, 2018

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Orange, NJ ***** 908-***-**** MARKETING & EVENTS PROFESSIONAL

Delivers “Best in Class” Events from Concept to Completion Proven leadership skills and extremely organized a with critical eye for creating solutions and prioritizing projects. Accustomed to working in high energy environments and adapt to change as needed. Known for exceptional negotiation skills, meticulousness, and remaining calm and courteous under pressure. Successful in staying on or below targeted budgets.

• Project Management • Event Marketing

• Contract Negotiation • Budgeting

• Vendor Management • Trades Shows

• Conferences • Knowledge of CRM Software


CIT GROUP INC., Livingston, NJ 2006 - Present

Senior Marketing and Events Manager 2015 - Present Oversee successful domestic and international events, including board meetings, trade shows, conferences, investor day, receptions, golf, and team building events.

• Created and managed strategic marketing and events plans for internal and external audiences to drive thought leadership, lead generation, and increase company visibility at market conferences and tradeshows.

• Supported full execution of programs in collaboration with digital and graphic design teams, producing branded printed and digital collateral for each campaign / event.

• Tracked budgets to keep costs in line with company standards.

• Collaborated with hotels and travel agencies, organizing conference space, room blocks, ground, and air transportation.

• Managed relationships with vendors, executives, and sales team, ensuring successful events and marketing campaigns.

• Assisted communications team, creating press releases, social media posts, and case studies.

• Developed assessment tools, confirming programs were effectively serving target audiences.

• Analyzed data, verifying campaigns and events were supporting current and potential client relationships.

• Tracked Industry initiatives and trends for potential partnership opportunities. Community Involvement Event Manager 2010 - 2015

Partnered with hundreds of non-profit community groups each year. Supervised approximately 3K employees in 7 countries through the Global Employee Volunteer Program. Leveraged company’s volunteer efforts to help maintain CIT’s reputation as a good corporate citizen during bankruptcy and restructuring. Led efforts to promote volunteerism as events were covered on several news outlets including CNBC.

• Planned and spearheaded successful execution of local community involvement events in 7 countries, helping company expand view of a good corporate citizen and community partner with communities where employees lived and worked.

• Oversaw 100% employee-funded food drive that yielded 400 tons of food over a 3-year period.

• Collaborated with marketing and communications team to build a promotional campaign for food drive. SABRIYA WILLIAMS PAGE TWO CIT GROUP INC. (Continued)

• Developed and conducted presentations on volunteer efforts to all levels of employees, including C-Level Executives, displaying corporate citizenship efforts to Board of Directors and also utilized in several external communications to further increase visibility as socially responsible corporation. Assistant to VP of Corporate Giving & Events, New York, NY 2007 - 2010 Helped manage corporate sponsorship and matching programs. Coordinated client hospitality events, trade shows, and meetings. Communicated daily with various executives, clients, vendors, colleagues, and media. Prepared presentations and documents for internal and external use. Assisted with budget planning and invoice processing.

• Organized and guided “Lunch with the CEO” series throughout company, affording lower-level employees a chance to communicate thoughts and concerns to CEO in an intimate setting.

• Facilitated and staffed multi-day out of state client events, salvaging several accounts and relationships for the company after bankruptcy.

Executive Assistant to the SVP of Corporate Communications, New York, NY 2006 - 2007 Worked with communications team to develop and edit articles, press releases, and social media posts. Assisted CEO as needed. Served as “Brand Ambassador” during 2007 rebranding efforts. PHORM (formerly 121 MEDIA INC.), New York, NY

Office Manager & Executive Assistant 2006

Coordinated office location move. Arranged meetings and travel for CEO. Supported head of HR with interviews, orientation, and training of new and existing employees. TARGET SOURCING SERVICES / AMC, Piscataway, NJ

Executive Assistant to VP of Technology Services 2004 - 2006 Managed calendar for Vice President. Communicated daily with executives, vendors, internal, and external clients. Oversaw department HR records (attendance, vacation, personal holidays, sick days).

• Prepared presentations and data reports that were used in client meetings. EDUCATION

Master of Business Administration (MBA), Business Management, Wagner College, Staten Island, NY Bachelor of Science (BS), Business Administration (Marketing Concentration), Wagner College, Staten Island, NY


Access, Adobe, CVENT (CRM), Exact Target (CRM), Excel, Jira, Outlook, PeopleSoft, PowerPoint, Publisher, Salesforce (CRM), SharePoint, Visio, Word

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