Director of Marketing and Senior Level Product Management

G. Scott Wood

PO Box ** North Thetford, VT 050**-***-*** 4698 ******.****@*****.***

Summary

Dynamic professional with over fifteen years of experience driving B2B marketing, sales, research and communication with measurable results. Strengths in product management, channel development, strategic planning, contracts and business development to drive positive business outcomes. Proven success in driving business results by building strategic plans, products markets desire, dynamic teams, and business processes by way of excellent teamwork, interpersonal communication skills, relationship building and compelling strategies.

Skills

Product Management

Strategic Planning

Forecasting

P & L Management

Brand Positioning

M & A Strategy

Market Analysis

Marketing Strategy

Product Launches

Business Analytics

Go-to-Market Execution

Channel Planning & Strategy

Experience

Director of Marketing and Business Development Polyonics 09/2017 to Present Strategic planning and driving positive organizational change of the global marketing team and outbound operations, including product management, product marketing, go-to-market strategy, new market development, channel/partner planning, and P&L of all product lines to reach an organic growth target of 7% or better.

Responsible for developing new strategic partnerships and customers as a long-term growth strategy

Develop and execute a formal acquisition process, guidelines, strategy and pipeline to drive non- organic growth to 20% or better over a 5-year period

Develop and manage contracts for toll-coating, re-sellers, and manufacturers reps

Execute full company and product level rebrand – new visuals, logos, and messaging to better resonate with the customer and prospect base

Built the marketing team to a team of five, with three direct reports and two contractors Sr. Product Manager EFI – Inkjet Solutions 04/2011 to 09/2017 P & L and full global product line responsibility for wide format and high-speed corrugated industrial inkjet printer product platforms, new product development in specialty markets, and process development for the internal product to market process. Responsibilities included overall global product strategy and tactical execution, go-to-market, and full product lifecycle management.

Agent of change in driving the marketing organization to a structured and disciplined product-to- market process

Define and deliver on strategies to attain 30% or greater revenue growth in developing economies and 25% or greater in North America and Europe

Set a pace for delivering a net new product or segment every year

Subject matter expert for industry publication editorial content; Panelist at global industry trade events Page 2

Product Manager Parker Hannifin – Precision Fluidics 03/2010 to 04/2011 Complete P & L and global product responsibility for the pneumatic product lines: miniature solenoid and proportional valves, pneumatic manifolds, and pressure controllers.

Responsible for the overall financial performance and portfolio management of the pneumatic product lines with a combined revenue of approximately $45M

Product rationalization that improved profitability of over 3%

Development of new products to keep incremental growth portfolio value above 33% for the next 10 years, with a revenue growth trajectory of $75M over 5 years. Product Marketing Manager – End of Line Markem-Imaje 10/2005 to 03/2010 P & L and global product responsibility across multiple products within the technology portfolio, including new product development, product enhancements, pricing, planning and execution of the product roadmap and strategic plan. Facilitation of tactical and technical exchanges across diverse teams and geographies.

Combined revenue of approximately $75M and an OI of 21%; adjacent market growth of $5M yearly

Managed a two-person global product management team, one in the USA and one in Sweden Sales Manager Woodstock Soapstone Company 07/2004 to 010/2005 Major Accounts Manager Imagistics 04/2003 to 07/2004 Sales Manager Luminescent Systems 06/2000 to 03/2003 Education

MBA – Organizational Leadership Franklin Pierce College BS – Aviation Management Daniel Webster College

AS – Flight Operations Daniel Webster College

Certification and Professional Development

Pragmatic Marketing® - Certified Product Manager

Situational Leadership II

Introduction to Project Management – Worchester Polytech Karrass® - Effective Negotiating

Dale Carnegie® -Effective Communications and Human Relations Skills Published Contributing Editor:

SGIA Journal, Volume 18, April/May 2014 – Determining ROI and Profit Opportunities in Wide- Format Printing

SignMedia, Canada, February 2015 – Factors Affecting Print Profitability PRIMIR – Print Industries Information and Research Organization Task Force Member – 2015 – Wide Format Inkjet Printing Trends and Opportunities Software Skills

Microsoft Office Suite, Salesforce.com, JIRA, Adobe Acrobat, ERP (SAP, Oracle), Fiery XF

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