**************@*****.***
LinkedIn: Antonio Bell Jr.
ANTONIO L. BELL JR.
EDUCATION
Bachelor of Science, Sports Management Minor, Sports Marketing
Johnson C. Smith University
MAY 2017
Organizations: Omega Psi Phi Fraternity Incorporated, Phi Epsilon Kappa National Professional Fraternity, National Honor Society
EXPERIENCE
Account Executive Red Moon Marketing
2018 – PRESENT
Managed Kettle Brand Kettle Chip experience for Synder Lance. Experimental Marketing Lead for Coca Cola.
Effectively manage and coordinate Kettle Brand Ambassadors.
Maintain full understanding of client needs and expectationsnto better implement effective strategies.
Executed activation brand awareness at PNC Music Pavilion sampling Kettle Chips creating highest feedback from Synder Lance executives.
Create excellent fan experience on Coca Cola Virtual Reality tour taking fan inside the game answering football and Coca Cola Trivia.
Event Marketing Team Lead, Monster Energy Sampling Team Coca-Cola Consolidated
2017 – 2018
Enthusiastically create memorable brand experiences for consumers and create a “buzz” to gain consumer attention toward Monster Energy drinks.
Assist in set-up and tear down of event site elements and product.
Act as brand ambassador, sampling product at key events and in-store demos.
Maintain organized inventory notes and communicate with requester and on- site contacts for upcoming events.
Guest Relations Intern Carolina Panthers
2015 – 2018
Managed and executed stadium rules, policies and fan behavior throughout games and events.
Promoted upcoming games and merchandise offer during promotional games and holidays.
Assisted with fan issues, taking a proactive approach to improve the fan experience.
Digital Marketing Intern Charlotte Hornets
2015 – 2016
Assist digital strategist and digital project managers and write digital content for websites, social media and displays.
Help develop and implement campaigns that promote the hornets merchandise sales and website traffic.
Planning, develop and execute digital campaign, including digital advertising, web site strategy and social media.
Design, create and deliver marketing programs to support expansion and growth of Charlotte Hornets products and services.
Game Day Intern CIAA Basketball Tournament
2014 – 2017
Assist in creating operational publication for staff and patrons such as, emergency response plans, visiting team guides and inclement weather.
Help establish game day budgets, assisting facility managers in upkeep and assist music selection during half time and time outs.
Ensure a quality customer service-oriented atmosphere at all times.
SKILLS
Microsoft Word
Excel
PowerPoint
Access
Publisher
Outlook