S A R A H B E N S I M O N

C O N T E N T M A R K E T I N G M A N A G E R

561-***-****

ac6rdy@r.postjobfree.com SarahBensimon.pressfolios.com 501 se 2nd Street, Fort Lauderdale, Fl 33301

PROFESSIONAL STATEMENT

A marketing management professional with over 15 years of experience who consistently delivers high-quality and results-focused marketing content with an expertise in identifying emerging market trends. Fast and enthusiastic learner continually taking the initiative to share ideas and further produce innovative thinking about programs, communication and content.

WORK EXPERIENCE SKILLS

CONTENT MARKETING MANAGER

Merle Wood & Associates, Ft. Lauderdale, FL

Sparked the success of email, social media and internet campaigns by producing, managing, analyzing and refining campaigns across digital platforms.

Directed the creation of all written content; worked with various departments to effect consistent voice and branding message through all site copy, email copy and advertising copy.

Attends company related events as representative to gather information to create marketing content such as interviews, photos and videos.

Monitoring website traffic, optimizing the website for search engines, preparing editorial guidelines and performing research to determine audience needs and interests. April 2017-present

WORK QUICK FACTS

+15y

Experience

PROFESSIONAL SKILLS

Branding

Proposal

Presentation

EBooks

Webinars

Advertising

Case Studies

Blogging

SEO

Social Media

MARKETING MANAGER (Contract)

Jones Lane LaSalle, New York City, NY

May 2016-Oct 2016

Drafted and managed print, online and social media communications designed to promote company brand, image and values, and support real estate brokers to win business.

Responsible for creating presentations and proposals for commercial real estate brokers and business development.

Exercised efficient organization skills while managing multiple projects such as cross selling/promoting, increasing employee engagement and building beneficial relationships.

CONTENT MARKETING MANAGER

Tracx Social Media, New York City, NY

July 2015-April 2016

Built new pieces of content for lead generation and funnel management including white papers, eBooks, tip sheets, blog posts web copy, presentations and case studies.

Created and optimized email marketing campaigns; ownership of content strategy, editorial calendar and proposes new ideas. Provided guidance for other content developers and tracked KPI’s to assess impact strategy and execution.

S A R A H B E N S I M O N

EXPERIENCE CONTINUED SKILLS

EXPERTISE

100%

100%

90%

Content Creation

SEO Writing

Social Media

LANGUAGES

English

French

Hebrew

C O N T E N T M A R K E T I N G M A N A G E R

561-***-****

ac6rdy@r.postjobfree.com

501 se 2nd Street, Fort Lauderdale, Fl 33301

SarahBensimon.pressfolios.com

MARKETING & SALES MANAGER

Island Global Yachting, Fort Lauderdale, FL

Jun 2010-Mar 2015

Oversaw entire publication production; copywriting artwork, layout, computer typesetting and printing, ensuring adherence to deadlines and budget requirements.

Developed marketing strategies leveraging strong industry knowledge and managed daily social media such as

Facebook, Twitter, Instagram, Pinterest and LinkedIn.

Appointed speak on several occasions regarding social media, travel and the yachting lifestyle; industry event planner for parties, boat shows and seminars.

ONLINE MARKETING MANAGER

IQPC Conference Company

Sep 2009-May 2010

Created and edited all online content in order to reach the company’s ideal customers including press releases, publications, hosting podcasts and writing articles.

Monitored trends regarding social media tools, applications, channels, design and strategy; relayed all findings to ensure accuracy.

Initiated and maintained strong relationships with vendors, sales, artists, marketing directors and production managers to discuss projects and resolve all issues.

MANAGING EDITOR

Showboats International Magazine

Nov 2006-Mar 2009

First Editor on all features including the ten-page International News section of the magazine; writing news features, editorials, design, visual and photo concepts and themes.

Writer and editor for The Megayachts hardcover book jacket; help to secure first rights and exclusive for two Superyacht Owner’s Guide.

Soley responsible for all stages of production from conception of title to final approvals; verify facts, dates, proofreading, editing and statistics, before conferring with authors to review content and style.

MARKETING MANAGER

UrbanCore LLC Real Estate Developer

Jun 2005-Nov 2006

Implemented concepts and lead production of marketing and advertising materials such as copywriting company ads, brochures and property websites.

Responsible for editing and co-writing white papers, press releases, proposals, articles and website content.

Worked along with graphic designers and architects for design concepts on client websites while planning the contents of publications according to publication style, editorial policy and publishing requirements.

Bachelors of Arts in Journalism, 1998

Yeshiva University – New York, NY

EDUCATION

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