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Social Media Sales

Nashville, TN
September 26, 2018

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Alexandra Mautner

* ***** **** ****, *******, NY 10506 • • 917-***-**** EDUCATION

Vanderbilt University Nashville, TN

Bachelor of Arts, Economics Major, Business Minor Expected Graduation: May 2020 Cumulative GPA: 3.8/4.0, Dean's List, Alpha Lambda Delta National Honor Society Relevant Coursework: Financial Accounting, Principles of Finance, Operations Management, Marketing, Negotiation WORK EXPERIENCE The Gift Box, Intern New York, NY

Subscription Gift Box Company June 2018 – Present

• Implement and budget promotions with online social influencers to increase sales and market share

• Analyze and summarize performance of bi-weekly blog posts to increase brand awareness and revenue Adam Block Design, Campus Coordinator Nashville, TN Custom Apparel Manufacturer May 2018 – Present

• Analyze and develop sales and marketing strategies; Establish new sales channels through on-campus networking

• Establish price points for customers based on quantity, product, and commission The Goldman Network, PR and Marketing Intern New York, NY Public Relations Firm March 2018 – September 2018

• Managed Instagram and Facebook accounts for largest client (grew Instagram by over 3,000 followers in 2 months)

• Researched and communicated with influencers to increase brand awareness and target new markets

• Created and sent pitches for long lead outlets in order to promote clients in the media Hipchik Couture, Finance and Technology Intern Armonk, NY Manufacturer and Retail Supplier of Luxury Goods and Apparel June 2018 – August 2018

• Managed and analyzed sales and inventory both digitally and in store

• Updated, managed, and developed website and digital platforms using retail analytic tools Ramy Brook, Finance and Sales Intern New York, NY

Contemporary Women's Apparel Manufacturer May 2017 – June 2017

• Researched potential new markets and competition in both the mass market and high-end women's apparel industry

• Recorded journal entries to track revenue from stores, online, and trunk shows using RLM Apparel Software System The Brand Gallery, Spring Intern Greenwich, CT

Advertising/Branding Agency May 2016 – June 2016

• Created look books, researched media trends, and analyzed potential competition for clients

• Planned logistics for the Association of Independent Commercial Producers' Next Award Show MessageMe Bedford, NY

Founder/Sole Owner April 2012 – June 2017

• Founded, operated, and managed a customized stationery business; donated a portion of profits to charity RELATED EXPERIENCES Student Alumni Board, Selected Member August 2016 – Present

• Organize and manage events to liaise between current Vanderbilt students and alums

• Organize service projects for underserved communities in Nashville Spoon University, Marketer August 2017 – Present

• Coordinate, budget, and plan sponsored events with local business owners and contribute content for social media Kappa Delta Sorority, Vice President-Public Relations November 2017 – Present

• Communicate with nationals and alumni about events in Beta Tau

• Manage all Social Media platforms (Facebook, Instagram, Tumblr) and plan, budget, and execute events Authentic Science Research - Byram Hills High School September 2013 – June 2016

• Developed and executed a research study on child development with the guidance of Dr. Barry Garst and presented results at the American Camp Association (ACA) National Research and ACA Tri-State Conference Skills: Experienced in IBM SPSS Statistics, RLM Apparel Software, JOOR, Shopify, QuickBooks, and Microsoft Office Interests: Slaloming, baking, traveling, boxing

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