Resume

Sign in

Social Media Manager

Location:
Fort Lauderdale, Florida, United States
Salary:
$50,000
Posted:
August 23, 2018

Contact this candidate

Resume:

LETY BONNIN

**** ****** **. ******, ** ***** 954-***-**** ac6sf9@r.postjobfree.com Resident

Professional Summary

Social media director with an executive profile in proactive media and communications professional with 10 years in both internal and external communications, social media, blogging and editorial media relations

Work History

Social Media Director Feb 2013 - May 2017

CDN NEWS CHANNEL

Created and led the successful social network strategy of the company for 4 years.

Prepared the crisis plan that was a strategy to cover unprecedented events such as hurricanes. This plan was applied with great success on several occasions, such as the regrettable terrorist attacks.

Achieved the best visibility and customer participation for the brands CDN and El Caribe

Made more than 150 successful cross promotions on both Twitter and Facebook and achieved greater audience commitment to the brand

Guided designers and the editorial team in marketing materials achieving real impact in social networks

Developed the key statements about messaging, branding, and positioning on the company's social networking sites

Increased website traffic by more than 150% by creating an integrated social media strategy

Achieved the positioning of the CDN brand as a reference for serious and responsible news in the Dominican Republic

Ensured the consistency and quality of marketing content that preserves the integrity of the Brand

International news producer Feb 2013 - May 2017

CDN NEWS CHANNEL

Produce, write the first international newscast of the Dominican Republic, setting a precedent in the country

Researched news in both the national and international media

Established the editorial line

Communicated with personalities from different fields

Wrote, edited and produced stories for multiple platforms including Internet and digital channels

Edited footage to create videos for multiple multimedia platforms

Arranged and conducted interviews with knowledgeable individuals about each story's subject matter

Professor Jul 2010 - May 2012

INTERNATIONAL INSTITUTE OF JOURNALISM

Developed and implemented lesson plans that covered all required topics

Implemented marketing strategies which resulted in 12% growth of customer base

Developed new process for employee evaluation which resulted in marked performance improvements

Public Relations Intern

NATIONAL ASSOCIATION OF ECONOMISTS AND COUNTERS OF CUBA, NGO Jan 1995 - Apr 2010

Developed and implemented lesson plans that covered all required topics

Implemented marketing strategies which also resulted in 12% growth of customer base

Coordinated news releases, media responses and press packets.

Community Manager Sep 1989 - Jan 1995

HIGHER INSTITUTE OF INTERNATIONAL RELATIONS

Planned and executed promotional activities to drive community engagement and increase occupancy numbers

Efficiently communicated with clients to understand their property needs and preferences

Worked with maintenance staff to complete repairs and enhancements in a timely manner

Met all monthly and quarterly sales goals

Skills

Social media engagement

Social media expert

Public relations

Internet marketing

Digital media

Excellent written & verbal communication

Accomplished manager

Excellent interpersonal skills

Web 2.0 savvy

Strong time management

Team player

Able to operate in fast-paced conditions

Web management

Web content

Analytical thinker

Passionate

Ambitious

Self-motivated and self-driven

Tools

MS Office Programs

Photoshop

Edius

Pinterest

Google Analytics

Hootsuite

Facebook

LinkedLn

WordPress

Agora Pulse

Twitter

Snapchat

Adobe Creative

Final Cut Pro

Instagram

Languages

Native speaker of Spanish and Understands, writes and reads English

Education

Bachelor's Degree: Social Communication May 2012

Havana University Cuba.

References available on request.



Contact this candidate