Bill Van Orden
Philadelphia PA 19147
Web and Print Editing
A proven track record of successful marketing, technical, and journalistic communications and management, with the education and experience to ensure clear, creative, and effective communications.
Technical Communications Manager
Triveni Digital, Princeton NJ, 2011-present
Reduced support calls with DITA-compliant user manuals and reference guides.
Launched new website, increasing leads by ten times with new marketing content and SEO improvements.
Worked with ad agency to create national space and banner ad campaigns for improved corporate and product branding.
Wrote effective brochures, eblasts, Google ads, and other marketing materials. Technical Writer
TruePosition Inc., Malvern PA, 2005-2010
Designed a large HTML help system for a wireless location system.
Helped migrate FrameMaker® documentation to single-source DITA XML. Technical Writer
Iron Mountain Inc., Collegeville PA, 2003-2005
Designed and wrote an HTML help system for launch of a national records management website.
Senior Documentation Specialist
Global Logistics Technologies Inc., King of Prussia PA, 2000-2003
Wrote web pages for the HTML help system of a transportation logistics firm. Senior Communications Specialist
Diginexus Corporation, Philadelphia PA, 1999-2000
Designed the HTML help system for a national online compensation database.
Improved corporate morale by creating and editing a monthly employee newsletter. Senior Technical Writer
Neoware Inc., King of Prussia PA, 1998-1999
Wrote and edited all user documentation for a thin-client manufacturer.
Lowered printing costs by reducing documentation page counts up to 50 percent. Manager of End-User Documentation
Franklin Electronic Publishers, Mount Holly NJ, 1991-1998
Hired and managed a technical writing department of three writers.
Established procedures to meet changing deadlines and standards to ensure quality.
Received positive press reviews of my user guides in the JAMA and other publications. Instructor and Editor
Temple University School of Communications and Theater, 1989-1991
Solo-taught undergrad copywriting classes and co-managed the student ad agency.
As assistant editor, helped launch Temple School of Dentistry’s alumni/ae magazine, which won an American Dental Association award.
W.B Saunders Corporation, Philadelphia PA, 1987-1989
Wrote and edited marketing materials for a leading medical book publisher.
Wrote and edited The Newscast, a monthly newsletter for medical bookstores. Director of Marketing and Public Relations
The Other Side Magazine, Philadelphia PA, 1986-1987
Increased renewal rates and circulation for a national social justice magazine.
Created successful space advertising, press release, and promotion programs. Marketing Director
NewsNet Inc., Bryn Mawr PA, 1983-1986
Managed marketing and technical communications for an online news service, reporting directly to the CEO.
Hired and managed a three-person communications department.
Worked with ad agency to create national space ad campaigns.
Wrote and edited successful emails and innovative user documentation.
Customer newsletter was voted best in 1985 by the Information Industry Association. Education
Temple University, Master of Journalism, 1991, 3.67 GPA University of Pennsylvania, graduate classes in English literature, 1980-1981 Dartmouth College, B.A. cum laude, 1980, English major, honors student, 3.51 GPA Details
For my complete work history, skills, and recommendations, go to my LinkedIn page.