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Sales Manager

Washington, District of Columbia, United States
August 14, 2018

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DAWN ZIEBARTH ***** Mountain, Purcellville, VA 20132 703-***-****

Dynamic Director with extensive Strategic Planning and Marketing and Project Management experience. Successful leader with ability to lead change from business strategies through to implementation that considers people, processes, and market behaviors. Deliver change and generate buy-in via consensus and holistic approach to initiatives within given environments and promotes market resilience and sustainable change. Additional responsibilities include – Product Planning, Project Management, and organizational process mapping and resource realignment. KEY ACHIEVEMENTS:

• Collaborated with client C-level executives, very senior managers to align business strategies to products.

• Delivered 30-60-90 day action plans and product roadmaps to maximize efforts.

• Expanded European Program Office jumpstarting new global practices, optimized and accelerated current operations to deliver program on time and within budget while avoiding extensive liquidated damages.

• Awarded and delivered large scale NPS cloud based platform includes telephony marketing integrations from requirements through to development for 30+ European local markets and field associate training.

• Produced and implemented next generation strategies and solutions, including big data and text analytics with custom statistical and machine AI learning models.

• Speaker at Automotive Forums: “Using Visualizations to Create Action Plans and Track Results”. PROFESSIONAL SKILLS:

Business Planning Tableau Visualizations Program Management

Channel Development Fixed Ops Process Expert Strategic Planning Research

Client Services Organizational Change System Standardization

Customer Satisfaction Process Improvement Trend Analysis Forecasting PROFESSIONAL EXPERIENCE:

TL CONSULTING, LLC, McKinney, TX (Apr 2009 – Present) Consulting Project Director Strategic Business Planning Fixed Ops Improved Sales, Retention, & Profit On-site individual consultant with experience in financial and automotive industries. Maximize and deliver insights into what’s working with people, processes, and technologies across each channel and/or product segment and collaborate to optimize more automated solutions.

• Toyota Motor Sales (Nov – May 2018) Strategic Planning and supply change forecast modeling.

• Solera (Oct 2016 – Apr 2017) Streamlined and standardized ETL processes for automated data solutions. Produced analytics both qualitative and quantitative to determine if local market should acquire additional data for current products in US market.

• Nexus Systems (Feb – Sep 2016) Partner Channel Management Program Development. Introduced segmentation analysis and outlined targeted marketing communication plan. Aligned CRM Salesforce for reporting and analytics. Developed specific global market and partner program requirements for emerging market with use of market research and partner segmentation including operational infrastructure support.

• Carfeine (Jul – Oct 2013) Vehicle lead generation.. Developed local market dealer strategies.

• Iridium (Jan – Sep 2011) Partner Technical Program. Documented and streamlined engineer processes.

• Tysons Toyota (Sep – Dec 2010) Service Department. Delivered process maps and improvements.

• Middletown Toyota (Apr 2009 – Sep 2010) Service Department. Process and targeted marketing efforts. RESUME

DAWN ZIEBARTH 703-***-**** iSKY, Washington DC, Bristol U.K. & Brussels Belgium during implementation (Jan 2014 – Aug 2015) Client Services & Program Director NPS Implementation & Integration Toyota & Lexus Europe Directed 3 Global Clients Programs, 4 Direct Reports and +35 Project Team Members, $4.0M Sales iSKY is a CX research company that manages customer satisfaction (CSAT), Net Promoter (NPS), Relationship Investment (RI) programs and Brand Tracking (BT) studies that help a company keep pulse on the health of the customer and brand and assists with understanding the effectiveness of marketing decisions and dollars.

Awarded and delivered $3.5M NPS cloud based platform with 30+ POC. Includes telephony and web interfaces and automated ETL integrations. Captured additional client contracts $.5M while improving gross margins and ensuring a high client satisfaction.

Expanded European Program Office jumpstarting new global practices, optimized and accelerated current operations to deliver program for 26 countries and 35 languages on time and within budget and with quality while avoiding extensive liquidated damages.

Collaborated and lead client teams for complete marketing efforts including requirements gathering, new product UI and system and data workflow designs. Lead collaboration as director over program which includes all project management (6) team members priorities for successful launch. URBAN SCIENCE APPLICATIONS INCORPORATED, Herndon, VA (Oct 2011 – Jun 2013) Sr. Manager Client Services Dealer Dashboard Project Management & Launch Planning Audi & VW Executed 10 Product launches, +40 Project Team Members, $12.5M Sales Urban Science is a software-solutions company focused on supporting needs of sales and marketing functions by leveraging scientific methodology to help clients sell more, improve profitability, and increase customer loyalty.

Aligned business strategies for Audi and VW to maximize product solutions. Produced and delivered (9) Dashboard software solutions and (1) Dealership-Retail Scorecards that measure financial and non- financial Key Performance Indicators (KPIs) across all business areas.

Sold additional client contracts $12.5M and managed internal and third-party data providers, while increasing gross margins and ensuring a high degree of customer satisfaction.

Imbedded within teams to ensure programs and software products are strategically aligned and delivered to key business objectives. Maximized and standardized processes to consistently achieve product launch on time and with quality. Achieved (5) client detractors to promoters.

Delivered (5) research projects for Audi Customer Life Time Value to establish propensity to purchase another Audi & determine customer drivers most valuable by vehicle segment & market. TOYOTA MOTOR SALES, USA, Torrance, CA (May 1997 – Jan 2009) Strategic Planning Manager Program Management CX & Retention Quantitative & Qualitative Research EDUCATION & PROFESSIONAL DEVELOPMENT:

Degree: Bachelor of Science in Operations Management, California Polytechnic University, Pomona, CA Skills (Expert Level): Microsoft Suite, Visio, Prezi; Clarizen; SPSS; mTab; and Salesforce and UCS/DMS CRM, HubSpot and Custom SAAS Cloud Based Dashboards, JIRA, SharePoint, Tableau 10.0 Certification: Just-in-Time (APICS), Capacity Planning (APICS), Project Management Basics, Tableau (Edureka)

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