650-***-**** ac6d0z@r.postjobfree.com

Melina Delis

I would like to obtain a full-time position in Marketing, focusing on social media, content creation, and web design.

+ Proficient in speaking, writing, and reading Spanish and Italian

+ Computer Skills: Microsoft Suite, Google Docs, WordPress, Joomla, SalesForce, MailChimp, Constant Contact, Qualtrics, SPSS, Google Analytics and AdWords, Adobe Creative Suite, Html, ACT!, WebEx, SurveyMonkey, Trello, Basecamp, Hootsuite, Buffer, and nCino

+ Marketing Skills: Social Media, Content Creation, E-mail Marketing, Web Design, SEO, PR, and Advertising

+ Obtained experience in a fast paced, start-up environment

+ Time management, problem-solving, and organizational skills

+ Fast learner, strong work ethic, and very detail-oriented

+ Management

Jan. 2018 – Present HEAD OF MARKETING – Cache Interactive San Diego, CA

+ Helped create an all women-run boutique media company

+ Run the overall marketing strategy for the start-up

+ Developed marketing packages and communicate them to new and existing clients

+ Carry out SEO, website and logo design and development, copywriting, blogging, social media and website maintenance, e-mail campaigns, CRM integration, print work, and analytics tracking

+ Onboard new clients via the website, social media platforms, and e-mails

+ Participate in weekly meetings with clients

+ Project manage for the owner

August 2016 – May 2018 MARKETING OFFICER – Bank of Southern California San Diego, CA

+ Created the Bank’s first marketing plan

+ Developed, successfully launched, and maintained the employee intranet

+ Designed, optimized, and updated the Bank’s website, including SEO and ADA compliance

+ Started and enhanced social media platforms

o Built a social media strategy and content calendar o Posted to and interacted with each platform consistently

+ Wrote copy for press releases, ads, social media posts, blogs, and e-mails

+ Captured, analyzed, and reported monthly analytics and metrics

+ Collaborated with other departments, bankers, and employees on activities and strategies specific to the retention of existing relationships and the origination of new business as well as to develop new content

+ Executed print and digital advertising efforts with business journals, Google, and Yelp

+ Redesigned flyers, annual reports, and ads

+ Regularly researched competitor and industry information and shared findings with upper management

o Remained current on the latest marketing and banking trends and practices by attending outside classes, seminars, and events

+ Completed quarterly compliance courses

+ Tracked the donation and sponsorship process

+ Found, designed, ordered, and kept track of inventory of promotional items for employees and outside prospects

+ Generated e-mail campaigns, such as onboarding new customers, a newsletter, and industry information

+ Planned and coordinated external company events and trade shows

+ Oversaw vendors and certain employees

June 2015 – March 2016 MARKETING MANAGER/ SPECIALIST – K South Digital San Diego, CA

+ Created social media calendars as well as performed social media audits for clients o Managed and posted to 6 companies’ various social media platforms o Reached out to potential social media bloggers to have them publish content on company blog

+ Wrote weekly blogs for multiple companies

+ Rewrote and improved existing e-mail templates

+ Redesigned landing pages, which increased leads

+ Managed a team of marketing professionals

June 2014 – June 2015 MARKETING MANAGER – DebtWave Credit Counseling, Inc. San Diego, CA

+ Managed all social media platforms for 2 organizations and 1 product

+ Targeted and reached out to new markets using social media, e-mail blasts, and advertising

+ Wrote fresh content for social media, press releases, blogs, and presentations

+ Composed and sent out national e-mails using MailChimp

+ Rebranded the 2 organizations by creating 2 new websites, logos, slogans, and content

+ Used Joomla 2.0 and WordPress to redo and constantly update the websites

+ Designed PPC ads, billboard and radio ads, landing pages, and flyers

+ Helped design, write, and create the company's first annual report

+ SEO and Google Analytics management

+ Worked with magazine, outdoor, radio, and digital advertising companies

+ Organized and ran biweekly meetings with board members and management

+ Trained and oversaw marketing/ admin interns

+ Provided full support to other departments

+ Produced and analyzed spreadsheets, calendars, and monthly numbers to determine and track progress

+ Facilitated community outreach by setting up and running free financial literacy events for the nonprofit sector of the company, the San Diego Financial Literacy Center (SDFLC)

+ Raised money through online fundraising sites and donation e-mail campaigns

+ Created a monthly marketing budget

+ Updated internal and external mailing lists

Jan. 2014 – May 2014 MARKETING INTERN – Yapert San Diego, CA

+ Pinned photos from the app and followed people on social media platforms

+ Curated and uploaded files onto the social media sites, Twitter and Tumblr

+ Researched and created spreadsheets regarding fashion brands and musicians that interest the market

+ Created and managed a folder on the app documenting my university’s lifestyle and events

+ Conducted surveys on trending topics using Qualtrics and SPSS

+ Hosted and coordinated weekly focus groups

June 2013 – Sept. 2013 BUSINESS DEVELOPMENT/ MARKETING INTERN – Saambaa San Diego, CA

+ Increased user engagement for social media platforms

+ Identified key targets and created strategies to bring on new clients

+ Created weekly newsletters and spreadsheets

+ Worked with analytics to improve open rates

+ Analyzed existing trends and data using Facebook and MailChimp analytics

+ Organized business and client information in SalesForce, Excel, and Google Drive

+ Utilized development of a CMS system

+ Managed, organized, and input content in app for Saambaa and other client apps

June 2012 – Dec. 2014 ACCOUNTS RECEIVABLE ADMINISTRATOR – Beyond Predictable LLC Woodside, CA

+ Tracked employee hours of work and transferred the data onto Excel spreadsheets

+ Created invoices for employees on MS word

+ Sent invoices to Cisco Systems, Inc. via e-mail

June 2012 – August 2012 SALES/ MARKETING INTERN – Amour Vert Palo Alto, CA

+ Researched cities, zip codes, and potential clients to increase sales and client base

+ Created spreadsheets of customer information on Excel

+ Used SalesForce to track the progress of employee and client relations

+ Called and e-mailed line sheets to over a thousand boutiques

+ Presented all projects and key findings to members of upper management

+ Assisted the brand’s regional representative with a trunk show in San Francisco

+ Lead and ran sample sales that raised $3,500

June 2010 – August 2010 EXECUTIVE ASSISTANT – MD Mortgage Direct, Inc. San Mateo, CA

+ Assisted and provided direct support to the president of company

+ Researched property values and loan demographics

+ Organized financial files as instructed by company guidelines

+ Helped with quality control, general office duties, and organization

May 2014 B.A. MARKETING – University of San Diego

+ Cum Laude

+ Cumulative GPA: 3.7, Dean’s and Honors lists

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