ROYCE VIBBERT, MBA, PMP
email@example.com 847-***-**** Linkedin.com/in/roycevibbert.
Experienced e-commerce and product development executive with extensive experience building and managing product development, project management, creative and UX teams. Employ a consultative and strategic approach with a focus on consistently delivering exceptional results. Astute at managing politically sensitive, cross-departmental initiatives.
eCommerce Strategy Relationship Builder Customer Centric
Project Management Results-Focused Analytical Decision Maker
Senior Team Leader Strategic Planner Technically Astute
Mbira Technologies, Chicago, IL 2011-present
Director E-Commerce, User Experience & Product Development 2014-present
Responsible for all facets of e-commerce management for client site zZounds.com, including strategic planning, product development and user experience.
Develop yearly and quarterly strategic roadmap and present to CEO and COO
Develop and implement product strategies to generate incremental revenue
Manage and execute daily scrum meetings with development, analytics and marketing
Art direct creative for new products, promotions and brand relations
Oversee in-house and freelance user experience deliverables
Work with strategic partners to define and implement SEO strategies
E-Commerce Product Manager, zZounds.com 2011-2014
Define goals, multivariant testing strategies and metrics for strategic projects
Develop and review wireframes and creative for delivery to development team
Develop and review requirements for e-commerce and customer support projects
Sears Holding Company, Hoffman Estates, IL 2009-2011
Program Manager, E-commerce, User Experience and Product Development 2010-2011
Led staff responsible for a portfolio of e-commerce projects supporting internationally-known suite of sites generating more than one billion dollars per year for Fortune 100 Company.
Supervised staff of 8 project managers who used agile, waterfall and scrum methodologies to support user experience, marketing, search & browse, new product development (e-commerce), content creation & production and community development (I have a question about community development)
Responsible for communicating project status and updates to divisional presidents
Created strategic product development plans and product roadmaps
Maintained cross-departmental partnerships with engineering, marketing and business units
Project Manager, User Experience Group 2009-2010
Actively managed relationships and communication between Web user experience group, product managers and technology groups.
Tribune Company, Chicago, IL 1996-2008
Product Manager, Tribune Interactive 2006-2008
Responsible for redesign of nine Tribune Company websites and leading cross-departmental teams from project initiation to deployment (chicagotribune.com, newsday.com orlandosentinel.com, balti-moresun.com).
Used project management methodologies to redesign 11 national newspaper websites meeting budget and targeted deadlines for implementation
Managed deployment phase across nine major markets meeting 18-month project schedule
Engaged subject matter experts to define and prioritize strategic goals
Utilized comprehensive consumer research and user testing to define requirements and product goals
Defined and tracked project goals across marketing, sales, consumer and editorial functions
Directed information architects throughout process; negotiated priorities, visual design development, etc.
Communicated project status to multiple levels of Tribune staff from producers to senior managers resulting in approval of major project milestones
Increased consumer engagement and operational efficiencies
Operations Manager, Business Development and Classifieds, Chicago Tribune Interactive 2001-2006
Responsible for daily operations and business development for consumer-facing websites with more than two million page views a day.
Project manager for all consumer-facing and front-end projects; Vendor integration, technology deployment, new product deployment.
Managed design group responsible for consumer interfaces and product functionality. Sourced, hired, trained and provided performance development coaching for a classifieds Producer, 5 design staff and 3 advertising customer service representatives.
Community Publishing Editor, Chicago Tribune Interactive 2000-2001
Responsible for managing the website and assisting the business manager in targeting non-profit community groups for inclusion in website that aggregated community-generated content.
Social Media Editor, Chicago Tribune Interactive 1999-2000
Responsible for developing social media in support of the Chicago Tribune Interactive business units.
Lead Producer, Chicago Tribune Interactive, Digital City Chicago 1996-1998
Responsible for production of daily site content.
Project Management Institute – Project Management Professional Certification (PMP)
Product Roadmaps, Project Management, Marketing Strategy, (UX) User Experience Architecture, Creative Direction
Jira, Confluence, Microsoft Project, Adobe Creative Suite
MBA (Brand Management Concentration), DePaul University, Kellstadt Graduate School of Business
Bachelor of Arts, Photojournalism, Western Kentucky University