Creative Director

QUALIFICATIONS PROFILE

Highly creative, self-motivated, and performance-driven professional with extensive experience in digital marketing, web and graphic design, and brand management. Adept at creating and executing social media campaigns, business procedures, and market activities in driving company’s objective toward success and continuous growth. Detail-oriented and intuitive leader; known for unparalleled work ethics in ensuring organizational efficiency, driving continuous process improvements, and achieving bottom-line results. Equipped with exceptional communication and interpersonal aptitudes is essential in establishing strong rapport with colleagues and individuals with diverse cultures and backgrounds.

AREAS OF EXPERTISE

Production and Project Management ~ Digital Marketing ~ Strategic Planning and Analysis

Brand and Content Management ~ Client Relations and Retention ~ Cross-functional Collaboration

PROFESSIONAL EXPERIENCE

CONFIDENTIAL Beaverton, OR 2004–Present

Creative Director 2015–Present

Provide keen supervision to a productive team of 11 cross-functional professionals which include designers, copywriters, public relations specialist, trade show coordinator, and video production specialist.

Lead numerous tasks, such as building, training, and mentoring an effective team to develop extensive marketing collateral from concept to execution.

Steer efforts in implementing creative projects as well as brand-driven interactive experiences, technology efforts, online advertising, and trade show initiatives.

Lead the development of creative rapport and offer key contributions with cross-functional teams in charge of overseeing 30 active projects simultaneously.

Deliver constructive feedback and performance review through in-depth measurement of work development.

Hold responsibility in organizing production calendar by utilizing analytics and reporting data for critical lead generation.

Generate accurate project estimates for on-time presentations and project coordination.

Devise proper financial evaluation of projects to deliver efficient schedules and costs.

Direct production of marketing and oversee new product development in collaboration with different departments.

Enhance target and content by penetrating new markets through extensive research regarding innovative market trends, competitors, and customer profiles.

Seamlessly execute creative assets across landing pages, email, web and mobile, print, trade show events, and social media.

Notable Accomplishments:

Attained greater lifetime value through the design of customer onboarding experiences.

Initiated company-wide style guidelines to gain a cohesive and improved on industry presence.

Guaranteed scalability across multiple mediums through project templates implementations.

Exemplified expertise in reducing webinar production time and cost by 50% while increasing output over 200% and recognizing over $200K since ownership in January 2016.

Established new processes which led to an average of 30% to 60% savings in production.

Drove company growth to expansion of business, leads, and sales by directing cross-promotional seminar.

Render assistance with corporate branding through print, web, video, and email while launching process developments to lessen cost, accelerate delivery, and ensure brand consistency.

Significantly improved the content of production calendar by keenly examining reporting data.

Played an integral role in augmenting engagements, such as likes, followers, and website traffic through effective social media planning.

Demonstrated strong competencies in creating content production processes, thereby increasing output with less time.

Acting Creative Director and Graphic Design Manager 2009–2015

Performed various duties, including fielding, delegating, and managing overall creative aspects of marketing materials.

Efficiently organized and managed a productive team of four graphic designers and a videographer.

Took charge of performing graphic design needed in ensuring on-time delivery and high-quality output from the team.

Worked collaboratively with other departments regarding product development and marketing.

Utilized keen expertise in establishing content production processes to increase output in less time.

Graphic and Web Designer Photographer Videographer 2007–2009

Generated various collaterals, including brochures, packaging, guides, and catalogs as a designer.

Took charge of writing and editing content for websites, product brochures, and flyers.

Captured photographs for business purposes, including marketing print, web, and e-commerce as well as sales collateral.

Displayed creativity in producing, shooting, and editing new and highly-successful technical and promotional videos.

Notable Accomplishment:

Held accountability in designing a website which positioned in the 2nd rank of Google in code development and content.

EARLIER CAREER

CONFIDENTIAl Beaverton, OR

Graphic Designer

EDUCATION

Associate of Applied Science in Graphic Design Mt. Hood Community College, Gresham, OR

PROFESSIONAL TRAINING

Training

Kevin Mitnick Security Awareness Training

AWARD

Best Sales Support Award 2012

Hardest Worker Award 2012

Best Problem Solver 2015

TECHNICAL ACUMEN

Microsoft Office Suite (Word, Excel, and PowerPoint) Adobe Creative Suite (Premiere Pro, Dreamweaver, Photoshop, InDesign, and Illustrator) Salesforce.com Tableau Reporting Software Wistia Umbraco

Contact this candidate