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Social Media Marketing

Atlanta, GA
September 27, 2018

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Adjunct Professor, Miami Ad School @ Portfolio Center; Atlanta 2016-Present

Once again mentoring my beloved copywriters and art directors. Social Strategist/Content Marketer, Miami Ad School; Miami & Atlanta 2016-2018 Oversight of social media, content marketing, and email marketing efforts for the worldwide 16-location Miami Ad School network.

Freelance Marketing/Advertising/Design Consultant; Tampa 2009-2015 Branding and advertising consulting, website development, print advertising, content marketing, and social media for pharmaceutical, fine wine & spirits, adventure travel, and educational clients. Director of Education, CTO, Miami Ad School; Miami 2001-2008 Executed social media campaigns using a blogging, video, podcasting, Twitter, and Facebook. Spoke at industry conferences and college recruitment presentations. Directed development of custom software, IT upgrades in all US locations and development of a video conferencing network for six US and EU locations. Taught over 800 writers the art and craft of copywriting. Senior Copywriter, Direct Partners; San Francisco 2000-2001 Acting Creative Director for creative staff of five freelancers. Traditional and digital direct marketing campaigns for DirecTV, Electronic Arts, and Seybold.

Copywriter/Interactive Creative, TBWA\Chiat\Day; New York 1998-2000 Creative work for clients including Absolut Vodka, Barnes & Noble, Bic, Chivas Regal, The Glenlivet, Hampton Inn, Nivea, SyFy Channel, Seagram’s Gin, and The Whitney Museum. Creative Liaison/Copywriter, Korad, Ogilvy & Mather; Seoul 1996-1997 Worked with Korean automotive client advertising internationally. Developed creative work for use in Eastern Europe, Southeast Asia, the Middle East, and Latin America. Education

Miami Ad School; Miami, FL Copywriting, 1998

Academy of Art University; San Francisco, CA Advertising Design, 1995 Skills

Comprehensive Conceptual and Production Skill Set in Print and Digital Media Experienced Public Speaker, Presenter, and Instructor Fluent in Spanish, Bad French, and Taxicab and Restaurant Korean Content Creator • Social Strategist • Copywriter • Creative Director CARLOS A. VÁZQUEZ

2221 Peachtree Rd., NE; Suite D-209

Atlanta, GA 30309


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