BIO

I’m a Los Angeles based social media manager and filmmaker. After graduating from

Brigham Young University with a degree in English in 2012, I worked at Goldman Sachs for 3 years in equity derivatives, excelling in CLIENT MANAGEMENT and complex client relationships. Since 2015, I’ve created SOCIAL MEDIA content, social media STRATEGIES, and VIDEO content for entertainment, health, music, finance, and tech brands, as well as directing an award-winning documentary. EXPERIENCE

SOCIAL MEDIA CONSULTANT AND WRITER; LOS ANGELES

2015 - PRESENT

• By recommending strategic VIDEO MARKETING, I increased The Killers Facebook video views by 873%

• Led digital marketing REBRAND STRATEGY for entertainment startup Blue Fever leading to a 115% increase of Facebook page likes within 2 months

• Directed digital commercials leading to $9 million series A funding for fastest-growing startup in Utah, grow.com

• For client Hurlbut Visuals, I increased total social followers by 129.4% and group engagement by 472% by creating unique video and photographic content, a 3 month content calendar, digital ads, and livestream events with major sponsors

• Clients Include: HBO, Maxico Media, Hurlbut Visuals, grow.com, Blue Fever, Flores Family Vineyards, Otrio Wine Company, Dole Food Company DIRECTOR AND PRODUCER; LOS ANGELES

2015 - PRESENT

• I directed and produced documentary ESFUERZO (Winner of BEST PICTURE at the Oceanside International Film Festival in August 2018 and selected by the NAPA VALLEY FILM FESTIVAL to screen in November 2018)

• As a production coordinator, I’ve coordinated for a number of HBO BTS Interviews including: Sharp Objects Premiere, Barry, The Defiant Ones, Insecure, Emmy’s 2018 OPERATIONS ANALYST; SALT LAKE CITY, UTAH

2012 - 2015

• Managed 30+ hedge fund client relationships regarding equity derivative documentation

• Resolved high-risk data discrepancies in a high-pressure 24 hour deadline environment

• Recognized for global collaboration/communication skills and ability to handle complex and difficult client relationships

EDUCATION

BRIGHAM YOUNG UNIVERSITY; PROVO, UTAH

BACHELORS OF ARTS - ENGLISH 2012; MINOR- BUSINESS

SKILLS

Sprout Social, Social Media Data Analysis, Video Production, Directing, Writing, Editing, Post-Production, Digital Ads and Content Creation: Facebook, Twitter, Instagram, Youtube, Social Media Strategy, Content Data Analysis, Budgeting, Managing High-Stress Situations, Coordinating Production schedules and locations, SEO, Blogging, Financial Risk Management, Customer Service Skills 805-***-**** ac62bz@r.postjobfree.com

Alana Maiello